assisted digital at the government digital service (gds) | richard smith | june 2014

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Richard Smith Assisted Digital Team Government Digital Service @RichSmiths

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Government & Nonprofit


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Richard Smith from the Government Digital Service (GDS) gave this presentation at our Really Useful Day: Digital Services for All, 12 June 2014, in Peterborough. The presentation explained what assisted digital is, the digital inclusion scale and help available if you are working on assisted digital.

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Page 1: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

Richard SmithAssisted Digital TeamGovernment Digital Service@RichSmiths

Page 2: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

What is assisted digital?

Page 3: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Some people won’t be able to use digital services independently

Page 4: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Page 5: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Someone will either guide the user through the service, or...

Page 6: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

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… take over and enter information into the service on the user’s behalf

Page 7: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Digital take-up

Assisted digital

Digital inclusion

Page 8: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Digital take-up

Assisted digital

Digital inclusion

Page 9: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Assisted digital is part of digital transformation

Page 10: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Case studies

Page 11: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

How you deliver assisted digital support depends on your users’ needs

Page 12: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Basic Online Skills: Able to search and

communicate, safely

Page 13: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Page 14: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

User personas

Page 15: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Understanding the assisted digital user journey

Page 16: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

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“Where do I go for help?”

Needs assessment

Assisted transaction

Feedback

Page 17: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Work with user experts

Page 18: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Pilot your assisted digital support

Page 19: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Pilot, launch and iterate

Page 20: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

https://dvladigital.blog.gov.uk

Page 21: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Assisted digital is part of digital transformation

Page 22: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Page 23: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

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“...this round of user testing reminded me that I am lucky to be doing this job and to be working with a team who are solving problems to change public services for the better.

I’m excited to think that building a simpler and clearer redundancy payments service might even encourage users who may otherwise need assisted digital support to take that leap of faith and get online.”

https://digitaltransformation.blog.gov.uk/

Page 24: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Design support to meet user needs

Understand the assisted digital user journey

Work with experts

Pilot, launch and iterate

Page 25: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

Help available

Page 26: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDSwww.gov.uk/service-manual/assisted-digital

Page 27: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDSwww.gov.uk/service-manual/assisted-

digital/action-plan.html

Page 28: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDS

www.gov.uk/service-manual/assisted-digital/assisted-digital-user-research

Page 29: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

GDShttps://assisteddigital.blog.gov.uk/

Page 30: Assisted Digital at the Government Digital Service (GDS) | Richard Smith | June 2014

Richard SmithAssisted Digital TeamGovernment Digital Service@RichSmiths