Photo by martin prihoda

Photo by Martin Prihoda

Photo by martin prihoda

Photo by David Hobby

Photo by Martin Prihoda

Photo by Martin Prihoda

Photo by Martin Prihoda

Another example

Photo by Martin Prihoda

Softening light modifiers: scrims (6x6), large softbox, octabank, umbrellas, bouncing light off foam core etc…

For less soft light: beauty dish, medium to small softbox

Hard light: bare head reflectors, grids spots, snoots,etc.. Good for rim lighting

-Key shifting is about controlling outside ambient light More than anything.

-It allows you to raise or lower the key of the image While controlling the quality and direction of your Lighting

-It looks cool.

Victoria’s secret

Photo by Martin Prihoda

Photo by Martin Prihoda

Photo by Martin Prihoda

Photo by Martin Prihoda

Photo by Martin Prihoda

Photo by Martin Prihoda