assignment on establish a brand

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ASSIGNMENT ON STABLISH A BRAND NATIONAL INSTITUTE OF FASHION TECHNOLOGY SUBMITTED TO: ANOWARUL SAJJAD COURSE FACULTY OF NIFT SUBMITTED BY :MRINAL KANTI ROY ROLL : KMT (33) IRIN AKTER ROLL : FDT (07) FAISAL AHAMED ROLL :FDT (13) SONJOY DAS ROLL : KMT (23) ABDUS SAMAD AZAD ROLL : AMT (12) DEBASHIS SAHA ROLL : FDT (02)

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Page 1: Assignment on establish a brand

ASSIGNMENT ON STABLISH A BRAND

NATIONAL INSTITUTE OF FASHION TECHNOLOGY

SUBMITTED TO: ANOWARUL SAJJADCOURSE FACULTY OF NIFT

SUBMITTED BY :MRINAL KANTI ROYROLL : KMT (33)IRIN AKTERROLL : FDT (07)FAISAL AHAMEDROLL :FDT (13)SONJOY DASROLL : KMT (23)ABDUS SAMAD AZADROLL : AMT (12)DEBASHIS SAHAROLL : FDT (02)

Page 2: Assignment on establish a brand

BEST WEAR & BE RELAX PRIVATE COMPANY LTD.

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CONTENT

SR NO DETAILS PAGE NO

1 ABOUT COMPANY

2 DEPARTMENT OF A COMPANY

3 ABOUT OUR PRODUCT

4 GARMENT'S SAMPLE MAKING

5 GARMENTS PRODUCTION PROCESS

6 TARGET CUSTOMER

7 THE PRODUCT LIFE CYCLE

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About Our CompanyChoice Group today symbolizes a name – a state of mind. But its journey to the growth and prosperity has been no bed of roses. It has today burgeoned into one of the top line conglomerates in Bangladesh. Choice company is holding the strong leadership position in the garment industry of Bangladesh is now on its way to becoming a high performance global player. CHOICE today is more than just an organization, it is an institute. In a career spanning across four and half decades it has pioneered the development of the business in fields as diverse as Garments, Textile . With an average Annual turnover CHOICE Group is a true icon of the Bangladesh business sector.

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Departments in a companyHere is a list of departments that can find in a large company or business. Maybe the place where you work has more, less or even different departments. Match up the departments to what they do.

Chairman

Human Resources

Finance Department

Research and Development Production

Department I.E(Industrial Engenering )

Sales & Marketing

Managing Director

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About Our Products Product info & garment details WE USUALLY MANUFACTURER SHIRT AND JEANS PANT. NOW WE ARE THE BIGGEST MARKET OF BANGLADESH . MOST OF THE COUNTRIES OF THE WORLD BUY PRODUCT FROM OUR COMPANY.IT’S REALLY VERY SOFT AND FLEXIBLE OUR PRINTS DAZZLE IN DAYLIGHT, BLACK LIGHT (ULTRA VIOLET) AND NO LIGHT!TOP QUALITY 100% COTTON GARMENTS USING PLASTISOL INKS.OUR PRINTS RANGE FROM STANDARD COLOURS TO UV COLOURS, GLOW IN THE DARK, LUNAR CLEAR (HIDDEN IN NORMAL LIGHT) AND FULL - COLOUR PROCESS PRINTS WITH LIGHT EFFECTS.WASH THE TOP INSIDE-OUT (40 DEGREES) AND THE PRINT WILL REMAIN GOOD FOR MANY YEARS.WE DO NOT PRINT ALL DESIGNS ON ALL COLOURS. WE HAVE CHOSEN FABRIC COLOURS THAT SUITE THE DESIGNS.

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Producr Catogary ShirtJeans PANT SHIRT

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JEANS PANT

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Garment's Sample Making There are many reasons for making a sample garment, and although it can be a tiresome and often boring process, it gives you a finished pattern that is adapted to you and can be used for endless amounts of finished garments. The fabric you make your sample garment out of will be dependent on what you want to make your finished garment in. There is no point making a sample skirt out of stretch fabric if you intend to have the finished skirt in nonstretch fabric. It is just a waste of time.

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Flow Chart of Sample Making

Garments Design or Sketch ( Manually or Computerized ) ↓

Basic Block ( Manually or Computerized ) ↓

Working Pattern ( By Machine ) ↓

Sample Garments ( Manually ) ↓

Problem of Production or Production Related Matter ↓

Costing.............................................↓ ..................................Send to Buyer↓

Approved Sample ↓

Production Pattern ( By Hand or Computer )

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Factors Upon Which Pattern Making Depends:

• Skillness • Technological knowledge • Analysis of design and • Experience of garments making.

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Garments Production Process

The ready made garment manufacturing processing depends on some steps and techniques.The clothing creation running actions and methods included in the developing outfits for the huge of creation in company time frame for company reasons is known as outfits developing technologies. Garments plants are identified according to their item kinds are as follows: Garments Factory are classified with some dept.

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Garments Production Process:

Stepwise garments manufacturing sequence on industrial basis is given below:

Design / Sketch↓

Pattern Design↓

Sample Making↓

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Production Pattern↓

Grading↓

Marker Making↓

Spreading↓

Cutting↓

Sorting/Bundling↓

Sewing/Assembling↓

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Inspection↓

Pressing/ Finishing↓

Final Inspection↓

Packing↓

Despatch

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Costing, Budgeting and Selling price Costing Format Since the industrial beginnings,textiles and apparel have been the leaders in terms of cost awareness as well as product innovations.

Textile Costing includes all the activities like purchase of raw materials and accessories, knitting fabrics, processing and finishing of fabrics, sewing and packing of garments, transport and conveyance, shipping, over heads, banking charges and commissions, etc.

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To do perfect garment costing, one must know about all these activities thoroughly about their costs, procedures, advantages and risk factors. Also he must know how to solve the problems when occurred and to take suitable alternate decision immediately in time.

Costing, Budgeting and Selling price

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Budget fashion shopping tips

If you are not an accountant, you may not be aware of the various direct and indirect costs that may be involved with a manufacturing production project. If you are an accountant, you may still be unaware. Manufacturing is complex, requires communication among all interested management parties to be successful and is increasingly cutthroat. This article shows you how to make the right decisions with proper budgeting.

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History

Production managers used to just make their product. A marketing manager would try to sell the product or service. Engineers engineered. And accountants buried their noses in numbers and balance sheets and played with their abacuses. The manufacturing world has evolved, and it continues to evolve. Manufacturers must now keep an eye on global competition, increased focus on individual customer requests (personalization), the use of cross-functional teams that may span different offices, shorter product life cycles, time-based competition and information technology

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Function

Battle against the evolving elements by monitoring the success of products and services with appropriate product and process costing. Product costs can provide the following: 1) a measurement for the value of your inventory and cost of goods sold (COGS); 2) facts for production managers to use for cost control and decision making; and 3) cost data for interested outside organizations, such as government agencies or insurance companies, that may need to assess operations.

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Size Matters

Yes, it does. As a manufacturer has more sets of products and product costs, operations become more complex and accounting systems become more complex. Also, there is the challenge of delivering accurate costs in a timely manner with the increased complexity. The secret to accounting with increased growth lies in applying

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Selling Pricing

Selling Price Variance OverviewThe selling price variance is the difference between the actual and expected revenue that is caused by a change in the price of a product or service.The formula is:

(Actual price - Budgeted price) x Actual unit sales = Selling price variance.

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How to sell clothes 1. PreparationStart with a little researchSearch eBay for clothes that match or are very similar to yours to give you a sense of current prices and popularity on eBay. This can help you set reasonable expectations of how much money you might get for your items. You might be pleasantly surprised to learn how much value there is in popular brand-name and designer clothes, even pre-owned clothes (in good condition, of course).

Find out how other eBay sellers describe and price their clothes to get ideas and insights into best practices for how to sell clothes online. Start your research at the Advanced Search page and make sure to select "Sold listings."

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Clean your items

Cleaning your clothes is an important step to selling online. All pre-owned clothes must be cleaned prior to listing. For most clothes, this means washing and ironing. For special items—like suede, silk, and other delicate fabrics—you must bring your garments to the dry cleaners. Buyers expect to receive like-new garments—clothes that is ready to wear and free of odors and stains. Note that brand-new clothes with or without tags does not need to be laundered.

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Understanding your target customer

Before you can start your business, you need to identify its target market by working out who will be using your product or service and what their habits are. This will allow you to determine how you will price your offering and work out how much you will spend on marketing.

Working out who your customers areIf you're starting up, looking at who your customers will be will help you to work out how you are going to market and brand your business. Think about how your brand will appeal to customers: if you're marketing to teenagers, you'll need to make sure your offering is eye-catching as well as affordable.

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What to find out

Begin by looking at your customers' demographics - what their profiles are. Look at:

AgeIncomeLevel of educationGenderRace or nationalityFamily status and size

Page 27: Assignment on establish a brand

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The Product Life Cycle

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THANK YOU