bayt.com media kit_ksa
TRANSCRIPT
Bayt.com Media Kit
2 MillionMonthly Visits+
Bayt.com is the Middle East’s #1 professional platform
20% of Bayt members
are employed in top positions
57% traffic from mobile
36 unique ways to target your
message to perfect audience 3,470 new members
add their profiles daily to Bayt.com
+
Engage with professionals looking to improve their lifestyle
Data from Google Analytics April 2016
NationalityLocationIncomeAge… and 32 more!
3 minutes, 25 secondsis the average time spent online
2 Million+Professionals
Direct Marketing Solutions
Standard Mailers
Open Rate : 19%
Pre-fill Mailers
Open Rate : 18%
Register here for more Information
NAME : Natalie Barton
EMAIL : [email protected]
CONTACT NUMBER : +971522663385 SUBMIT
• Standard Ad Formats
• Mobile Advertising
Display Advertising Solutions • Interactive Ad Formats
• Special Executions
Standard Ad Formats
Multi Purpose Unit (MPU) - 300px X 250pxLeaderboard – 728px X 90px
Standard Ad Formats
Half Page Ad - 300px X 600px
Mobile Advertising
Mobile Leaderboard – 300px X 120pxMobile MPU – 300px X 250px
Special Executions
Re-skin - 130px X 500px
Special Executions
Log Out Page - 618px X 550px
Special Executions
Native Ads – Bayt.com Learning Portal
Interactive Ad FormatsSlider – 950px X 90px ---> 950px X 550pxOverlay unit on the bottom of a page mirrors touch screen habit, prompting users to slide the entire page over unveiling a full branded experience
Basic Ad Experience and Navigation
• The Slider Bar is shown anchored to the bottom of the browser window and in front of the publisher page content.
• A user click or rollover triggers the publisher page to slide to the left, revealing the Slider Content on the right.
• The Slider Bar persists to enable retraction.
• A close button or clicking on the Slide Back arrow will slide the Slider Content back to the right, bringing the publisher content to its original position.
Interactive Ad FormatsSlider – 950px X 90px ---> 950px X 550pxOverlay unit on the bottom of a page mirrors touch screen habit, prompting users to slide the entire page over unveiling a full branded experience
Close
Basic Ad Experience and Navigation
• The Slider Bar is shown anchored to the bottom of the browser window and in front of the publisher page content.
• A user click or rollover triggers the publisher page to slide to the left, revealing the Slider Content on the right.
• The Slider Bar persists to enable retraction.
• A close button or clicking on the Slide Back arrow will slide the Slider Content back to the right, bringing the publisher content to its original position.
Interactive Ad FormatsPortrait – 300px X 600px ---> 300px X 1050pxA canvas format with state-of-the-art plug and play functionality
Basic Ad Experience and Navigation
• A large Ad format that expands horizontally while maintaining the height of its initial state.
• The height of the asset (in this example a video) will vary depending on whether a title for the app is set and the number of assets the app contains.
Interactive Ad FormatsFilmstrip – 300px X 600px ---> 300px X 3000pxA canvas, viewable through a 300 px X 600 px window and fully controlled by a viewer
Basic Ad Experience and Navigation
• The Filmstrip enables enhanced creative story‐telling capabilities within a single ad creative.
• Advertisers submit just one 300 x 3000 Filmstrip with five different segments.
• The Filmstrip is then served through the IAB UAP 300x600.
• Simple engagement features – scroll, click, hover, and touch –allow the user to explore all 5 segments of the 300x3000 creative.
Brand Awareness
Interest
Desire
Intent
Loyalty
Interactive Ad FormatsSidekick – 300px X 600px ---> 850px X 700pxExpandable format that launches from the right side of the page, pushing page content leftward, revealing large, functional canvas
Basic Ad Experience and Navigation
• On loading, the in page display unit delivers with CTA to expand Sidekick.
• Upon a user clicking the expandable button, the Sidekick loads in the right gutter of the page, pushing the content of the page horizontally to the left.
• The user is able to engage with all the interactive features of the Sidekick.
• Upon the Sidekick closing, the ad collapses and the page content is pushed back to the right.
Interactive Ad FormatsSidekick – 300px X 600px ---> 850px X 700pxExpandable format that launches from the right side of the page, pushing page content leftward, revealing large, functional canvas
Close X Basic Ad Experience and Navigation
• On loading, the in page display unit delivers with CTA to expand Sidekick.
• Upon a user clicking the expandable button, the Sidekick loads in the right gutter of the page, pushing the content of the page horizontally to the left.
• The user is able to engage with all the interactive features of the Sidekick.
• Upon the Sidekick closing, the ad collapses and the page content is pushed back to the right.
Interactive Ad FormatsPushdown – 970px X 90px ---> 970px X 418pxA pushdown unit with broad functionality via visual toolbar
xBasic Ad Experience and Navigation
• A unit that displays a teaser image/swf initially. This type of expansion affects the entire unit.
• A teaser image/swf is shown until the user hovers over/clicks on the expansion button.
• The full unit then slides vertically or horizontally into view from the edge of the teaser.
From The Team…THANK YOU!