bitb-bharat international tourism bazaar | travel and tourism exhibition in delhi 2016

8/16/2019 BITB-Bharat International Tourism Bazaar | Travel and Tourism Exhibition in Delhi 2016

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© D Z T / S C H E R F , D I E T M A R

BITBBharat International

Tourism Bazaar

36 OCTOBER, 2016 I www.bitb.orgPRAGATI MAIDAN, NEW DELHI


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Our show is strongly B2B, alongsidestronger partnerships that build

conferences and companion events,supported by mainstream media in

print and television.

BITB INCLUDESTRADITIONAL AND

NEW MOTIVATIONSTO TRAVEL,

CONSOLIDATINGWHAT IS

TRENDING ININDIAN TOURISM

Indian Travel and Tourism is one big growth market in theworld. Indeed, India’s time has come.

At this opportune time, in alliance with ITB Berlin, we bring youthe first edition of BITB – Bharat International Tourism Bazaar,to be held on 3-6 October 2016 at Pragati Maidan in New Delhi.

The event promises to be a comprehensive and inclusivetourism showcase under one roof.

We present an exclusive showcase of the new drivers forIndian tourism and travel, new age players that are driving thisbusiness. Come and explore with us, India’s growth story intravel!

BITB is strongly B2B, based upon the growing Power of theIndian Traveller, for both domestic and outbound. Also,divided into segments as being witnessed in the maturingIndian market.

The show is building strong partnerships that will go into

ensuring meaningful conferences and companion events, thatreach out to a wider audience through mainstream media inprint and television.

Each segment is being supported by leading players in theirniche. These are key drivers from within India, and overseas,and will bring strong content, the pull for both buying andselling; in short, we promote and stimulate the market, in thelarger B2B business.

A B2B SHOWCASE FOR TOURI

UNDER ONE ROOF!BITB showcases the bigger picture for trave

and tourism. Outside of the regular segmen

of hospitality, aviation, states and countries

we diversify to include the growing and crit

verticals of technology and investments in

tourism, MICE, Weddings, Luxury, Sports an

Wellness.

Welcome to BITB: Tapping thePower of the Indian Traveller


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Advantage BITB

Focus on theIndian Traveller

We are basingour show on the

Power of the IndianTraveller. We allknow how important

he has become

over recent years,a robust growthmarket, and will

continue to do so.

Uniquely India, theIndian Bazaar!We bring to the

stage at BITB, for the

first time, intrinsicallyIndian small scale

niche tourism

products such

as museums, artgalleries, handicrafts

and souvenir sellers,travel books, and

other providersof authentic

experiencesto showcase

their product to

prospective buyers.

Global Tourism isalso witnessing newdimensions to travel

We showcase the

big ticket exchangesbetween countries,

composite tourismmanifestationsof cities and

destinations, those

that Indians frequentalready and those

that are likely to

become popular inthe years ahead

Make in India, intourism and travel,

making tourisma part of national

development, amajor beneficiary

from big ticket infra

developments thatwill ensure furthereast of travel

We bring these fastpaced developments

on showcase for

the first time in atourism related show

These will impact

investments, futureaviation links and

hotel developments

in the country,increasing the

impact of tourism!

Two of the biggest names in thebusiness join hands, with a promise tocreate only the best.Bringing the best of ‘GLOCAL’, to Indiaand to this part of the world. ITB is theworld leader with the biggest show onearth, the ITB Berlin show, and their morerecent addition in Singapore, ITB Asia.We bring you the world leader in tourismexhibitions. The outreach of ITB opensnew avenues for promotion of the show,and equally of India as a destination. Forboth buyers and sellers from around theworld, this reach is unparalleled. Thisaccess comes to BITB, and gives us a 360degree perspective, like to no other eventin this part of the world – in backend

technology and support, in reaching outto new segments in the business and inevent planning and execution.

New Streams of BusinessWhile we focus on the traditionalsegments of business in tourismsuch as Hospitality, Destinations andCities, Heritage and Leisure, MICE andWeddings and Aviation, we also diversifyto bring to the fold emerging and gamechanging segments which include Onlineand Technology, Luxury, Infrastructure,Event and Sports based tourism.

Tourism Under One Roof Our vision is that everybody who hasanything to do with Indian tourism shouldbe here! From products to serviceproviders, we hope to have everybodythere for domestic and outbound tourism.One show fits all, regardless of size andnature of association.

Joining the Dots to ensure Business,above all else!BITB is not a show where people fromall walks of life will be jostling around,

but a focused event that brings topleadership and people who matter, whoconduct serious business; making surethat Buyers and Sellers have a genuineconnect, and transact business. Visitorsare regulated, and only genuinebusiness interests will be admitted.

Larger Calendar of EventsFurther, our companion events includepress conferences, product launches,think tank discourses, trending lectures

BITB understands

the dynamics of the

Indian marketplace

and has targetted the

visitors accordingly,

in niches that are

producing numbers

and presentations, andnetworking opportunitiesthat will ensure a larger industryinvolvement. We are providingfor and encouraging partners to doproduct launches, meeting with media orselect trade or hosting a trade lunch.

The Timing is Just Right, for starters!Our understanding is that October isthe best time for business. It marksthe beginning of the traditional touristseason for India. It is also relatively

unhurried time for the trade, and moreconvenient to attend.For outbound, October is idealfor contracts to be signed beforepackages for the New Year getlaunched in the market. This will helpexpand and grow the market, for bothproducts and also distribution.Domestic tourism requires much lesslead time, and the busy festive andwinter holidays are close on hand.

New Delhi and India is the globalcentre for travel

India has emerged as one of the mostrobust growth regions for travel andtourism in the world. Year on year, moreIndians are travelling, around Indiaand also to far and wide destinations.Indians are exploring new age travel,and new age fads. New Delhi, evenmore so in the last few years, hasemerged as a world capital engagingworld leaders and thought processes.

A Quality show with a DifferenceBITB brings quality, direction andbusiness! It is an event that provides

leadership, highlights trends in thebusiness and makes buyers and sellersmore prepared for the changes in themarketplace. This will happen throughthe choice of players who participate,the profile of partners we chose,and also the companion events thataccompany the B2B exchange.We ensure the look and feel is mostcontemporary, and modern. The layoutof the show, the companion events, andthe branding create a world class event.

ConceptBITB

Hitting the Grou

Running - the Sk

the Limit

For an inaugural

show, it is aspirin

high, working on

being the best th

part of the world

seen. In its very fi

year, it is poised

record a number

firsts in the exhib

business. With

strong partnersh

and associations

will bring the bes

both from India a

the world onto o

central stage, BIT

2016 in New Del


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Segments: Exhibiting/Conference A comprehensive and inclusive showcase

DRIVING THOUGHT

PROCESSES IN THE

INDIAN INDUSTRY

BITB will feature a

strong conference

vertical in several of

the segments it is

promoting in the B2B

marketplace. Strong

partnerships will

ensure participation

from top leadership.

Media partnerships

will ensure wider

dissemination of what

is discussed.

Destinations on show – the world is at your doorstep. You have ahost of countries to choose from. Indian outbound is growing some20-25% year-on-year. Indians are being wooed for all reasons andfrom all around the world.

Who will ExhibitCountries from around the world; showcase your culture and

other attractions just for leisure or specifically for MICE and weddings, luxuryexperiences or other niche travel opportunities. Come promotespecial events, sports and exhibitions.

Whom will you MeetA wide base of buyers, unprecedented for any Indian event. Largest assembly ofIndian buyers, with a right mix of business streams, thosethat are presently driving Indian business.

Just exhibit, or also explore partnerships, exclusive to Outbound India Showcasefor that extra bit more!

MAURITIUS. PHOTO: MTPA

EC o n f e r


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Never before has an Indian expo focussed on cities. We bring you a fresh focus,where we invite Indian states and foreign NTOs to showcase cities for theirquintessential appeal for tourism.

Who will ExhibitCities from across India and around the world as destinations for their heritage andculture, year-round events and for all that which drives tourism to them.

Whom will you MeetA wide base of buyers, unprecedented for any Indian event. Largest assembly ofIndia Buyers, with a right mix of business streams, those that are presently drivingIndian business.

Just exhibit, or also explore partnerships, exclusive to Destinations/Cities + States

Showcase for that extra bit more!

B 2 B

a n d

C o n f e r e n c e

LOTUS TEMPLE, NEW DELHI

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Tourism will thrive on the back of steady growth of airlines and airports,connecting seamlessly with other transport modes. Regional connectivity,national and international – India is one big growth area in the world. Our B2Bsegment combines with an authoritative conference, bringing world leaders tomeet with their Indian counterparts.

Conference Highlights A meeting of minds that can see the ‘Future is Here’ in India. They debatehow best to bring about a transformation in infrastructure, ‘Make in India’ inthe aviation industry, and bring about an ease in travel. To increase industryefficiency and productivity for the greater good of the Indian traveller, create aroadmap of growth and success.

Who will Exhibit

Leading aircraft companies, airports and airlines that are keen to meet with theircounterparts, exhibit their latest technology and product profiles.

Whom will you MeetMeet with travel agents and online agents, and also those that seek synergy withother stakeholders in the tourism business

Just exhibit, or also explore partnerships, exclusive to Aviation/Airports + Airlines Showcase for that extra bit more!

B 2 B

a n d

C o n f e r e n c e

EC o n f e rPHOTO COURTESY: AIR INDIA


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in g a n d

Se g m e n t s

B 2 B

a n d

C o n f e r e n c e

T H E M E P A V

I L I O N @ B I T B

Technology is fast catching up, onlineis going to occupy even more rights inthe distribution business. These cometogether and share their products andservices. We also provide a learning curvefor destination marketing, and the valueof research. Our conference platform iscreated by a leading global player – comeand share their findings, learn the trendsin the game.

Who will Exhibit Online players from India and abroad,GDS, market aggregators, specialisedsites for niche tourism.

Whom will you MeetFraternity members, your clients acrosssectors such as airlines, hotels, brick and

PHOTO COURTESY: WWW.RECONANCECO.COM

mortar agents, governments in India and overseas.

Just exhibit, or also explore partnerships, exclusive to Online + TechnologyShowcase for that extra bit more!

An exclusiveshowcase, a showwithin a show,

devoted to Luxuryproducts and services.Meet with your buyers in aspecially demarcated zone, inthe trappings of Luxury, servingwine and cheese on the housethrough the day in a central lounge.

Who will ExhibitSome 50 products, representingexperiences, airlines and airports, hotels,second homes, cruises.

Whom will you Meet

Meet hosted Luxury Buyers. Exclusiveevening, meet with select celebrities

PHOTO COURTESY: ATLANTIS THE PALM, DUBAI

onsite for private walk through and product presentations.

Just exhibit, or also explore partnerships, exclusive to Luxury Showcase for thatextra bit more!


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The first need for any traveller, where ever he goes, is to find theright accommodation. Hotels are an essential constituent in travel,at different price points. In city hotels, resorts, and tier 2 and tier 3 cities acrossIndia, hotel building is witnessing an unprecedented growth. Branded business isfast catching up – over 50 brands are competing already.

Who will Exhibit Branded chains, stand alone hotels in different categories and different areas ofthe business, MICE venues, wedding venues, city business hotels, resorts in farflung exotic locations. Chains that have arrived in India and those yet not, equallyfind relevance. Leading vendors for the industry find equal prominence, as theyposition themselves meaningfully as partners in the business.

Whom Will You Meet

A strong B2B means finding your partners in technology,online space and also traditional travel agents and tour operators.Meet with new age aggregators and drivers of the business.Meet also franchise developers, brand managers and find out what is trending inthe business.

Just exhibit, or also explore partnerships, exclusive to Hospitality/Hotels +Resorts Showcase for that extra bit more!

PHOTO COURTESY: LOTUS GREENS

EC o n f e r

B 2 B

a n d

C o n f e r e n c e

T H E M E P A V

I L I O N @ B I T B


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Among the new drivers for travel andtourism are sporting events. Imagine thepower of cricket as IPL moves from city tocity – hundreds of rooms get booked. Sowith events like a Literary Festival, thatmoves thousands of fans from across citiesand countries.

Who will ExhibitNiche operators in the business, organisersof events, whether it be literary festivals,sporting events or shopping festivals.

Whom will you MeetThe larger tourism industry as BITBprovides a visible platform to integrate andmeet with more vendors for your event.PHOTO COURTESY: JAIPUR LITERARY FESTIVAL

Just exhibit, or also explore partnerships, exclusive to Events-based TourismShowcase for that extra bit more!

MICE + Weddings arespecialised business, andequally embrace the largerbusiness realm of airlines, hotelrooms, cities and destinations.Explore all this, in the larger picture, andbuy and sell MICE venues or weddingdestinations, in India and overseas.

Who will ExhibitConvention centres, hotels withbanqueting and meeting facilities, weddingplanners, PCOs in India and overseas.

Whom will you Meet Leading MICE experts and weddingplanners from key generating markets fromall over India. Agents, tour operators and

PHOTO COURTESY: THE LEELA UDAIPUR

online portals. Your fraternity partners and other verticals of the larger tourism industry.

Just exhibit, or also explore partnerships, exclusive toMICE + Weddings Showcase for that extra bit more!


10/2010

EC o n f e r

Countries around the world are looking for making travel simpler and morehappening. The role of governments is increasingly being seen as facilitators.Introduction of E-visa is one biggest introduction in recent times. The world ofapps, the introduction of technology is simplifying the way we travel – virtualtravel, virtual experience before you take off, the entire world of travel is gettingloaded onto your mobile phone. Infrastructure development is another biggame changer.

Who will ExhibitAnybody and everybody who sees his products and servicesas improving the ease in which people travel, should ensuretheir presence.

Whom will you Meet

Agents, tour operators and online portals. Your fraternity partners and otherverticals of the larger tourism industry.

Just exhibit, or also explore partnerships, exclusive to Ease of Travel Showcasefor that extra bit more!


11/2011

Over a 1000 hidden nuggets exist in nooks and corners across the country. Each isdistinct, unique, and extremely rich for the experience they provide. Each has its ownterrain, culture and tradition that they proudly share with their guests. We bring youa window to tradition and heritage, as embodied and revived in numerous heritageproperties and manifestations across India. Each has its own distinctive tradition,dance forms, cuisines. Yoga and Ayurveda are unique Indian products, now popularthe world over. We bring these experiences under one roof.

Ready-to-use booths in varying sizes of 6 sqm, 9 sqm and 12 sqm are available at aspecial price, almost 15% lower, and need minimal display material.

Who should ExhibitEvery unique product, from the desert in the Rann of Kutch to the monasteries inLadakh; tea garden bungalows, heritage hotels, coffee plantations and vineyards inNashik; rural tourism experiences; homestays, among others. Spa resorts and wellness

centres, holistic healing and therapy, Ayurveda hospitals. Museums, art galleries,cultural centres, just about every product that is part of the tourism process.

Whom will you MeetTraditional travel agents and tour operators, online portals and booking engines, largertourism fraternity that will give your product mainstream visibility. Meet with a fewthousand buyers from all over India.

Just exhibit, or also explore partnerships, exclusive toUniquely Indian Showcase for that extra bit more!

PHOTO COURTESY: ITRHD

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T H E M E P A V I L I O N @ B I T B


12/2012

Exhibiting Options

LOOK AND FEEL

BITB captures

an international

experience. What

is a premium booth

at international

exhibitions is our

standard booth

offering. We have

done away with

octanorm completely.

Our walls are

continuous and

seamless, optimising

opportunities for

display

To confirm your participation, simplycomplete and send us the StandContract Form.

STAND SPACE DESIGN ANDCOSTING

STAND SPACEWe have the following formats – shellscheme, bare space and bazaar clusterCost for Shell Scheme: `18,000/- persqm plus 15% government service tax

Cost for Bare Space: `

17,500/- per sqmplus 15% government service tax.Larger spaces are available, beginningfrom size 9 sqm.Cost of Bazaar Cluster Booth: `15,000/-per sqm plus 15% government servicetax.Larger spaces are available, beginningfrom size 6 sqm.

Premium locations in bare space andshell scheme attract surcharges, on thefollowing basis:• Additional 15% for two side open booth• Additional 20% for three side open booth• Additional 25% for four side open booth

NEWLOOK SHELL SCHEMEWhat is premium at international fairsis our standard booth design. We doaway with the octanorm walls! And bringyou continuous and seamless wallsoptimizing display space.

*This is a 3m by 3m (9sqm.) booth for illustrative

purposes only. The actual booth may vary.

The Basic 9sqm ShellScheme includes thefollowing:• Continuous and seamlesswalls optimizing displayspace, Fascia panel withCompany’s name andbooth no.• Two Exhibitor Badges• One information counterin system• Three chairs• Three spot lights• One power socket• One wastepaper basket

Price:`

1,62,000 pluspremium location surchargeif applicable; plus 15%government service tax per9sqm space


13/2013

New Streams ofBusiness

While we focuson the traditional

segments ofbusiness in tourismsuch as Hospitality,

Destinations andCities, Heritage

and Leisure, MICE

and Weddings andAviation, we also

diversify to bring to

the fold emergingand game changing

segments which

include Onlineand Technology,

Investments, Luxury,

Infrastructure, Eventbased tourism,

Golf and Sports

like IPL and T20,Experiential travel,

among others.

BAZAAR CLUSTER

BOOTHUnique products around Indiaand also internationally could beexperiences, small boutique or nicheareas. These are centrally locatedand moderately priced to make themaffordable. These are exhibitor friendly,require minimum display. Each has anapproximate size of 6sqm.

The bazaar cluster will follow a thematicconcept with unique colour coding. Mud colour for Rural Experiences,green for Eco-friendly and blue for hilland beach tourism.

The Basic 6sqm Bazaar Cluster BoothShell Scheme includes the following:• Continuous and seamless wallsoptimizing display space, Fascia panelwith Company’s name and booth no.• 1 Exhibitor Badge• One information counter in system• Two chairs• Three spot lights

• One wastepaper basket• One power socket

Price: `90,000 plus 15% governmentservice tax per 6sqm space

*These are 3m by 2m (6sqm) booths forillustrative purposes only. The actualbooth may vary.


14/2014

Visitor Profile

BITB promises quality interaction andmeaningful business exchange amongstdecision makers from the bigger tourism

industry. We are not chasing numbers,instead we are focused on bringingunder one roof serious buyers and

sellers looking to do serious business.

TRAVEL AGENTS AND TOUR OPERATORS

BRICK AND MORTAR AGENT

ONLINE AGENTS AND PORTALS

MICE PLANNERS AND OPERATORS

WEDDING PLANNERS

POLICY PLANNERS, RESEARCH AGENCIES, FACILITATORS IN

TRAVEL AND TOURISM

LUXURY PROMOTERS

EVENT ORGANIZERS AND PROMOTERS

EXPERIENTIAL TRAVEL PROMOTERS

DEVELOPERS AND INVESTORS IN TOURISM RELATED

INFRASTRUCTURE

Both visitors and exhibitors can meet on our virtual marketplace and scheduletheir own appointments.

We expect over 12,000 visitors and attendees, in diverse verticals, making it thebiggest focused marketing platform for domestic and outbound tourism.


15/2015

Do More thanSimply Exhibiting

We recommendcomprehensive

display of products,alongside trade and

other principals in

your tourism andallied industry.

We also offer side

events like launchingyour state or

product in the Indian

market, specificallyover customised

networking sessions,

for the Indian trade,Indian media,

both industry and

mainline. Standout with cultural

manifestations

projected to showparticipants.

Every opportun

is here, specially

crafted to your

needs.

Participationoptions range fr

simply exhibitin

to establishing

a strong brand

presence with

partnerships an

onsite branding

opportunities.

Partnerships and Promotions

Conferences &Companion Events

BITB is a unique forum that is B2B plus much more. It brings leadership and seniormanagement on to a single platform both from government and private sector. Itbrings traditional players as well as the new age movers and shakers from fieldssuch as technology and online business.

Apart from exhibiting or visiting, we bring to you partnership opportunities thatmake your brand and product stand out more prominently. Increased visibilityenhances prestige both amongst your peers as well as the world outside of policyplanners and corporates.Contact us for pricing details.

BITB also has a strong conference platform. An elaborateprogramme of events, including a series of conferences, are beingplanned. These would be in different verticals and segments that the showis promoting. In all these areas we bring strong partnerships that are based ontransparency and mutually shared goals for the industry at large.

Each segment will feature strong partnerships with some of the world’s leadingplayers. The show is ideal for product launches, presentation of industry studiesand reports and releasing company perspectives. Networking sessions andspecialty cafes will ensure a memorable international experience.

LEAD PARTNERSHIPS

PRINCIPAL PARTNER COUNTRY / INDIAN STATE

l Get 200 sqm (minimum space required for Partner country/Indian State) inpremium location, back-lit standees (five), culture kiosk at entrance on thefront steps, large hoarding at entrance, project your promotional films on theshow LED screens at designated intervals.

l Speaker slot at Inauguration, Speaker slot at one of the seminar sessions,presentation slot (one hour) to trade and media.

l Show template to feature top line endorsement, exclusively in your category.Template to appear on backdrop at inaugural, on newspaper advertising, onthe website for the next 12 months, and in all related advertising.

l Show coverage on television and print to make special Partner mention andgive special coverage to your product and activity. The show has definiteplans for mainline media coverage with top brands.

l 20minutes cultural manifestation within inaugural function on day 1 at venue.

l Inaugural Networking Gala to feature your cuisine (one foreign and one Indian),and special telecast of your films (30 minutes in total time). Local concept andmilieu can be adopted at the venue, with cost of construction being extra.

l Option to conduct a week-long celebration week at a partner hotel. Activitiescan include a food festival, seminars and talks, high level panel discussions,destination presentation to trade. Exact modalities to be discussed. Some costswould be extra, and depend upon extent of activity, scope of outreach.


16/2016

P aP

SUPPORTING PARTNERS – COUNTRY / INDIAN STATE / AIRLINES / AIRPORTS /OTHERS

l Get 100 sqm (minimum space required) in premium location, back-lit standees(two), logo on template in a combined large hoarding at entrance, projectyour promotional films on the show LED screens at designated intervals.

l Speaker slot at Inauguration, Speaker slot at one of the seminar sessions,presentation slot (20 minutes) to trade and media

l Show template to feature top line endorsement, exclusively in your category.Template to appear on backdrop at inaugural, on newspaper advertising, onthe website for the next 12 months, and in all related advertising.

l Show coverage on television and print to make special Partner mention and givespecial coverage to your product and activity. The show has definite plans formainline media coverage with top brands.

INDIVIDUAL NICHE SEGMENT/VERTICAL PARTNER

l Get 60 sqm in premium location, back-lit standees (one) on site where yoursegment is featured at the exhibition.

l Anchor your session, as Knowledge Partner, along with identifying speakers,and the program and flow of your segment.

l Show template to feature endorsement while promoting your segment. Template

of segments will feature your logo as partner of that segment. This activity andsegment template, will also appear on the backdrop at inaugural, in newspaperadvertising, on the website for the next 12 months, and in all related advertising.

l Show coverage on television and print will feature the template, which will alsocarry your logo in the middle line. The show has definite plans for mainlinemedia coverage with top brands.

SUPPORTING PARTNERSHIPS

PREMIUM VISITORS LOUNGE

This is where the senior management of both traditional and new age travelagencies/other segments of visitors as well, will come together. Restricted toonly senior leadership, owners and CEOs, this is where they chill out through the

day, in between their appointments. Exclusive area where they can access yourprinted materials, log online to your website - you can pamper them like neverbefore. There is tea and coffee through the day, served in quality style, befittingyour brand and leadership in the industry.

CONFERENCE PARTNER

On Day 2 and Day 3, we have a series of conference sessions planned,complementing the segment approach and also over riding important issuesand concerns of the day. You can sponsor the entire conference sessions, aslead partner, with each segment having their own individual partners. This slotis for the over-arching partner, with opportunities available for your company todepute a senior leader to speak at the inauguration, with numerous brandingopportunities onsite. Booth size recommended is 50sqm alongside this package.

MEDIA CENTRE

An exclusive Media Centre that will focus on mainstream media from both print andonline. Expect 100 strong media to be passing through. Reach out to them with yourbrand, with tea and coffee through the day. The media Centre will also dispersematerials on other partners. Branding will however be exclusive to the partner.

REGISTRATION AND INFO KIOSKS

Enhance your corporate visibility at the registration and information kiosks.These would be at multiple locations. Get your company logo along thesewalkways and information kiosks.


17/2017

h i p s a n d

o n s

ONSITE BRANDING OPPORTUNITIES

BITB “JAB WE MET” APPOINTMENTS DIARY

This is a Must for every delegate, for both buyers andexhibitors. A personal diary for notes, attaching business cardsof people met, jotting down crucial items for necessary followup on your return to work. Estimated print number 12,000

copies.

DELEGATE BADGES/ LANYARDS

A memento for every delegate to take back home. These are handmade,exclusive and done in Indian motifs and Indian art/crafts, a perfect souvenirfor every delegate.

FOOT MASSAGE LOUNGES

Delegates are known to settle down to signature foot massage. Executed by the bestmasseurs from the South, and other parts of India, these stations provide foot massagesessions of 20 minutes. Come and book your treatment time. A great opportunity fororganizations to sponsor and partner. Ideally therapists are procured from the partner.

DIRECTIONALS AND SIGNAGES

Signages to guide delegates and visitors to various areas within the Hall tocarry sponsor’s name & logo thereby giving the sponsor visibility throughout theexhibition.

DIGITAL SCREENS

Digital screens throughout the venue at key locations displaying your product.

VISITOR GUIDE MAP

Foldable, printed in 4 colours, available trhoughout the venue. Also, on the webiste,closer to the event. This is a guide to the visitors, with a floor plan, and showing keypositions of the show on the map. Important phone numbers included.

NETWORKING PARTNERSHIPSOFFICIAL VISITOR LUNCH UNIQUE TO SEGMENTS

At the end of the day’s long business appointments, this highly appreciatednetworking function is where visitors meet and mingle. You can choose yoursegment, as you wish Well-received and high traction amongst buyers whom had along day between meetings and conferences.Each segment has its own numbers, expected to attend. Costs will therefore vary.From hosting 250 visitors, to over 1,000!

OFFICIAL NETWORKING RECEPTION

For an expected audience size of over 2,000 guests, at the main show venue.


18/2018

About the Organizers

Cross Section Media is over 40 years in the business, having a number offirsts in India’s history. It was the first mover in B2B trade shows in tourism inIndia, way back in 1994. Our partnerships endured for as long as we ran the event– Air India and Indian Airlines, our national airlines, partner hotels, our supportingindustry base – all these enabled us to host over 4,500 international tour operators from over 50 countries during our 18-year tenure! In 2011, the lastyear when we exited this event, we were steadfastly tourism focused, growing25% year on year, presenting 30 countries from around the world, 23 Indianstates and some 650 sellers organizations.

We have been the first movers in trade journalism, with magazine titles suchas destination India, Travel Trends Today, Go Now and presently, Tourism First.We have put together some of the most exiting tourism literature in the country,for both central as well as state governments. We have run successful industryseminars and have been awarded by both industry associations as well as theGovernment of India, including two National Awards for excellence in tourism.

In all our ventures we have distinguished ourselves for quality in contributing tothought processes and brining diverse elements together.

Heading the organization since its inception, the founding spirit of our Director,Navin Berry, has been the desire to work passionately with all sectors of industryand with all associations of industry and government.

Presently, our projects include:l Among the first to recognize synergy between Cinema and Tourism, partnered

with the Film and Television Producers GUILD over 10 editions of CinemaScapes,now called Cinema Tourism Summit, that brought together destinationpromoters and marketers to meet with the film fraternity. The next edition will beheld in December 2016 in Mumbai.

l Our monthly magazine, TourismFirst operates on three levels – monthlymagazine, weekly online and regular events. It embraces the wider picturefor tourism in the country, connecting the tourism vertical to developments innational economy, industry, society and culture at large. Know more onwww.tourismfirst.org

l TourismFirst Ideas Exchange Series has been initiated for interaction withdiverse stakeholders of the tourism product. Sessions held in the recent pastinclude Rural Tourism and Indian Tourism 2.0

Our supporting industry base enabledus to host over 4,500 international

tour operators from over 50 countriesduring our 18-year tenure!

Honoured by the

Government of

India for the Most

Innovative and

Unique Tourism

Project (1996)

Honoured by

Ministry of Tourism,

Government of India

for pioneering travel

trade journalism in

the country. Award

given by Minister

Jagmohan, then

Minister for Tourism

and Culture.


19/2019

About ITB

ITB Berlin, in its

50th edition, wa

stronger than

ever: from 9 to

13 March some10,000 exhibitin

companies from

187 countries an

regions met wit

120,000 trade

visitors in the 26

exhibition halls.

The EconomicFactor

ITB Berlin is notonly one of the

most importanttrade shows takingplace in Berlin but,

over the past fivedecades it has

been a significant

economic factor forour city.

More than atrade show

ITB Berlin is “more

than just a tradeshow” - today, allover the world, it

represents Germany,symbolizing

hospitality and

serving as apractical example

of international

understanding.”

ITB Berlin, in its 50th edition, was

stronger than ever: from 9 to 13 Marchsome 10,000 exhibiting companiesfrom 187 countries and regions metwith 120,000 trade visitors in the26 exhibition halls, which had beenbooked up months in advance. Onthe purchasing side there was alsoa further increase in the number ofdecision-makers: two thirds of the tradevisitors stated that they held directauthority for all purchasing decisions.Business conducted during the tradeshow rose from last year’s figure of 6.7billion euros to around seven billion this

year.

ITB Berlin is thrilled with the prospectof the forthcoming BITB show, later thisOctober in New Delhi. “We have been for long looking atIndia and now is the right time to goahead. We believe we have the rightpartner, with the right credentials inthe Indian market, and we have startedwhat promises to be a rewarding andsatisfying journey. We all know howthe Indian market is growing, and we

hope to contribute to its growth byproviding a business platform for theindustry at large. BITB is happening atthe right place and at the right time inthe journey of travel and tourism in thisregion.

From a worldwide perspective, weknow that travel and tourism willcontinue to grow. Some markets areeconomically challenged, others areshowing some instability or the other,for a variety of reasons. We do believethat above them all, tourism will enable

people to meet each other, understanddifferent cultures and societies andthis will foster greater peace amongmankind. We do believe that tourismhas the power to heal, make peopleconnect and also bring economicprosperity to the local people. If tourismis going to be inclusive and able topermeate at all levels in the receivingmarkets, then tourism will have a greatfuture. Governments around the worldrecognize this and understandably, the

desire to promote

tourism upfront isonly engaging theworld. This is one positivesentiment that we see mostprominently at every ITB”, MartinBuck, Senior Vice President,Messe Berlin.

More on ITB Berlin

Dr. Christian Göke, Chief ExecutiveOfficer of Messe Berlin: “Never beforein its 50 years has ITB Berlin welcomedso many trade visitors to the exhibition

halls. After this five-day event tradevisitors and exhibitors are leaving Berlinwith a clear message: even in timesdominated by a “sense of uncertainty”people are not willing to do withouttheir holiday trips. Conversely, over thepast few days the travel industry hasmade it clear that it can provide suitableanswers to the major challenges thatit currently faces. ITB Berlin has againprovided evidence that this trade show,a global market place and a platformfor personal encounters, provides a“firm foundation for the industry during

turbulent times”, and in the digital agetoo it has lost none of its importance forthe travel industry all over the world.

Dr. Christian Göke: “Currently ITB Berlinis not only one of the most importanttrade shows taking place in Berlin but,over the past five decades it has beena significant economic factor for ourcity. This international show for theglobal travel industry has also beena remarkable success story for thetrade fair sector in Germany, and this issomething of which our company and

the Berliners too can be very proud.In terms of its exhibitors and its tradevisitors, no other show anywhere inthe world has an international structurethat can compare in any way with it. ITBBerlin is “more than just a trade show”- today, all over the world, it representsGermany, symbolizing hospitalityand serving as a practical example ofinternational understanding.”


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bitb-bharat international tourism bazaar | travel and tourism exhibition in delhi 2016

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