blogpaws 2010 - product review session: jennifer lilly presentation

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April 10, 2010 Jennifer Lilly Mr. Tuck’s Neighborhood http:// tucksneighborh ood.blogspot.c om Product Reviews: What Would Tuck Do?

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April 10, 2010

Jennifer Lilly

Mr. Tuck’s Neighborhood

http://tucksneighborhood.

blogspot.com

Product Reviews: What Would Tuck Do?

Why Product Reviews?

•Drive traffic to your site

•Larger, more relevant voice within the industry

•Try new products

How Do I Get Started?

•Contact a company directly

•Respond to emails a company sends you

•“PR friendly” badge

•Talk about products

•Call attention to a problem you may be having

•Comment, comment, comment

I’ve got the product…now what?

•Do tell readers what you like and why

•Do say what would make the product better

•Do remember to say that the product was given to you for review by the company

•Do be aware that mostly negative reviews make companies less likely to work with you

•Do be open to trying new things

I’ve got the product…now what?

•Do take lots of pictures

•Do send the company a link to your post

•Do ask for product to give away to readers

•Don’t ask for a lifetime supply

•Don’t completely “bash” the product without having valid reasons; talk with the company about issues

What If…

•I get an email and don’t want to try a product?

•I don’t like the product I am reviewing?

•A company asks me to remove my post?

Last, but not least…

Have fun!