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be notified platform

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be notified platform

Be notified srl is a company, following the paradigm of major IT companies like Apple & HP, utilizing a breakthrough technology called beacons which will revolutionize the industry. Our aim is to bring together physical and digital worlds.

who we are

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what is context marketing

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Context marketing is a strategy that involves marketing content and messages to a particular context Until today, content marketing could deliver the right message to the right people. Today context marketing can deliver the right message to the right people at the right time and at the right location We actually turn the existing smartphones into a powerful proximity marketing platform

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meet the “be notified” platform “Be notified” is a revolutionary cloud based software

platform that leverages Bluetooth Low Energy devices (BLE) called beacons to deliver content and experiences to people based on proximity to things in the physical world. The platform consists of 3 parts :

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Beacon

Console A.P.I.

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All trademarks, registered trademarks & photos are the property of their respective owners - Copyright © 2014 by “Be-notified Ltd” · All Rights reserved

meet the “be notified”

mix

•A beacon is a small sensor that could be placed anywhere in the physical world. Once installed, e.g. next to an entry door or on product shelves, it starts broadcasting tiny radio signals. These signals can be picked up by consumer’s smartphones, at which point the compatible app triggers different actions, such as welcoming consumers to the shop, displaying coupons or promotional offers.

•The smartphone continuously monitors the strength of the signal (or RSSI), which is compared to three predefined ranges that divide the area around a beacon into three zones: far, near, immediate

Beacon

•API (Application Programming Interface) is a kind of subprogram which must be incorporated into the mobile application (existing or new) to interact with beacons. When the phone comes into the range of a beacon, the app is notified, even if the phone is locked or the app is not currently running

API

•Notification console is the cloud based software which pushes various notifications to the smartphone when the mobile application is triggered by a specific beacon.

Console

Apple ibeacon compatibility

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All trademarks, registered trademarks & photos are the property of their respective owners - Copyright © 2014 by “Be-notified Ltd” · All Rights reserved

Beacon Transmitting

App Trace beacons Send/Receive server data Display push info Controls user interaction

“Be notified” platform

Beacon database

Content database

Server Trace apps Send/Receive app data Check beacon database Check content database Push info to smartphones

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how “Be notified” works

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Depending on where the customers are in a store and if they carry an enabled device, they will be able to receive messages from the closest beacon. Using beacon technology, customers can be contacted and kept informed while in-store to enrich their experience

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Knowing a customer’s exact location means it is easier to deliver information which is relevant to them at that precise moment and context. However, micro-location user targeting can go far beyond simple proximity marketing. By being able to track consumer’s behavior, interests and location patterns within a store or other business we can obtain a clearer picture of the individual.

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With micro-location targeting, it is easier to offer users valuable information on navigating large areas such as airports, stadiums or shopping centers. Mixing beacon technology with augmented reality, enhance user’s experience and increase customer’s satisfaction

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All trademarks, registered trademarks & photos are the property of their respective owners - Copyright © 2014 by “Be-notified Ltd” · All Rights reserved

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Particularly interesting for museums and cities, a user could be guided through the points of interest, providing further info on their visit. With merely their mobile device enabled to receive beacons signals, user could forgo city guidebooks and focus on exploring the city or the exhibits in a museum.

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Control a home or businesses energy usage, temperature and lighting based on how far, or near, each user may be from their residence or business. As home or business owners leave a building or a room, the environment is automatically adjusted based on how far away they are. As they return, the environment is returned to their personalized settings.

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Your customers are demanding to get rid of all that boring paper and plastic in their wallet and get it into their phone. Believe it or not, this demand is HIGHER than having access to your mobile app/website or receiving your SMS or emails. Gift Vouchers provide customers with an easy way to pay for items. Coupons are a way to increase exposure and market your product or service to a much larger audience.

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The user who has installed the retailer’s app in the mobile device, can adjusts the app for automatic check-in and approve being charged for any goods purchased or consumed. Once the customer enter their preferred business a vibration notifies them of their check-in. Confirmation of verbal payment would complete the transaction with a receipt sent automatically by email.

Our technology platform is both powerful and flexible, which allows us to tailor the application to meet your needs. Our reporting system transforms available information, creating a powerful easy to use tool for management. This covers heat maps to live surveys to customized reports, so management can better understand the behavior of their customers and plan actions based on real time feedback.

All trademarks, registered trademarks & photos are the property of their respective owners - Copyright © 2014 by “Be-notified Ltd” · All Rights reserved

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All trademarks, registered trademarks & photos are the property of their respective owners - Copyright © 2014 by “Be-notified Ltd” · All Rights reserved

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14 Our technology platform is already available for retail chains, malls, restaurants & bars as well as hotels and airports.

TAKE OFF opportunities are endless

All trademarks, registered trademarks & photos are the property of their respective owners - Copyright © 2014 by “Be notified Ltd” · All Rights reserved

CONTACTLESS PAYMENTS INDOOR NAVIGATION IN-STORE ANALYTICS

ADVERTISING COUPONS LOYALTY INFOTAINMENT

PROXIMITY MARKETING PROMOTION & OFFERS REAL-TIME INFORMATION

FEEDBACK IN-STORE TRAFFIC

OFFLINE SOCIAL CONNECTIVITY AUGMENTED REALITY

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All trademarks, registered trademarks & photos are the property of their respective owners - Copyright © 2014 by “Be-notified Ltd” · All Rights reserved

Bringing together physical & digital worlds Schedule a meeting today

Be notified s.r.l. 74, De Mijloc St

500064 Brasov, Romania tel. +40 732 768 744

email. [email protected] web. www.be-notified.com

ROMANIA | GREECE | USA