axis consumption etf

Axis Consumption ETF(An Open Ended Exchange Traded Fund tracking

NIFTY India Consumption Index)

Invest in

the brightest Consumer

names at your pace

NFO Opens

30th August 2021

NFO Closes

13th Sep 2021

Axis Consumption ETF

(An Open Ended Exchange Traded Fund tracking NIFTY India Consumption Index)

This product is suitable for investors who are seeking*:

• Long term wealth creation solution

• The fund that seeks to track returns by investing in a basket of NIFTY India Consumption Index stocks and aims to

achieve returns of the stated index, subject to tracking error

*Investors should consult their financial advisers if in doubt about whether the product is suitable for them.

2

Product Labelling

The product labelling assigned during the New Fund Offer is based on internal assessment of the scheme characteristics or model portfolio and the same

may vary post NFO when actual investments are made

Consumer Goods

Automobile

Consumer Services

Telecom

Healthcare Services

Media & Entertainment

Textiles

Services

The India Consumption ThemeKey Components

Source: Axis MF Research.

Sector(s) mentioned above are for the purpose of illustration and should not be construed as recommendation. Investors are requested to consult their

financial, tax and other advisors before taking any investment decision(s). 3

Investing the Way You ConsumeInvest in them through Axis Consumption ETF

Source: Axis MF Research.


financial, tax and other advisors before taking any investment decision(s).

The food you Consume

Your Commute

The Way you Communicate

Your Attire

ITC, Marico,

Dabur, Nestle

Page Industries,

Trent

Maruti Suzuki,

Bajaj Auto,

Interglobe Aviation

Bharti Airtel

Your Evening Entertainment

Zee Entertainment

The Electronics & Machines That Make Your life easier

Voltas,

Crompton Greaves

Taking Care of Your Health & Well Being

HUL,

Apollo Hospitals

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• Hospitals

• Drug Manufacturers

• Clinical Research & R&D

• Diagnostics

India’s large and growing population is the mainstay of its consumer growth story

More importantly, India is a young country and is expected to have the largest millennial population for the next two decades…

1,455.8

0

500

1,000

1,500

2,000

1990 1992 1994 1996 1998 2000 2002 2004 2006 2008 2010 2012 2014 2016 2018 2020 2022 2024 2026

India population (millions of persons)

28.738.4 38.5 35.6 40.3 41.8 40.6

India China USA Singapore Russia Canada UK

Median Age (in yrs)

Consumption In IndiaLarge macro opportunity

Source: MOSL, Axis MF Research.


financial, tax and other advisors before taking any investment decision(s). 5

Consumption In IndiaA Growing Middle Class

Source: MOSL, Axis MF Research. UNDP Estimates

The average disposable income in India continue to rise

• Hospitals

• Diagnostics

60.0 70.3 79.8 90.1 98.4 107.8119.7

132.9150.1 160.2

FY11 FY12 FY13 FY14 FY15 FY16 FY17 FY18 FY19 FY20

Nominal Personal Disposable Income (INR t)

Millennials

(adjusted to

include current

millennials) are

expected to

account for more

than one

third of India’s

total population

Millennials are

expected to

account for

the bulk of

India’s

working age

population

Source: UN, Morgan Stanley Research E=UN estimates

6

As Incomes rise, millennials prefer to spend on discretionary items like travel, apparel, entertainment & even real estate

Monthly Essentials,

28%

Savings, 12%

Personal Grooming, 12%

Education, 17%

Discretionary & Lifestyle,

10%

Rent/EMI, 7%

Utilities & Essentials,

14%Entertainmen

t, 28%

Savings, 11%

Discretionary & Lifestyle,

29%

Utilities & Essentials,

4%

Rent/EMI, 7%

The Effect of

Rising Incomes

Consumption TrendsAspirational Appetite - Key to Driving Demand

Source: Morgan Stanley, Axis MF Research.

Apparel, Accessories &

Personal Grooming, 21%

7

Introducing


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Source; NSE, Axis MF ResearchStock prices taken as of close on 12th August 2021. *Axis Consumption ETF unit value will correspond to roughly 1/100th value of NIFTY India Consumption Index. Value of NIFTY India Consumption Index as on close of August 10th 2021 was Rs 6,513. Price of Axis Consumption ETF mentioned above is for illustrative purposes only. Allotment price and subsequent price upon listing may vary from illustrative price. Prices rounded off to nearest whole number.

Axis Consumption ETFTake exposure to the consumption theme in a neatly packed bite sized exchange traded fund

ITC

210Mahindra & Mahindra

786Tata Consumer Products

772

Godrej Consumer

Products

985

Crompton Greaves

Consumer Electricals

464

Hindustan Unilever

2,382Titan Company

1,799Britannia Industries

3,637Hero Motocorp

2,797

Marico

521

Bharti Airtel

622Nestle India

18,273Info Edge (India)

5,463Dabur India

580Voltas

998

Asian Paints

2,977Avenue Supermarts

3,552Apollo Hospitals Enterprise

4,063Havells India

1,224Page Industries

32,142

Maruti Suzuki India

7,002Bajaj Auto

3,798Eicher Motors

2,734Jubilant Foodworks

3,752Zee Entertainment

183

Interglobe Aviation

1,639Berger Paints India

811

Trent

946

Colgate Palmolive (India)

654United Spirits

637

Axis Consumption

ETF

65.13*

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Source: NSE Indices. MOSL, Axis MF Research, Data as of 31st July 2021

About NIFTY India Consumption Index

Strong demographic dividend and a growing middle class

bode well for the India Consumption Story

The index is a diversified portfolio of companies across sectors

like Consumer Non-durables, Healthcare, Auto, Telecom

Services, Pharmaceuticals, Hotels, Media & entertainment, etc.

NIFTY India Consumption Index comprises of the 30 largest

consumption oriented companies by free float market

capitalization.

Parameters Index

Index Inception Date 12-Jul-11

Base Date 2-Jan-06

Dividend Yield 1.41%

Number of Stocks 30

Top Stock Weight (%) 9.97%

Top 3 Stocks Weight (%) 28.05%

Top 5 Stocks Weight (%) 42.54%

Correlation (NIFTY 50) 0.90

Beta (Nifty 50) 0.80

10

Past performance may or may not be sustained in the future. Values normalized to 1000 as on January 2nd 2006.

Data as of 23rd August 2021.

Performance NIFTY India Consumption Index has been a Long Term Wealth Creator

0

1,000

2,000

3,000

4,000

5,000

6,000

7,000

8,000

Jan-06 Jun-07 Nov-08 Apr-10 Sep-11 Feb-13 Jul-14 Dec-15 May-17 Oct-18 Mar-20 Aug-21

NIFTY India Consumption Index NIFTY 50

11

*Units of the Scheme will be available in Dematerialized (electronic) form only. The applicant under the Scheme will be required to have a beneficiary account with a Depository Participant of NSDL/CDSL and will be required to indicate it in the application form.

Axis Consumption ETFAn Open Ended Exchange Traded Fund tracking NIFTY India Consumption Index

Scheme NameAxis

Consumption ETF

Creation Unit50,000 Units and

in multiples thereof

BenchmarkNifty India

Consumption TRI Index

Fund ManagerDeepak Agrawal,

Viresh Joshi

Minimum Investment (NFO)Rs. 5,000 and in

multiples of Rs. 1/- thereafter

Unit CreationIn Demat mode

only*

Unit Value1/100 of the value

of NIFTY India Consumption

Index

12

Passive Investing

With Axis MF

1413

Introduction to Passive Investing

Passive Investing is a low friction investment strategy tracking a specific index as closely as possible

Efficient low

cost strategy

Removes the risk of

security selection

Relies on broader

market wisdom

Participates in the constituents in the

same proportion as the index

ETFs and Index Funds

are popular vehicles to

passive investing

14

Key Differences ETFs Active Mutual Funds

What’s on Offer?

Trading Frequency

Style of Management

Costs

Track an IndexPortfolio aimed to beat

broad market indices

Actively traded on an exchange

Passive

Less Expensive

Active

Trade once a day on NAV Prices

More Expensive

*Actively managed equity funds do not include index fundsLike Actively managed equity funds, ETFs carry price risks. In view of the individual circumstances and risk profile, each investor is advised to consult his / her professional advisor before making a decision to invest.

What is an ETF?The Basics

An ETF is a

mutual fund

designed to track

the performance

of an index

ETFs achieve

this by closely

replicating the

portfolio of the

underlying

index

ETFs trade in

bite sized units

on an exchange

at market

determined

prices

Trade an entire

basket of

securities with a

small ticket size

15

ETF InvestingThe best of both worlds

Sim

ilari

ty w

ith

in

dex f

un

ds Low cost vehicle

Replicates an Index

Low expense ratio

Open-ended structure

Sim

ilari

ty w

ith

sto

cks

Listed on an

exchange

Traded on all

business days

Can put limit orders

Demat holding

Combines benefits of index based investing with stock listing

16

Benefits of ETFs

Exchange-traded

Investor invests at nearly the real-time prices as

opposed to end of day price

Removes bias

Best suited to earn asset class performance-linked return

Efficient

Protects long-term investors from the inflows and outflows

of short-term investors

Flexible

Tool for gaining instant exposure to the markets, equitizing cash

Cost

Low expense ratio

17

Primary Market

Authorized Participants/

Large Investors

Fund

Seller

Stock Exchange

Buyer

Redemption

in kind

Creation

in-kind

Units of ETF Cash

Cash Units of ETF

Market Making

Buy/Sell

The process outlined will be in effect once the fund reopens post the NFO launch. During the NFO investors may subscribe through all physical channels and through distribution agents of Axis Mutual Fund and at ISCs.

Secondary Market

The ETF Mechanism

18

Axis MF Product BasketGrowing Range of Index Based Solutions

Note: Investors will be bearing the recurring expenses of the scheme, in addition to the expenses of the schemes, in which Fund of Funds schemes make investments.

Axis NIFTY ETF Axis NIFTY 100 Fund

Broad Market Solutions

Axis Gold ETF Axis Gold Fund

Gold Solutions

Sector Solutions

Axis Banking ETF Axis Technology ETF

Axis Healthcare ETF

Debt Solutions

AXIS AAA Bond Plus SDL ETF - 2026 Maturity


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Fund Name Riskometer Product Labelling

Axis Gold ETF(An open ended scheme replicating/tracking Domestic Price of

Gold)

This product is suitable for investors who are seeking*

Capital appreciation over medium to long term

Investment predominantly in gold in order to generate returns similar to the performance of

gold, subject to tracking error

Axis Gold Fund(An open ended fund of fund scheme investing in Axis Gold

ETF)



Investment predominantly in Axis Gold ETF in order to generate returns similar to the

underlying fund, subject to tracking error

Axis Nifty ETF(An open ended Scheme replicating/ tracking Nifty 50 Index)



Investments in Equity & Equity related instruments covered by Nifty 50 Index

Axis NIFTY 100 Index Fund(An Open Ended Index Fund tracking the NIFTY 100 Index)


Long term wealth creation solution

An index fund that seeks to track returns by investing in a basket of Nifty 100 Index stocks

and aims to achieve returns of the stated index, subject to tracking error.

Axis Banking ETF(An Open Ended scheme replicating / tracking NIFTY Bank

Index)



An index fund that seeks to track returns by investing in a basket of NIFTY Bank Index

stocks and aims to achieve returns of the stated index, subject to tracking error

Axis Technology ETF An Open Ended Exchange Traded Fund tracking NIFTY IT

Index



An index fund that seeks to track returns by investing in a basket of NIFTY IT Index stocks

and aims to achieve returns of the stated index, subject to tracking error


Product Labelling

20

Fund Name Riskometer Product Labelling

Axis AAA Bond Plus SDL ETF - 2026 Maturity(An open-ended Target Maturity Exchange Traded Fund

investing predominantly in constituents of Nifty AAA Bond Plus

SDL Apr 2026 50:50 Index)

This product is suitable for investors who are seeking*:

Income over long term

Investment in AAA rated Corporate Bonds & State Development Loans (SDLs) as

represented by Nifty AAA Bond Plus SDL Apr 2026 50:50 Index, subject to tracking errors.

Axis Healthcare ETF An Open Ended Exchange Traded Fund tracking NIFTY

Healthcare Index



The fund that seeks to track returns by investing in a basket of NIFTY Healthcare Index

stocks and aims to achieve returns of the stated index, subject to tracking error


Product Labelling

21

Past performance may or may not be sustained in the future.

Sector(s) / Stock(s) / Issuer(s) mentioned above are for the purpose of disclosure of the portfolio of the Scheme(s) and should not be construed as recommendation.

The fund manager(s) may or may not choose to hold the stock mentioned, from time to time.

Axis Consumption ETF offered by Axis Mutual Fund is not sponsored, endorsed, sold or promoted by NSE INDICES LIMITED (formerly known as India Index Services

& Products Limited (IISL)). NSE INDICES LIMITED does not make any representation or warranty, express or implied (including warranties of merchantability or

fitness for particular purpose or use) and disclaims all liability to the owners of Axis Consumption ETF or any member of the public regarding the advisability of

investing in securities generally or in the Axis Consumption ETF linked to the NIFTY India Consumption Index or particularly in the ability of the NIFTY India

Consumption Index to track general stock market performance in India. Please read the full Disclaimers in relation to the NIFTY India Consumption Index in the in the

Offer Document / Prospectus / Information Statement.

Statutory Details: Axis Mutual Fund has been established as a Trust under the Indian Trusts Act, 1882, sponsored by Axis Bank(liability restricted to Rs 1 Lakh).

Trustee: Axis Mutual Fund Trustee

Investment Manager: Axis Asset Management Co.(the AMC).

Risk Factors: Axis Bank Limited is not liable or responsible for any loss or shortfall resulting from the operation of the scheme. This document represents the views of

Axis Asset Management Co.and must not be taken as the basis for an investment decision. Neither Axis Mutual Fund, Axis Mutual Fund Trustee Limited nor Axis Asset

Management Company Limited, its Directors or associates shall be liable for any damages including lost revenue or lost profits that may arise from the use of the

information contained herein. No representation or warranty is made as to the accuracy, completeness or fairness of the information and opinions contained herein.

The AMC reserves the right to make modifications and alterations to this statement as may be required from time to time.

Mutual Fund Investments are subject to market risks, read all scheme related documents carefully.

Statutory Details and Risk Factors

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Thank You

axis consumption etf

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