banana chan | design portfolio
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Hi, I just want to do something great with fun. Bye,TRANSCRIPT
“ I don’t want to be interesting. I want to be good.”
Portfolio by /
BANANA CHAN
Portfolio /
BANANA CHAN
It ’s a famous aphorism by a German architect, Ludwig Mies van der Rohe. It ’s also my motto and belief of my design. I think an interesting design can attract people a momentary, but a good design can have a long- lasting influence in commercial and culture market. It is the reason I don’t want to create just an interesting thing. I want to create a timeless and affecting good design.
“ I don’t want to be interesting. I want to be good.”
Portfolio /
BANANA CHAN
“ Let us start off on the right foot by making some wrong decisions.”
/ 03
BRIEF /
Levi’s hong kong had launched a series of gift
cards with price of $200, $500, $800. They want to
have a different packaging design to captivate the
customers to purchase thir products.
CONCEPT /
To have a great impact, I designed the packaging
such as a shopping bag with folded jean inside.
when you revealed the jean, the gift card will be
found in the pocket of the jean, that the card were
filled in three different colors and simple Levi’s
buttons on each.
PROJECT /
Levi’s gift card
DATE /
2009
FROM /
Signature
ITEMS /
Gift card /
Card jacket /
Shopping bag /
SIZE /
180 mm x 105 mm
Shopping
01
Portfolio /
BANANA CHAN
AWARD /
Creativity International Awards 40
Retail Packaging Gold Award
Portfolio /
BANANA CHAN
Project 01 /
LEVI’S GIFT CARD / 07
Date /
2009
Items /
GIFT CARD / JACKET
From /
SIGNATURE
Portfolio /
BANANA CHAN
Project 01 /
LEVI’S GIFT CARD / 09
Date /
2009
Items /
GIFT CARD / JACKET
From /
SIGNATURE
Portfolio /
BANANA CHAN
Project 01 /
LEVI’S GIFT CARD / 11
Date /
2009
Items /
GIFT CARD / JACKET
From /
SIGNATURE
Project 01 /
LEVI’S GIFT CARD / 13
Date /
2009
Items /
GIFT CARD / JACKET
From /
SIGNATURE
Portfolio /
BANANA CHAN
Project 01 /
LEVI’S GIFT CARD / 15
Date /
2009
Items /
GIFT CARD / JACKET
From /
SIGNATURE
Portfolio /
BANANA CHAN
“ It’s art if can’t be explained.
It’s fashion if no one asks for an explanation.
It’s design if it doesn’t need explanation.”
/ 17
BRIEF /
Levi’s Hong Kong had launched a unique calendar in
2010, which showed their trendy jeans and clothes.
CONCEPT /
The standing calendar is able to slide out twelve
cards as 12 months. Each of them is dressed,
showing Levi’s style in each month. The idea is
whenever you wear Levi’s, it is always fashionable.
PROJECT /
Levi’s Calender 2010
DATE /
2009
FROM /
Signature
ITEMS /
Calender
SIZE /
140 mm x 75 mm
02
Portfolio /
BANANA CHAN
Portfolio /
BANANA CHAN
Project 02 /
LEVI’S CALENDER 2010 / 21
Date /
2009
Items /
CALENDER
From /
SIGNATURE
Portfolio /
BANANA CHAN
Project 02 /
LEVI’S CALENDER 2010 / 23
Date /
2009
Items /
CALENDER
From /
SIGNATURE
Portfolio /
BANANA CHAN
Project 02 /
LEVI’S CALENDER 2010 / 25
Date /
2009
Items /
CALENDER
From /
SIGNATURE
Portfolio /
BANANA CHAN
Portfolio /
BANANA CHAN
Project 02 /
LEVI’S CALENDER 2010 / 29
Date /
2009
Items /
CALENDER
From /
SIGNATURE
Portfolio /
BANANA CHAN
“ Common sense is not so common.”
/ 31
BRIEF /
Alibaba Group is providing a platform which is easy
for anyone to buy or sell online anywhere in the
world. As Alibaba.com released 2010 interim report,
they wanted to deliver the report in a interactive
way which can show their e-commerce services.
CONCEPT /
To show Alibaba’s e-commerce, I designed the report
such a laptop which deliver the message: it is easy to
starting global trade on Alibaba.com when you just
open the computer.
PROJECT /
Alibaba Interim Report
DATE /
2010
FROM /
Phoenix Communication
ITEMS /
Financial Report
SIZE /
280 mm x 210 mm
03
Portfolio /
BANANA CHAN
Portfolio /
BANANA CHAN
Project 03 /
ALIBABA INTERIM REPORT / 35
Date /
2010
Items /
FINANCIAL REPORT
From /
PHOENIX COMMUNICATION
Portfolio /
BANANA CHAN
Project 03 /
ALIBABA INTERIM REPORT / 37
Date /
2010
Items /
FINANCIAL REPORT
From /
PHOENIX COMMUNICATION
Portfolio /
BANANA CHAN
Project 03 /
ALIBABA INTERIM REPORT / 39
Date /
2010
Items /
FINANCIAL REPORT
From /
PHOENIX COMMUNICATION
Portfolio /
BANANA CHAN
“ It’s about quality, not quantity.”
/ 41
BRIEF /
City Telecom (H.K.) Limited, a leading fibre network
developer, it is also the fastest growing broadband
service provider in Hong Kong. As released 2010
annual report, they want to emphasize their fibre
network development which was not just focus on
present, but concerned the future.
CONCEPT /
For the briefing, connecting to future, CTI’s
development such planted a fibre tree today, which
will growth in a great result for the kids who will be
the user of tomorrow.
PROJECT /
CTI Annual Report
DATE /
2010
FROM /
Phoenix Communication
ITEMS /
Financial Report
SIZE /
280 mm x 210 mm
04
Portfolio /
BANANA CHAN
Portfolio /
BANANA CHAN
Project 04 /
CTI ANNUAL REPORT / 45
Date /
2010
Items /
FINANCIAL REPORT
From /
PHOENIX COMMUNICATION
Portfolio /
BANANA CHAN
Project 04 /
CTI ANNUAL REPORT / 47
Date /
2010
Items /
FINANCIAL REPORT
From /
PHOENIX COMMUNICATION
Portfolio /
BANANA CHAN
Project 04 /
CTI ANNUAL REPORT / 49
Date /
2010
Items /
FINANCIAL REPORT
From /
PHOENIX COMMUNICATION
Portfolio /
BANANA CHAN
“ Planning is essential, but plans are useless.”
/ 51
BRIEF /
Solomon Systech Limited is a leading semiconductor
company providing display IC products and system
solutions. The brief is about focusing on thier vigorous
development of five feature products and system.
CONCEPT /
The Idioms ALL ROADS LEAD TO ROME means
there were many different routes to the same goal,
in which symbolized the various development of
Solomon were also lead to same success.
PROJECT /
Solomon Annual Report
DATE /
2011
FROM /
Phoenix Communication
ITEMS /
Financial Report
SIZE /
280 mm x 210 mm
05
Portfolio /
BANANA CHAN
Portfolio /
BANANA CHAN
Project 05 /
SOLOMON ANNUAL REPORT / 55
Date /
2011
Items /
FINANCIAL REPORT
From /
PHOENIX COMMUNICATION
Portfolio /
BANANA CHAN
/ 40
Portfolio /
BANANA CHAN
Project 05 /
SOLOMON ANNUAL REPORT / 59
Date /
2011
Items /
FINANCIAL REPORT
From /
PHOENIX COMMUNICATION
Portfolio /
BANANA CHAN
“ The client may be king, but he’s not the art director.”
/ 61
BRIEF /
The chairman of K. Wah Group, Dr. Che Woo Lui
requried a private Invitation card which could
showed his identity with modern chinese style for
his dinner party.
CONCEPT /
As Dr. Che Woo Lui appreciated Chinese culture,
the invitation card was designed such a imperial
edict, which was used to transmit message by
king in ancient china, with his identity created by
his chinese name Woo. It was also as the design
elements ran through the invitation card.
PROJECT /
Che Woo Lui Invitation
DATE /
2009
FROM /
Signature
ITEMS /
Invitation Card
SIZE /
262 mm x 130mm
envelop
06
Portfolio /
BANANA CHAN
Portfolio /
BANANA CHAN
Project 06 /
CHE WOO LUI INVITATION / 65
Date /
2009
Items /
INVITATION CARD
From /
SIGNATURE
Portfolio /
BANANA CHAN
Project 06 /
CHE WOO LUI INVITATION / 67
Date /
2009
Items /
INVITATION CARD
From /
SIGNATURE
Portfolio /
BANANA CHAN
Project 06 /
CHE WOO LUI INVITATION / 69
Date /
2009
Items /
INVITATION CARD
From /
SIGNATURE
Portfolio /
BANANA CHAN
Project 06 /
CHE WOO LUI INVITATION / 71
Date /
2009
Items /
INVITATION CARD
From /
SIGNATURE
Portfolio /
BANANA CHAN
Project 06 /
CHE WOO LUI INVITATION / 73
Date /
2009
Items /
INVITATION CARD
From /
SIGNATURE
Portfolio /
BANANA CHAN
“ If you have to ask, you’ll never know.”
/ 75
BRIEF /
ASML Taiwan held the anniversary golf event in 2007
and required a special design of Invitation card to
invite their collaborators throughout the world.
CONCEPT /
It is organ folds invitation card with diecut holes,
which showed up the golf on cover when the
card folded, and unfolded the card there are the
movement of a golf into the hole.
PROJECT /
ASML Invitation
DATE /
2007
FROM /
Rost Production
ITEMS /
Invitation Card
SIZE /
217 mm x 70 mm
folded
07
Portfolio /
BANANA CHAN
Portfolio /
BANANA CHAN
Project 07 /
ASML INVITATION / 79
Date /
2007
Items /
INVITATION CARD
From /
ROST PRODUCTION
Portfolio /
BANANA CHAN
Project 07 /
ASML INVITATION / 81
Date /
2007
Items /
INVITATION CARD
From /
ROST PRODUCTION
Portfolio /
BANANA CHAN
Project 07 /
ASML INVITATION / 83
Date /
2007
Items /
INVITATION CARD
From /
ROST PRODUCTION
Portfolio /
BANANA CHAN
“ Make everything as simple as possible, but not simpler.”
/ 85
BRIEF /
Primolution Inc, a hong kong based company was
found by several high motivated peoples. They are
providing full service of web solution. As started
their business, they required a Identity which could
show their professional service.
CONCEPT /
To focus on their main service SEO web design and
eight secondary services, the logo was designed
in a round form which created by eight dots. It is
also a green loading symbol which always appear
on starting up website, it means their professional
service make your web come true.
PROJECT /
Primolution Identity
DATE /
2008
FROM /
Freelance
ITEMS /
Logo /
Business Card /
SIZE /
90 mm x 50 mm
08
Portfolio /
BANANA CHAN
Portfolio /
BANANA CHAN
Project 08 /
PRIMOLUTION IDENTITY / 89
Date /
2008
Items /
BUSINESS CARD
From /
FREELANCE
Portfolio /
BANANA CHAN
Project 08 /
PRIMOLUTION IDENTITY / 91
Date /
2008
Items /
BUSINESS CARD
From /
FREELANCE
Portfolio /
BANANA CHAN
“ When you make something no one hates, no one loves it.”
/ 93
BRIEF /
Maple R company, a hong kong based fashion
boutique shop was found by Raymond and his girl
friend. As started the business they required a simple
Identity with elegant.
CONCEPT /
Maple is the main element of the logo, I combined
letter R and maple shape to create the logo in a
elegant form with typography.
PROJECT /
Maple R Identity
DATE /
2008
FROM /
Freelance
ITEMS /
Logo /
Business Card /
SIZE /
90 mm x 42 mm
09
Portfolio /
BANANA CHAN
Portfolio /
BANANA CHAN
Project 09 /
MAPLE R IDENTITY / 97
Date /
2008
Items /
BUSINESS CARD
From /
FREELANCE
Portfolio /
BANANA CHAN
Project 09 /
MAPLE R IDENTITY / 99
Date /
2008
Items /
BUSINESS CARD
From /
FREELANCE
Portfolio /
BANANA CHAN
“ You can’t wait for inspiration, you have to go after it with a club.”
/ 101
BRIEF /
We were asked to create identity for a chosen brand.
I felt very interesting in the couple relationship
between men, so-called gay. The word MEMBER is a
signal to identity whether you are gay in their circle.
It was also the brand name I used in this project.
CONCEPT /
Beside the rainbow, pink triangle was also the
symbol of gay started during second world war. It
was also the main element of this project. For the
design direction, I presented gay in a obscure and
interesting way in which spreaded a message that
the club served MEMBER ONLY.
PROJECT /
Member Club Identity
DATE /
2010
FROM /
HKDI Project
ITEMS /
Logo
Stationary
Direct Mail
Brochure
SIZE /
210 mm x 297 mm
Brochure
10
Portfolio /
BANANA CHAN
Portfolio /
BANANA CHAN
Project 10 /
MEMBER CLUB IDENTITY
Date /
2010
Items /
LOGO, STATIONARY
From /
HKDI PROJECT / 105
Portfolio /
BANANA CHAN
Project 10 /
MEMBER CLUB IDENTITY
Date /
2010
Items /
ENVELOP
From /
HKDI PROJECT / 107
Portfolio /
BANANA CHAN
Project 10 /
MEMBER CLUB IDENTITY
Date /
2010
Items /
ENVELOP
From /
HKDI PROJECT / 109
Portfolio /
BANANA CHAN
Project 10 /
MEMBER CLUB IDENTITY
Date /
2010
Items /
LOGO, STATIONARY
From /
HKDI PROJECT / 111
Portfolio /
BANANA CHAN
Project 10 /
MEMBER CLUB IDENTITY
Date /
2010
Items /
DIRECT MAIL
From /
HKDI PROJECT / 113
Portfolio /
BANANA CHAN
Project 10 /
MEMBER CLUB IDENTITY
Date /
2010
Items /
DIRECT MAIL
From /
HKDI PROJECT / 115
Portfolio /
BANANA CHAN
Project 10 /
MEMBER CLUB IDENTITY
Date /
2010
Items /
BROCHURE
From /
HKDI PROJECT / 117
Portfolio /
BANANA CHAN
Project 10 /
MEMBER CLUB IDENTITY
Date /
2010
Items /
BROCHURE
From /
HKDI PROJECT / 119
Portfolio /
BANANA CHAN
“ Worrying solves nothing.”
/ 121
BRIEF /
We were asked to design a wedding invitation
for two random chosen professions. I got Fashion
Designer and Gambler for this project.
CONCEPT /
What will happen when Fashion Designer married
to Gambler? The invitation card contain Gamble’s
pocker card. It is not a normal heart card but with a
two hearts which are threaded together by Fashion
Designer ’s needle.
PROJECT /
Profession Wedding
DATE /
2010
FROM /
HKDI project
ITEMS /
Invitation card
SIZE /
140 mm x 90 mm
12
Portfolio /
BANANA CHAN
Portfolio /
BANANA CHAN
Project 12 /
PROFESSION WEDDING
Date /
2010
Items /
INVITATION CARD
From /
HKDI PROJECT / 125
Portfolio /
BANANA CHAN
Project 12 /
PROFESSION WEDDING
Date /
2010
Items /
INVITATION CARD
From /
HKDI PROJECT / 127
Portfolio /
BANANA CHAN
Project 12 /
PROFESSION WEDDING
Date /
2010
Items /
INVITATION CARD
From /
HKDI PROJECT / 129
Portfolio /
BANANA CHAN
Project 12 /
PROFESSION WEDDING
Date /
2010
Items /
INVITATION CARD
From /
HKDI PROJECT / 131
Portfolio /
BANANA CHAN
“ I have not failed. I’ve just found 10,000 ways that won’t work.”
/ 133
BRIEF /
We are asked to design a food’s packaging. I had
chosen banana roll as it is delicious traditional
Chinese pastry, but it is disappear in market
gradually due to some reasons. The packaging
design is considered a main factor. As its design
maybe hardly attract the new customer.
CONCEPT /
Why it was named banana roll as it tasted like
banana, so that I designed the packaging as similar
banana as possible. When you open the wrapper, it is
also a new way to taste banana roll.
PROJECT /
Redesign
Banana Roll packaging
DATE /
2011
FROM /
HKDI project
ITEMS /
Packaging
SIZE /
130 mm x 125 mm
11
Portfolio /
BANANA CHAN
Portfolio /
BANANA CHAN
Project 11 /
BANANA ROLL
Date /
2011
Items /
PACKAGING
From /
HKDI PROJECT / 137
Portfolio /
BANANA CHAN
Project 09 /
BANANA ROLL / 139
Date /
2011
Items /
PACKAGING
From /
HKDI PROJECT
Portfolio /
BANANA CHAN
Project 09 /
BANANA ROLL
Date /
2011
Items /
PACKAGING
From /
HKDI PROJECT / 141
Portfolio /
BANANA CHAN
Project 09 /
BANANA ROLL
Date /
2011
Items /
PACKAGING
From /
HKDI PROJECT / 143
Portfolio /
BANANA CHAN
Project 09 /
BANANA ROLL
Date /
2011
Items /
PACKAGING
From /
HKDI PROJECT / 145
Portfolio /
BANANA CHAN
Script Credits
Cover /
I don’t want to be interesting. I want to be good. /
Ludwig Mies van der Rohe /
Page 03 /
Let us start off on the right foot by making some wrong decisions. /
Paul Arden /
Page 17 /
It ’s art if can’t be explained.
It ’s fashion if no one asks for an explanation.
It ’s design if it doesn’t need explanation. /
Wouter Stokkel /
Page 31 /
Common sense is not common. /
Voltaire /
Page 41 /
It ’s about quality, not quantity. /
Unknown /
Page 51 /
Planning is essential, but plans are useless. /
Dwight D. Eisenhower /
Page 61 /
The client may be king but he’s not the art director. /
Von R. Glitschka /
Page 75 /
If you have to ask, you’ll never know. /
Louis Armstrong /
Page 85 /
Make everything as simple as possible, but not simpler. /
Albert Einstei /
Page 93 /
When you make something no one hates, no one loves it. /
Tibor Kalman /
Page 101 /
You can’t wait for inspiration, you have to go after it with a club. /
Jack London /
Page 121 /
Worrying solves nothing. /
Stefan Sagmeister /
Page 133 /
I have not failed. I’ve just found 10,000 ways that won’t work./
Thomas Edison /
“ To whom inspired me, criticized me, worked with me and love me
in which made me grown up. Thank you all.”
Portfolio /
BANANA CHAN
copyright © Banana Chan 2011
Copyright /
All rights reserved. No part of this publication may be
reproduced, stored in a retrieval system or transmitted,
in any form or by any means, without the written
permission of Banana chan
Design /
Banana Chan
Phone /
852 6411 5991
Email /
Photography /
Banana Chan
Title of book /
I don’t want to be interesting. I want to be good.
Typefaces /
Rotis Semi Serif / Myriad Pro
Technology /
Adobe creative suite 4 / Macbook pro
Portfolio /
BANANA CHAN
