General background Name - Emily Age - 17 Ethnicity – British Lives in Solihull, West Midlands and currently is a student at Solihull Sixth Form College.

How she uses music Emily has attended concerts and is always looking for upcoming concerts of her favorite artists. She uses iTunes to download music regularly and listens to music to keep her entertained and she feels it helps her concentrate more.

Interests Emily has an aim to carry on her part time job which she enjoys, she then allows her self to spend her wages on new fashions and music concerts and going out to clubs

Her music magazine preferences In a music magazine Emily would like to bands/singers represented positively and expressing their goals and achievements. She would also like the latest news, trends, gigs, very bold and bright colours including many images of the singers/bands

Feelings about music magazines Emily doesn’t buy them and didn’t really know much about them. She thinks they’re interesting to look at, and a lot of them are similar to her favorite genre. She likes the look of Q magazine and some of the fashion that is expressed in the images. She loves all of the top singers/bands and she feels some of them really express their lives through their lyrics.

Thoughts Emily thinks that music magazines really help the singers/bands become more popular and also set up good role models for younger

people

The stereo typical audience profile for my pop/rock music magazine

Gender

Male and Female Age

16-25 Social class

Working Class Ethnicity

Any Interests

Chart music, socializing, new fashions, music shows/gigs, and new artists Dress sense

New fashions, casual, laid back Why they listen to pop/rock

They listen to it as it relates towards a lot of artists and bands which the audience can relate to and look up to those a role models and also copy styles and life ambitions and can get to where they want to be

with the encouragement of top singers/bands. How often do they listen to pop/rock music?

They listen to the music whenever they get chance to as radios are always playing rock/pop music this shows that it is a very popular genre and can be listened to anywhere

What they would like in rock/pop music magazines They would want the magazines to contain artist/band interviews,

tour dates, images and album releases and downloads