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CONSUMER BUYING BEHAVIOUR IN ORGANISED RETAILING-

A STUDY WITH SPECIAL REFERENCE TO SUPERMARKETS IN

SALEM DISTRICT

I. PROFILE OF THE CONSUMER:

1. Name : _

2. Location :

a) Urban b) Rural

3. Age group (in years) :

a) 15-25 b) 26-35 c) 36-45 d) Above 45

4. Gender:

a) Male b) Female

5. Educational Qualifications:

a) School level b) Diploma

c) Graduate d) Post graduate

e) Professional degree

6. Occupational status:

a) Govt. service b) Private Job c) House wife

d) Business e) Professional f) Agriculturalist

7. Monthly Income Level:

8.

a) Rs.5000-10000

c) Rs.15000-20000

e) Above Rs.25000

Marital status:

a) Married

b) Rs.10000-15000

d) Rs. 20000-25000

b) Unmarried

9. Type of family :

a) Joint family

b) Nuclear family

10. Number of members in the family:

a) 1-3 members b) 4-6 members

c) Above 6 members

a) Upto 1 year

c) 3-4 years

b) 1-2 years

d) More than 4 years

How often do you visit?

a) Once in a week

c) Once in a month

b) Once in a fortnight

d) Above one month

What is your purchase range?

a) Below Rs.1000

c) Rs.2000-3000

b) Rs. 1000-2000

d) Above Rs.3000

11. How long you have been visiting this retail store?

12.

13.

14. What is your mode of payment of your purchase?

a) Cash b) Credit card

c) Debit card d) Others (Gift voucher,etc.,)

II. AWARENESS:

15. Do you know the organized supermarket retail store is available in Salem?

a) Yes b) No

16. How long have you been aware of Supermarkets?

a) 1-3 years b) 4-5 years

c) Above 5 years

17. How did you come to aware about the organized supermarkets?

a). Parents b). Friends & Relatives

c). Advertisement d). Shop owners

18. If advertisement, through which source :

a). Newspapers / Magazines b). T.V. /Radio

c). Other consumers d). Shop owner / workers

e). Internet d). Posters

19. Do you know any discount offered by the supermarket in seasonal / festival

period?

a). Yes b). No

III. BUYING BEHAVIOUR :

20. Your favourite shopping days?

a) Weekdays (Mon-Friday) b) Weekend (Sat & Sunday)

c) Any day based on convenience

Who influence your buying decisions?

a) Self

d) Friends

b) Spouse

e) Others

c) Kids

Who is your companion of your purchase?

a) Friends

d) Family

b) Relatives

e) Alone

c) Colleagues

21. Your preferred shopping time?

a) Morning b) After noon c) Evening

d) Any time based on convenience

22. Please rank (1,2,3,…) the following factors in your order of preference

No. Factors Rank

1 Convenience of Location & Time

2 Availability of store brand &Variety of branded products

3 Value for money

4 Parking facility

5 Services (Return policy, Home Delivery, Bagging, etc.)

6 Clean and serene ambience

7 Friendly staff

8 One stop shopping

9 Loyalty card

10 Promotion and offer

11 Quality of Product

12 Home Delivery facility

13 Credit / Debit card facility

23. Whether you are the regular customer of the above supermarket?

a). Yes b). No

24.

25.

26. Main purpose to visit the supermarket?

a) Leisure time activity b) Children’s demand

c) Purchase of special products d) Purchase of general products

e) Hang out

27. Where were you shopping before the arrival of this supermarket?

a) Store which is convenient to you b) Wholesale market

c) Neighborhood Kirana stores d) others (specify)

28. Which aspect of the supermarket makes you buy from there?

a) Economy b) Time savings

c) Status symbol d) Convenience

e) Reachability f) Privacy

29. How frequently do you purchase the following categories?

Category

daily

weekly

Fortnightly

monthly More than a

month

Fruits & Vegetables

Food & Grocery

Cosmetics

Apparel & Clothing

Foot wears

Kids items – like toys etc

Others

30. When do you purchase more?

a) First week of month

c) End of month

b) Middle of month

d) Whenever required

31. How far you have to travel to go for purchase?

a) Less than 3 km

c) 7-10 km

b) 3-6 km

d) Above 10 km

32. What are all the promotion strategies to be used?

a) Offers b) Price discounts

d) Free home delivery

c) Gifts

e) Others

33. How do you feel about the pricing of the supermarkets?

a) Very high b) High c) Moderate

d) Low e) Very low

34. Based on the following scale, please indicate () the most appropriate

response to each statement based on your own experiences. Please remember

there is no right or wrong answers.

SA- Strongly Agree A – Agree: NADA - Neither Agree nor disagree: DA –

Disagree: SDA – Strongly disagree.

S.

No.

Statements

SA

A

NADA

DA

SDA

1a I always buy the brands which I have

already decided in advance.

1b Many a times, I go to a store, see the

product, if liked buy it.

1c Given the same quality, I will prefer to buy

store brand than costlier national brand

1d During discount period, I usually try new

store brands.

1e It is mainly the price of the store brand that

influences me to buy them.

1f If my brand is not available at the store I

go for another brand.

2a I visit a store as it is a one stop shopping

place.

2b I like self-selection while shopping

2c I visit stores as a number of varieties are

available there.

2d I always look for comparison of different

brands in a store.

2e I feel usually national brands do not offer

much discount

3a I prefer to visit the store nearest to my

place.

S.

No.

Statements

SA

A

NADA

DA

SDA

3b I buy all items from stores only.

3c I like to shop in a store due to acceptance

of credit/debit cards

3d I visit stores for the store brands of my

choice.

4a The store’s advertisement encourages me

to visit the store

4b I like self-selection while shopping.

4c I prefer to visit store as it saves my time

and energy

4d I enjoy shopping at a store

5a I believe ―High price means high quality

5b I feel shopping at stores is a status symbol

these days.

6a The store’s advertisement encourages me

to visit the store.

6b I came to know about the store from my

friends/relatives

6c My friends/relatives usually suggest me to

try the store brands.

7a I usually compare the quality of brands

while purchasing from a store.

7b I think store provides better quality

product.

8a I enjoy shopping at a store.

8b I always go to store with my family or

friends.

8c I feel no difference while shopping from a

store or somewhere else.

S.

No.

Statements

SA

A

NADA

DA

SDA

9a I feel that store brands are reasonably

priced

9b I look for the benefit of the product for the

price I pay

35. Do you think by shopping at organized supermarket retail store, your

monthly expenditure will be,

a) Reduced b) Remain same c) Increased

IV. PROBLEMS

36. What are the problems faced by you while in utilizing the services offered by

the supermarkrts?

S.No. Problems Rank

1. Range is not complete

2. Vegetables and fruits are not fresh

3. Home delivery is not provided

4. Insufficient billing counter

5. Non availability of credit / debit card usage

6. Insufficient Air circulation

7. Poor quality of products

8. High cost compare to other stores

9. Not giving any promotional offers

10. After sales service

37. If product is not available (stock out) then what do you do?

a) Wait and buy it later in the same shop

b) Buy the product available in a different brand

c) Buy it from the different retail stores immediately

38. Do they allow replacing the damaged or perished products?

a) Yes b) No

V. LEVEL OF SATISFACTION:

39. Please tick () the satisfaction level for the following factors

HS - Highly Satisfied; S - Satisfied; N - Neutral; DS - Dissatisfied;

HDS - Highly Dissatisfied.

No. Factors HS S N DS HDS

1 Convenience of location

2 Convenience of time

3 Parking facility

4 Hospitality service

5 Display Boards for variety of brands

6 Variety

7 Availability of store brand

8 Return policy

9 Value for money

10 Services and privileges

11 Clean and serene ambience

12 Friendly staff

13 Availability of branded products

14 Ease of shopping

15 One stop shopping

16 Loyalty card

17 Promotion and offer

18 Price of the product

19 Quality of Product

20 Air condition facilities

21 Staff availability

22 Knowledge of the sales person

23 Personal attention

24 Willingness to listen / answer customer’s

questions

No. Factors HS S N DS HDS

25 Door delivery

26 Payment methods

27 Advertising

28 After sales service

29 Complaints and grievance handling

30 Conveying of information for new varieties /

offers / discounts

40. Will you recommend your friends and relatives to buy from supermarket?

a) Yes b) No

41. In future will you spend more at supermarket?

a) Yes b) No

42. What are features you expect in the supermarket retail store?

a) Feasibility b) Compatibility

c) Free services d) Others

43. What kind of improvement required in these supermarkets? Give your

suggestions

Thank you

«êôñ ñ£ïèó¤½÷¢÷ ðô¢ªð£¼÷ Üé¢è£®ò¤ô

ê¤ô¢ô¬ø õ¤ø¢ð¬ùò¤ô

¸èó¢«õ£ó¤ù õ£é¢°ñ î¤øù - æó Ýò¢¾

I. ¸èó¢«õ£ó ²òõ¤õóñ¢:

1. ªðòó : _ _

2. Þ¼ð¢ð¤ìñ :

a) ïèó¢ð¢¹øñ O b) è¤ó£ñð¢¹øñ O

3. õò¶ (õ¼ìé¢è÷¤ô) :

a) 15-25 O b) 26-35 O

c) 36-45 O d) 45袰 «ñô O

4. ð£ô¤ùñ :

a) Ýí O b) ªðí O

5. èô¢õ¤î¢î°î¤ :

a) ð÷¢÷¤ð¢ð®ð¢¹ O b) ðì¢ìòð¢ð®ð¢¹ O

c) Þ÷郎ô ðì¢ìî£ó¤ O d) º¶ï¤¬ô ðì¢ìî£ó¤ O

e) ªî£ö¤ô¢¸ì¢ð ð®ð¢¹

O

6. ªî£ö¤ô 郎ô :

a) Üóê£é¢èñ O b) îù¤ò£ó O

c) Þô¢ôî¢îóê¤ O d) õ¤ò£ð£óñ O

e) ªî£ö¤ôê£ó¢ï¢î ¶¬ø

O f) õ¤õê£òñ O

7. ñ£î õ¼ñ£ùñ :

a) Ï.5000-10000 O b) Ï.10000-15000 O

c) Ï.15000-20000 O d) Ï.20000-25000 O

e) Ï.25000袰 «ñô O

8. ñí 郎ô :

a) ñíñ£ùõó O b) ñíñ£è£îõó O

9. °´ñ¢ð õ¬è :

a) Ã좴袰´ñ¢ðñ

O b) îù¤ °´ñ¢ðñ O

10. °´ñ¢ð àÁð¢ð¤ùó¢è÷¤ù âí¢í¤è¢¬è :

a) 1-3 ïðó¢è÷ O b) 4-6 ïðó¢è÷ O

c) 6 ïðó¢èÀ袰 «ñô

O

11. Þõ¢õ¤ø¢ð¬ù 郎ôòé¢èÀ袰 î£é¢è÷ âõ¢õ÷¾ ï£ì¢è÷£è

ªêô¢è¤ø¦ó¢è÷ ?

a) 1 õ¼ìñ£è O b) 1-2 õ¼ìé¢è÷ O

c) 3-4 õ¼ìé¢è÷ O d) 4 õ¼ìé¢èÀ袰ñ «ñô O

12. âî¢î¬ù ï£ì¢èÀ袰 强¬ø ªêô¢õ¶ õöè¢èñ ?

a) õ£óî£Áñ O b) ðù ï£ì¢èÀè¢è¢ªè£¼º¬ø O

c) ñ£îî£Áñ O d) 1 ñ£îî¢î¤ø¢° «ñô å¼ º¬ø O

13. îé¢è÷¶ õ£é¢°ñ î¤øù ?

a) Ï.1000袰 è¦ö O b) Ï.1000-2000 O

c) Ï.2000-3000 O d) Ï.3000袰 «ñô O

14. ªð£¼ì¢è÷ õ£é¢°õîø¢° î£é¢è÷ ðíñ ªê½î¢¶ñ õö¤º¬ø?

a) ðíñ O b) èìù Ü좬ì O

c) ðø¢Á Ü좬ì O d) ñø¢ø¬õ (ðó¤² Ãð¢ðù¢è÷¢, ñø¢ø¬õ.,) O

II. ê¤ô¢ô¬ø õ¤ø¢ð¬÷ 郎ôòé¢è÷ ðø¢ø¤ò õ¤ö¤ð¢¹íó¢¾ :

15. «êôñ ñ£ïèó¤½÷¢÷ ê¤ô¢ô¬ø õ¤ø¢ð¬ù 郎ôòé¢è÷ ðø¢ø¤

ï¦é¢è÷ Üø¤õ¦ó¢è÷£

a) Ýñ O b) Þô¢¬ô O

16. ê¤ô¢ô¬ø õ¤ø¢ð¬ù 郎ôòé¢è÷ ðø¢ø¤ îé¢èÀ袰 âõ¢õ÷¾

õ¼ìé¢è÷£èî ªîó¤»ñ ?

a) 1-3 õ¼ìé¢è÷ O b) 4-5 õ¼ìé¢è÷ O

c) 5 õ¼ìé¢èÀ袰 «ñô O

17. ê¤ô¢ô¬ø õ¤ø¢ð¬ù 郎ôòé¢è÷ ðø¢ø¤ î£é¢è÷ âð¢ð® Üø¤ï¢¶

ªè£í¢¯ó¢è÷?

a). ªðø¢«ø£ó O b). ïí¢ðó¢è÷ & àøõ¤ùóè÷ O

c). õ¤÷ñ¢ðóñ O d). è¬ìè¢è£óó¢è÷ O

18. õ¤÷ñ¢ðóé¢è÷¤ù Íôñ âù¢ø£ô âî¢î¬èò

õ¤÷ñ¢ðóé¢è÷ Íôñ a). ªêò¢î¤î¢î£÷¢è÷ O b).

®.õ¤/«ó®«ò£ O

c). ¸èó¢«õ£ó O

d). è¬ìè¢è£óó¢è÷ / ªî£ö¤ô£÷ó¢è÷ O

e). Þ¬íòî÷ñ O d). ²õªó£ì¢®è÷ O

19. ê¤ô ð¼õè£ôé¢è÷ / õ¤ö£è¢è£ôé¢è÷¤ô õ¤ø¢ð¬ù 郎ôòé¢è÷

õö颰ñ î÷¢Àð® ðø¢ø¤ àé¢èÀ袰 ªîó¤»ñ£ ?

III.

a) Ýñ O b) Þô¢¬ô O

¸èó¢«õ£ó¤ù õ£é¢°ñ î¤øù :

20.

21.

û£ð¢ð¤é ªêò¢ò îé¢èÀ袰 ð¤®î¢î ï£ì¢è÷ â¬õ ?

a) õ£óï£ì¢è÷ (î¤é¢è÷-ªõ÷¢÷¤)

O b) õ£óÞÁî¤ò¤ô (êù¤ & ë£ò¤Á)

O c) õêî¤ò£ù âïï£÷£è Þ¼ï¢î£½ñ

O

û£ð¢ð¤é ªêò¢ò îé¢èÀ袰 àèï¢î «ïóñ ⶠ?

a) 裬ô O b) ð¤ø¢ðèô O c) ñ£¬ô

d) õêî¤ò£ù âïóñ£è Þ¼ï¢î£½ñ O

O

22. î£é¢è÷ ºù¢Âó¤¬ñ ªè£´è¢°ñ è¦ö¢èí¢ì è£óí¤èÀè°

ñî¤ð¢ªðíí¤´è (1,2,3,…)

âí

è£óí¤è÷ îóñ

(Rank)

1 «ïóñ ñø¢Áñ ܬñõ¤ìñ 2 °ø¤ð¢ð¤ì¢ì ñø¢Áñ ðô¢«õÁ õ¬èè÷ 3 ðíñ 4 õ£èùñ ï¤Áñ õêî¤ 5 ðô¢«õÁ õ¬èò£ù «ê¬õè÷ (ñ¢ð

â´î¢¶è¢ªè£÷¢Àîô¢,

õ¦ì¢®ø¢«è õ¤ï¤«ò£è¤è¢°ñ º¬ø, ªð£¼÷¢è¬÷ «ðè

ªêò¢¶ªè£´è¢°ñ º¬ø (ªð£ì¢ìôñ¢¢)

6 ²î¢îñ 7 áö¤òó¢è÷¤ù ï좹íó¾ 8 å«ó Þìî¢î¤ô ܬùñ 褬ìð¢ð¶ 9 ïñ¢ð¤è¢¬è

10 꽬èè÷ 11 îóñ 12 õ¦ì¢®ø¢° õ¤ï¤«ò£è¤è¢°ñ º¬ø 13 èìù / ðø¢Á Ü좬ì

23. õ¤ø¢ð¬ù 郎ôòî¢î¤ù õ£®è¢¬èò£÷ó£ ?

a) Ýñ O b) Þô¢¬ô O

24. îé¢è÷ õ£é¢°ñ õ¤¼ð¢ðî ï¤ó¢íò¤ðð¶ ò£ó ?

a) ï£ù O b) õ£ö¢è¢¬è¬í O c) °öîè÷ O d) ïíðó¢è÷

O

e) ð¤øó O

25. ò£¼ìù ªð£¼ì¢è¬÷ õ£é¢°õ¦ó¢è÷ ?

a) ïíðó¢è÷ O b) àøõ¤ùó¢è÷

O c) àìù ðí¤¹ó¤ðõó¢è÷ O d)

°´ñ¢ðî¢î£¼ìù O e) îù¤ò£è O

26. ê¤ô¢ô¬ø õ¤ø¢ð¬ù è¬ì袰 î£é¢è÷ ªêô¢õîù è£óíñ ?

a) æò¢¾ «ïóñ ªêôõö¤è¢è O b) °öîè÷¤ù õ¤¼ð¢ðñ O

c) ê¤ô °ø¤ð¢ð¤ì¢ì ªð£¼ì¢èÀè¢è£è

O d) ê£î£óíñ£è ªð£¼ì¢è¬÷ õ£é¢è

O e) Ü®è¢è® ªêô¢½ñ Þìñ

O

27. Þîø¢° ºù ªð£¼ì¢è¬÷ â颰 õ£é¢è¤ù¦ó¢è÷ ?

a) îé¢èÀ袰 õêî¤ò£ù Þìî¢î¤ô

O b) ªñ£î¢î õ¤ø¢ð¬ù 郎ôòñ

O c) ܼ褽÷¢÷ ñ÷¤¬èè è¬ì

O d) Þîó Þìé¢è÷ (°ø¤ð¢ð¤ì¾ñ¢)

O

28. âõ¢õ¬èò£ù Üñ¢êñ ªð£¼¬÷ õ£é¢è îé¢è¬÷ Éí¢´è¤ø¶ ?

a) ñô¤¾ õ¤¬ô O b) «ïó «êñ¤ð¢¹

O c) êºî£ò Üï¢îú¢¶ O d) õêî¤

O e) ܵ°îô O f) îù¤¬ñ

O

29. è¦ö¢èí¢ìõø¢ø¤ô âõø¢¬ø î£é¢è÷ Ü®è¢è® õ£é¢°õ¶í¢´ ?

õ¬èè÷

î¤ùêó¤

õ£óï

«î£Áñ

ðù

ï£ì¢èÀè

ªè£¼º¬ø

ñ£îï

«î£Áñ

å¼

ñ£îî¢î¤ø¢°

«ñô ðöé¢è÷ & è£ò¢èø¤è÷

àí¾ & ñ÷¤¬è

åð¢ð¬ùð¢ªð£¼ì¢è÷

ݬìõ¬èè÷

è£ôí¤ õ¬èè÷

°öîèÀè¢è£ù¬õ –

ªð£ñ¢¬ñè÷ ñø¢Áñ ð¤ø

ñø¢ø¬õ

30. âð¢«ð£¶ î£é¢è÷ Üî¤èñ õ£é¢°õ¦ó¢è÷ ?

a) ñ£îî¢î¤ù ºîô õ£óñ O b) ñ£î Þ¬ìò¤ô O

c) ñ£î ÞÁî¤ò¤ô O d) «î¬õð¢ð´ñ «ð£¶ O

31. ªð£¼ì¢è¬÷ õ£é¢è âõ¢õ÷¾ Éóñ ðòí¤è¢è¤ø¦ó¢è÷¢?

a) 3 è¤.ñ¦.袰ñ °¬øõ£è O b) 3-6 è¤.ñ O

c) 7-10 è¤.ñ O d) 10 è¤.ñ¦è¢° «ñô O

32. ªð£¼ì¢è÷ õ¤ø¢ð¬ùèè£è è¬ìð¤®è¢°ñ àîî¤è÷ ò£¬õ ?

a) 꽬èè÷ O b) î÷¢Àð® O

c) ðó¤ð¢ªð£¼ì¢è÷ O

d) èì¢ìíñ¤ù¢ø¤ õ¦ì¢®ø¢° Free home delivery O e) Others O

33. õ¤ø¢ð¬ù 郎ôòé¢è÷¤ô ªð£¼ì¢è÷¤ù õ¤¬ô¬ò ðø¢ø¤

âù¢ù 郎ùè¢è¤ø¦ó¢è÷ ?

a) ñ¤èÜî¤èñ O b) Üî¤èñ O c) ñ¤îñ£ù O

d) °¬ø¾ O e) ñ¤è °¬ø¾ O

34. è¦ö °ø¤ð¢ð¤ì¢´÷¢÷¬õè¬÷ îé¢è÷ ªê£ï¢î ÜÂðõî¢î¤ù

Ü®ð¢ð¬ìò¤ô (<) Þ´è

àã- àÁî¤ò£è ãø¢è¤«øù ã O ãø¢è¤«øù¢: ï – ï´ï¤¬ô

ñ O ñÁè¢è¤«øù àñ O àÁî¤ò£è ñÁè¢è¤«øù

âí Üø¤è¢¬èè

÷ àã ã ï ñ àñ

1a ï£ù ãø¢èù«õ î¦ó¢ñ£ù¤î¢î ð¤ó£í¢ì¢è¬÷

ñ좴«ñ õ£é¢°«õù

1b

âð¢ªð£¿ñ õ¤ø¢ð¬ù 郎ôòî¢î¤ø¢° ªêù¢Á

ªð£¼ì¢è¬÷ «ïó¤ô

ð£ó¢î¢îð¤ù¢¹,

ð¤®î¢î¤¼ï¢î£ô õ£é¢°«õù

1c

îóñ å«ó ñ£î¤ó¤ò£è Þ¼ð¢ð¤ù õ¤¬ô

Üî¤èñ£ù ðùù£ì¢´

ªð£¼ì¢è¬÷ õ¤ì

à÷¢ï£ì¢´ ªð£¼ì¢è¬÷«ò

õ£é¢°«õù

1d 꽬è è£ôé¢è÷¤ô ªð£¶õ£ù ï£ù ¹¶

ð¤ó£í¢ì¢è¬÷ õ£é¢°«õù

1e õ¤¬ô«ò à÷¢Ùó ªð£¼ì¢è¬÷ ï£ù õ£é¢è

è£óíñ

âí Üø¤è¢¬èè÷

àã ã ï ñ àñ

1f è¬ìò¤ô âù¶ ð¤ó£íì Þô¢¬ôªòù¤ô «õÁ

ð¤ó£í¢ì¢è¬÷ õ£é¢°«õù

2a

ܬù ªð£¼ì¢èÀñ å«ó Þìî¢î¤ô

褬ì袰ñ è¬ìè÷¤ô ñ좴«ñ ªð£¼ì¢è¬÷

õ£é¢°«õù

2b ªð£¼ì¢è¬÷ ù «îóî´ð¢ð¬î

õ¤¼ñ¢¹«õù

2c 郎øò õ¬èè÷ à÷¢÷ è¬ìè÷¤ô

ªð£¼ì¢è¬÷ õ£é¢°«õù

2d è¬ìè÷¤ô ªð£¼ì¢è¬÷ Þîó

ð¤ó£í¢´èÀìù åð¢ð¤ì´ õ£é¢°«õù

2e

ï£ù à÷¢ï£ì¢´ ªð£¼ì¢è÷ Üî¤è

î÷¢Àð®»ìù 褬ìð¢ðî¤ô¢¬ô âù

郎ù袢褫øù¢.

3a âù¶ Þ¼ð¢ð¤ìî¢î¤ø¢° ܼ裬ñò¤½÷¢÷

è¬ì袰 ªêô¢ô õ¤¼ñ¢¹«õù

3b âô¢ô£ ªð£¼ì¢è¬÷»ñ è¬ìè÷¤ô ñ좴«ñ

õ£é¢°«õù

3c

èìù ñø¢Áñ ðø¢Á Ü좬ìè¬÷

ãø¢Á袪è£÷¢Àñ è¬ìè÷¤ô

ñ좴«ñ õ£é¢è õ¤¼ñ¢¹«õù

3d âù õ¤¼ð¢ð袰ó¤ò ð¤ó£í¢ì 褬ì袰ñ

è¬ìè¢«è ªêô«õù

4a õ¤÷ñ¢ðóé¢è÷ âù¢¬ù è¬ì袰 ªêô¢ô

Éí¢´è¤ø¶

4b ªð£¼ì¢è¬÷ ù «îó¢ï¢ªî´î¢¶

õ£é¢°õ¬î«ò õ¤¼ñ¢¹«õù

4c âù «ïóî»ñ ðíî»ñ ñ¤ê¢êð¢ð´î¢¶ñ

è¬ìèÀ袰 ªêô¢ô«õ õ¤¼ñ¢¹«õù

4d è¬ìè÷¤ô ªð£¼ì¢è¬÷ õ£é¢°õ¬î ï£ù

õ¤¼ñ¢¹è¤«øù

5a Üî¤è õ¤¬ô àòó¢ï¢î îóñ âù âí¢µè¤«øù

5b õ¤ø¢ð¬ù 郎ôòé¢è÷¤ô õ£é¢°õ¶

Üï¢îú¢î¤ù ܬìò£÷ñ âù 輶褫øù¢.

âí Üø¤è¢¬èè÷

àã ã ï ñ àñ

6a õ¤ø¢ð¬ù 郎ôòé¢è÷¤ù õ¤÷ñ¢ðóé¢è÷

âù¢¬ù õ£é¢èî Éí´è¤ø¶

6b Þõõ¤ø¢ð¬ù 郎ôòîð ðøø¤ âù ïíðó¢è÷¢/

àøõ¤ùó¢è÷ Íôñ Üø¤ï¶ªè£í¢«ìù.

6c âù ïí¢ðó¢è÷¢/àøõ¤ùó¢è÷ è¬ìò¤½÷¢÷

ð¤ó£í¢´è¬÷ õ£é¢è Üø¤¾Áè¤ø£ó¢è÷

7a ï£ù è¬ìè÷¤ô õ£é¢è°ñ ð¤ó£í¢´è÷¤ù

îóî åð¢ð¤ì¢´ð¢ð£ó¢ð«ðù

7b õ¤ø¢ð¬ù 郎ôòé¢è÷ îóñ£ù

ªð£¼ì¢è¬÷«ò õ¤ø¢ð¬ù ªêò¢õî£è ï£ù

郎ùè¢è¤«øù

8a è¬ìè÷¤ô ªð£¼ì¢è¬÷ õ£é¢°õ¬î ï£ù

õ¤¼ñ¢¹è¤«øù

8b ï£ù âð¢«ð£¶ñ àøõ¤ùó¢è÷ Üô¢ô¶

ïíðó¢èÀìù è¬ìèÀ袰 ªêô¢õ¶ õöè¢èñ

8c

è¬ìè÷¤ô õ£é¢°õîø¢°ñ¢, «õÁ Þìé¢è÷¤ô

õ£é¢°õîø¢°ñ õ¤î¢î¤ò£êñ

ⶾñ Þô¢¬ô âù

àíó¢è¤«øù¢.

9a è¬ìò¤ù ð¤ó£í´è÷ ï¤ò£òñ£ù

õ¤¬ô»÷¢÷¬õ âù 郎ùè¢è¤«øù

9b ªè£´è¢°ñ ðíî¢î¤ø¢° îè¢è îóñ£ù

ªð£¼¬÷ õ£é¢è«õ õ¤¼ñ¢¹è¤«øù

35. ê¤ô¢ô¬ø õ¤ø¢ð¬ù 郎ôòé¢è÷¤ô õ£é¢°õî£ô îé¢è÷ ñ£î ªêô¾

a) °¬øè¤ø¶ O b) Ü«î î£ù O c) Üî¤èñ£è¤ø¶ O

IV. ð¤óê¢ê¬ùè÷

36. ê¤ô¢ô¬ø õ¤ø¢ð¬ù è¬ìè÷¤ù «ê¬õè÷¤ô î£é¢è÷

êï¢î¤è¢°ñ ð¤óê¢ê¬ùè÷ âù¢ªùù¢ù ?

õ.

âí¢.

ð¤óê¢ê¬ùè÷

îóñ

(Rank)

1. º¿¬ñò£ù îóñ Þô¢¬ô Range is not complete

2. è£ò¢èø¤ ñø¢Áñ ðöõ¬èè÷ ¹î¤òî£è Þô¢¬ô

3. õ¦ì¢®ø¢«è õ õ¤ï¤«ò£èñ ªêò¢õî¤ô¢¬ô

ï¤ - 郎øõ£ù¶; î¤ - ð¢î¤; ï – ï´ï¤¬ô;

ñï¤ – ñù郎øõ¤ù¢¬ñ; Üî¤- Üð¢î¤.

õ.

âí¢.

ð¤óê¢ê¬ùè÷

îóñ

(Rank)

4. õ¤¬ôð¢ð좮òô (ð¤ô¢) «ð£ì «ð£¶ñ£ù ºè𢹠(Counter)

Þô¢¬ô

5. èìù / ðø¢Á Ü좬ì ãø¢°ñ õêî¤ò¤ù¢¬ñ

6. è£ø¢«ø£ì¢ìñ¤ù¢¬ñ

7. îóñ¤ù¢¬ñ

8. ð¤ø è¬ìèÀìù åð¢ð¤´ñ «ð£¶ Üî¤è õ¤¬ô

9. 꽬èè÷ Ü÷¤ð¢ðî¤ô¢¬ô

10. õ¤ø¢ð¬ù袰ð¢ð¤øè£ù «ê¬õò¤ù¢¬ñ

37. ªð£¼ì¢è÷ 褬ìè¢èõ¤ô¢¬ôªòù¤ô ï¦é¢è÷ âù¢ù ªêò¢õ¦ó¢è÷ ?

a) ªð£Áî¢î¤¼ï¢¶ Ü«î è¬ìò¤ô õ£é¢°«õù

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âù¢ù ?

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ºù¢«ùø¢øé¢è÷ âù¢ù ?

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