become the mobile services provider

Become the Mobile Services ProviderinterlinkONE, Inc. Copyright 2012

Become the Mobile Services ProviderJason Pinto

WebinarJuly 12th, 2012


Housekeeping Notes

• Recording Will Be Sent Via Email

• Submit Any Questions or Problems

• Connect with us: @JasonPinto @interlinkONE @iFlyMobi

• P.S. Thank you for joining us!


Introduction: Who We Are

► interlinkONE – Software► Enterprise Marketing Management Software► Online Ordering, Inventory Management, Fulfillment► QR Code Management► Mobile Website Builder

► Grow Socially – Services► Online Marketing/Social Media► Plan, Manage, Execute and Measure


Today’s Overview

► The Big Disruptor: Mobile

► Practical Mobile Solutions That You Can Offer

► Technology that Powers You to Become the Service Provider

► Strategies for Selling Your Mobile Services

► Questions and Answers


THE BIG DISRUPTOR: MOBILE


Mobile is Shaking up Marketing!

• Devices: Smartphones, Tablets

• QR Codes

• Near Field Communication (NFC)

• Augmented Reality

• SMS/Texting


Smartphone Adoption

50% Smartphone Adoption in the U.S.


Smartphone Domination of Web Browsing

Source: Morgan Stanley


Big Brands Are Moving Forward

June 6th, 2012, http://www.dmnews.com/walmartcom-ceo-mobile-is-the-future/article/244569/

“We have to embrace these changes. What we have to do is provide anytime, anywhere access. The customer

is demanding that.”


Mobile is Changing Our Behavior


Mobile and Print

• Q: What percent of your print volume contains cross-media elements, e.g. Personalized URL or QR codes?

Source: http://blog.infotrends.com/?p=7988


Mobile Devices and Email Consumption

• Are you making money through your email efforts right now?

• If so, you must stay ahead of the mobile curve!

• Test designs/layouts of Email

• Test links/pages


Mobile and Search

Via Infographic Produced by Trinity Marketing

URL: http://www.digitalbuzzblog.com/infographic-2012-mobile-growth-statistics/


Marketing Budgets: Increase in Mobile

Via Chuck Martin/MediaPost:

“Almost three-quarters (70%) expect their mobile marketing budget to increase in the next 12 months”

Source: MediaPost, June 2012: http://ilnk.me/10cbe


3 Revenue Opportunities For Service Providers

• QR Code Management: Creation, Editing, Tracking

• Mobile Websites: Building and Hosting

• Mobile Campaigns: Landing Pages, Surveys, Registration Forms, Opt-In Forms, and more.


Other Mobile Opportunities

• SMS/Text: Building Opt-In Lists, Managing Inbound and Outbound

• Augmented Reality: Consulting, Design, Execution

• Additional Technologies That Make Print Interactive: NFC, Watermarks, SnapTags


PRACTICAL MOBILE SOLUTIONS THAT YOU CAN OFFER


PURL, QR Code: Registration Page


To Promote Product Launches


To Drive Sales

• Mailer for buying tools online

• Included two response mechanisms


Appointment/Scheduling


Fundraising/Donations


QR Code: Point of Purchase


QR Codes: With a Captive Audience


TECHNOLOGY THAT POWERS YOU TO BECOME THE SERVICE PROVIDER


What We’ve Made Available

• iFlyMobi’sWhite Label Program– Rebrand the application– Name, Logo, URL, EMails– Let your customers login and

view reports

“Make Money on Mobile!”


Our Solution: iFlyMobi

http://iFlyMobi.com


Mobile Website Manager


Mobile Website Building: Drag and Drop


Easily Upload and Resize Images


Overall Design Options: Color Schemes

http://iflymobi.com/files/2011/04/Dr_color_page.png

http://iflymobi.com/files/2011/04/Dr_color_page2.png

http://iflymobi.com/files/2011/04/law_firm_colored_page2.png

http://iflymobi.com/files/2011/04/law_firm_colored_page.png


Mobile Websites Can Be Interactive

Click-to-Call & Click-To-Text

• tel:9786949992

• sms:5555555555

tel:9786949992

sms:5555555555


Forms

• Contact Fields

• Q & A

• Lead Routing

• Confirmation

• Reporting


Practical Use of Forms: Feedback/Surveys

Are you printing materials for a future event?

• QR Codes can increase the impact!

• And, help to capture leads.


Social, Video, More…


Blogs/RSS: Produce Dynamic Mobile Content

• Easily insert an RSS Feed URL

• Content is automatically added/updated daily

• Blog post content is formatted for mobile devices


Redirect Code


Online Business Cards

•Basic contact info.

•Photo

•Short Bio

•Phone numbers

•Links

•Google Maps

•Download vCard


Real-Time Analytics and Reporting


Easy Integration with Google Analytics


Make This Technology YOUR OWN!

http://iflymobiapp.com http://YourOwnMobileApp.com


Benefits of White Label Program

• Your branding is everywhere

• Gives you instant demo tool for sales

• Clients can login & download reports

• You become the mobile service provider!


White Label Setup is Easy!


White Label Program: Easily Create Clients


Now For the Big Questions…

• How much does it cost?

• How can you make money?


Get On the White Label Program

• One-Time Fee: $499 start-up

• Monthly fee per client - $6.99

• Clients can be inactivated at any time


Standalone Cost for iFlyMobi


Sign-Up Process is Easy

• Online Sign-Up

• Basic Contact and Credit Card Information

• http://iFlyMobi.com


Special Offer For You

• Use the discount code “Save25” for 25% off of the start-up fee!

• Act quickly!

• Go to iFlyMobi.com at the end of this webinar.


STRATEGIES FOR SELLINGYOUR MOBILE SERVICES


How Do You Make $ on Mobile

• Help Customers in Their Mobile Strategy: Educate & Advise

• QR Code: Design, Manage, Track

• Mobile Website Creation

• Focus on Achieving OverallObjectives: Building a Database,Generating Leads, IncreasingRegistration

• Reporting, Analyzing, Strategy


Before You Start Selling…

• Is your website mobile-optimized?

• Smartphones for demos

• Understand limitations & advantages.

• Add “mobile marketing” to your business strategy and marketing plans!


How you can promote it

• On your website

• On your social networks

• QR Codes on print

• Email efforts

• WebinarCredit: http://www.flickr.com/photos/63299638@N00/2847937438/


Key Tip to Selling Mobile

• The technology is exciting… but you must focus on the practical benefits and actual solutions.

• Examples:– QR Codes on Mailers for Mobile Registration Forms– QR Codes on Packaging for Online Product Demonstrations– QR Codes on Flyers/Posters to Sign up for Contests– QR Codes on Advertisements to Measure Effectiveness


Key Tip To Selling Mobile: Demonstration is Key

= Source: http://www.flickr.com/photos/23844524@N03/5002051362/


Sales Opportunity #1

• QR Codes need mobile sites! There are plenty without.



• Any printed piece/mailing with a URL that may reach the growing mobile audience.



• Any customer that is sending emails to landing pages that are not mobile-optimized.


One More Note… It’s Moving Forward, Fast

NFC

Augmented Reality

http://www.youtube.com/watch?v=IIL55M8SCIw


Final Thoughts on Mobile

• Smartphones and Tablets are Disruptors… and they are here to stay!

• QR Codes are best way today to integrate print, mail, and mobile.

• Think outside the box with NFC, Augmented Reality, and SMS.

• Start talking about mobile to your customers today!


Thank you!

Any questions?


Want to learn more?

• Call us! 978-694-9992

• Email: [email protected] or

[email protected]

Web: http://iFlyMobi.com

mailto:[email protected]


Tools To Help You Grow

• Build Mobile Websites: http://iFlyMobi.com

• QR Code Management: http://QReateAndTrack.com

• Multi-Channel Marketing: http://interlinkONE.com

• Online Marketing Services: http://GrowSocially.com

http://iflymobi.com/

http://qreateandtrack.com/

http://interlinkone.com/

http://growsocially.com/

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