blogs for business
DESCRIPTION
Why internet marketers should have blogs.TRANSCRIPT
What is blogging?
Blogs allow us to communicatewith our clients
Do not shout at your customers
Website vs. Blog
x one-way message
x corporate image
x company focused
x strict copyright
x sales oriented
x office suite
! two-way communication
! personal insights
! client focused
! light write-up
! educational
! friendly and casual
Web pages do not change very often
Posts in blogs are published at least once a week Information reflects latest developments and topics of
interest Ideas can be contradictory and evoke dialogue
Sites with blogs have more clients
Contextual backlinks
Clients like getting free advice
Blogs build confidence among clients
Communicating and conversing features
Blog + comments section
RSS feedLeave a comment
People, characters, personal contacts
Brian is the founder of BlogEngage and
he has several blogs and websites of his
own
Tamar Weinberg is a digital and social media
strategist and author of The New Community
Owner of MyBlogGuest
Pete Cashmore is the founder/CEO at
Mashable.com.
Thanks for your
attention
Address: 1 Charents st., 1st building, 2nd floor, Yerevan, 0025, Armenia
Phone: (+374 10) 57 47 78; (+374 99/77) 57 47 78
Website: www.internet-marketing.am
E-mail: [email protected]
Contact person: Anna Frangulyan, Web Marketing Specialist