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Z.H.SIKDER UNIVERSITY OF SCIENCE AND TECHNOLOGY Modhupur, Bhedorgonj, Shariatpur An Assignment on- “Stories of a Successful Entrepreneur- A study on Bill Gates” Prepared For: 1

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Page 1: Assignment on Entrepreneurship development( stories of a successful entrepreneur  a study on bill gates)

Z.H.SIKDER UNIVERSITY OF SCIENCE AND TECHNOLOGYModhupur, Bhedorgonj, Shariatpur

An Assignment on-“Stories of a Successful Entrepreneur- A study on Bill Gates”

Prepared For:Md. Zakir Hossain

Lecturer

Department of Business Administration

Z.H. Sikder University of Science and Technology

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An AssignmentOn

“Stories of a Successful Entrepreneur- A study on Bill Gates”

Submitted to:

Md. Zakir Hossain

Lecturer

Department of Business Administration

Z.H. Sikder University of Science and Techonolgy

Submitted by:

The Edutainers

Program: BBA, Batch: 1st

Section: A

Business Administration

Z.H. Sikder University of Science and Techonolgy

Date of Submission: 30 November, 2013

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Group Name: THE EDUTAINERS

Group Details

Sl

no.

Name ID Email

1. Sarif Ahamed Sawon 120216034 [email protected]

2. Sayeda Israt Zahan 120216132 [email protected]

3. Jannatul Ferdows 120216020 [email protected]

4. Mijanur Rahman 120216002

5. Md. Sourav Hossain 120216037 [email protected]

6. Helena Akter 120216124

7. Sabbir Ahamed 120216003

8. Rita Akter 120216006

9. Azaaz Munshi 120216086 [email protected]

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Letter of Transmittal

November 30, 2013

Md. Zakir Hossain

Lecturer

Department of Business Administration

Z.H. Sikder University of Science and Technology

Subject: Submission of An Assignment focused on “Stories of a Successful Entrepreneur

-A study on Bill Gates”

Dear Sir,

Here is our study assignment that you assigned us; to submit as a partial requirement you’re

your course namely ‘Entrepreneurship Development.’ While preparing this assignment

we have gone through internet, newspaper, journals & different study assignment that are

available in the secondary sources. Actually this study is very much relevant with our

course and we have learnt a lot about practical field of this course, & hope that will be very

much beneficial for our Entrepreneurship Development decision making. We have put our

best effort yet it is very likely that the assignment may have some mistake and that are

unintentional. I hope that the assignment will meet your expectation.

We shall be glad to answer any kind of question about any matter relating to this assignment

and shall be pleased to provide further clarification if necessary.

Yours Faithfully,

The Edutainers

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Acknowledgement

First, it is the Almighty ALLAH who gives us the sense to understand what is right and

wrong. We have to prepare with proper acknowledge and information which we got from

various sources of references.

At this point, we would like to acknowledge some of the people who have made a major

contribution to prepare the assignment. First of all, Lecturer Md. Zakir Hossain, study

assignment instructor, who has given us the instructions to prepare the assignment correctly.

We highly grateful to some individual who conducted the study on the same topic help us a

lot and make us easy in preparing this assignment.

EXECUTIVE SUMMARY

This assignment is the study on a successful entrepreneur. We have chosen Bill Gates- an

American Entrepreneur. Actually he is an Icon for all the new Entrepreneur of the world. At

first we worked on his Biography and Life style. We surprise to see that he was an amazing

student in his educational life. He scored 1590 out of 1600 on the SAT and enrolled at

Harvard College in the autumn of 1973. We also find that he dropped out his university study

so that he can give fulltime concentration on building Microsoft Corporation. After analysing

Characteristics we find that he is an intelligent person, He has a clear vision for his company,

he has passion for development of software and others operating system. He find some

innovative idea to gradually develop Microsoft. From his biography we also find that he is a

risk bearer in several times. When IBM cancelled contract with Microsoft he never felt

disappointment. He is a also continues Lerner.

We also find that Microsoft Corporation is a reputed Brand in Market. On the other hand,

Microsoft has some problems such as Security flow. It operating system is also easy to use in

comparison Apple apps etc.

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TABLE OF CONTENTS

SL. No. Particulars Page No.

Preliminary pages:

Letter of Transmittal 04

Acknowledgement 05

Executive Summary 05

01 Chapter 01: Introduction

1.1 Introduction 07

1.2 Title of the report 07

1.3 Objectives of the study 08

1.4 Methodology of the Study 08

1.5 Limitation of the study 08

02 Biography Of Bill Gates 10-11

03 Career Of Bill Gates 12-13

04 Facts about Bill Gates 13

05 Achievements 14

06 Characteristics Of Bill Gates 15-17

07 Bill Gates' Secrets of Success 17-21

08 Present Condition of Business: 21-26

09 Problems and solutions of Microsoft 26-27

10 SWOT analysis of Microsoft 28-32

11 Conclusion 33

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1.1 Introduction:

William (Bill) H. Gates III is co-founder, chairman and chief executive officer of Microsoft

Corporation, the world's leading provider of software for personal computers.

Bill Gates was born on October 28, 1955. He and his two sisters grew up in Seattle. Their

father, William H. Gates II, is a Seattle attorney. Mary Gates, their late mother, was a

schoolteacher, University of Washington regent and chairwoman of United Way

International.

Gates attended public elementary school before moving on to the private Lakeside School in

North Seattle. It was at Lakeside that Gates began his career in personal computer software,

programming computers at age 13.

In 1973, Gates entered Harvard University as a freshman, where he lived down the hall from

Steve Ballmer, who is now Microsoft's president. While at Harvard, Gates developed a

version of the programming language BASIC for the first microcomputer - the MITS Altair.

BASIC was first developed by John Kemeny and Thomas Kurtz at Dartmouth College in the

mid-1960s. In his junior year, Gates dropped out of Harvard to devote his energies full-time

to Microsoft, a company he had started in 1975 with his boyhood friend Paul Allen. Guided

by a belief that the personal computer would be a valuable tool on every office desktop and in

every home, they began developing software for personal computers.

Gates' foresight and vision regarding personal computing have been central to the success of

Microsoft and the software industry. Gates is actively involved in key management and

strategic decisions at Microsoft, and plays an important role in the technical development of

new products. Much of his time is devoted to meeting with customers and staying in contact

with Microsoft employees around the world through e-mail.

1.2 Title of the report

To write a report it is necessary to select a topic. A well-defined topic reflects what is going

on to be discussed throughout the report. The topic that has been assigned by supervisor is

“Stories of a Successful Entrepreneur- A study on Bill Gates” . The report has discussed

about Bill Gates and Microsoft.

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1.3 Objectives of the study:

The main objectives of the study are to:

To know about an successful Entrepreneur

Follow him as a role model for doing Business.

To know about the Microsoft

Learn about the Management System of this Corporation

Acquire the Qualities of Bill Gates

To know about the Problems of Microsoft’s Software

1.4 Methodology of the study:

Source of Information:

Secondary: The secondary information collected from website, Magazine, Memorandum,

Journals, books and some other relevant sources. Both primary and secondary data sources

will be used to generate this report.

1.5 Limitations of the study

While preparing this report, some problem may be posted during the process. Due to some

limitation there can be some erroneous results. Although we tried to our best level to

eliminate errors, unfortunately, we faced some limitations while working on this report.

The study was subject to the following limitations, the absence of which could have

made this report more accurate, systematic and factual.

Within a short period we need to gather information about our topic and make study

based on collected information. But it is quite hard to gather adequate knowledge and

data in such a short time.

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It’s very tough to get an appointment of a successful busy professional and many of

the times they are not willing to give all relevant information.

On the way of our study, we have faced the following problems, which may be termed

as the limitations of the study. These are:

Inadequate data: To understand the facts about the study in a realistic way and more clearly

the quantitative expression of information, necessary data is required. But it was very difficult

for us to collect the secondary data in all area of the study.

Lack of Record: Sufficient facts and figures are not available. If these limitations were not

been there, the report would have more useful and attractive.

Poor Library Facility: The library of our university is not well ornamented. There are no

collections of multinational sector related journals, magazines, papers, case studies etc.

Lack of Experience: Experience makes a man efficient. But we have no proper experience to

do this kind of report. That’s why inexperience creates obstacle to follow the systematic and

logical research methodology

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Bill Gates Biography

Background: Gates was born in Seattle, Washington, to William H. Gates, Sr. and Mary Maxwell

Gates, of English, German, and Scotch-Irish descent. His family was upper middle class; his father

was a prominent lawyer, his mother served on the board of directors for First Interstate BancSystem

and the United Way, and her father, J. W. Maxwell, was a national bank president. Gates has one elder

sister, Kristi (Kristianne), and one younger sister, Libby. He was the fourth of his name in his family,

but was known as William Gates III or “Trey” because his father had dropped his own “III” suffix.

Early on in his life, Gates’ parents had a law career in mind for him.

At 13 he enrolled in the Lakeside School, an exclusive preparatory school. When he was in

the eighth grade, the Mothers Club at the school used proceeds from Lakeside School’s

rummage sale to buy an ASR-33 teletype terminal and a block of computer time on a General

Electric (GE) computer for the school’s students. Gates took an interest in programming the

GE system in BASIC and was excused from math classes to pursue his interest. He wrote his

first computer program on this machine: an implementation of tic-tac-toe that allowed users

to play games against the computer. Gates was fascinated by the machine and how it would

always execute software code perfectly. When he reflected back on that moment, he

commented on it and said, “There was just something neat about the machine.” After the

Mothers Club donation was exhausted, he and other students sought time on systems

including DEC PDP minicomputers. One of these systems was a PDP-10 belonging to

Computer Centre Corporation (CCC), which banned four Lakeside students—Gates, Paul

Allen, Ric Weiland, and Kent Evans—for the summer after it caught those exploiting bugs in

the operating system to obtain free computer time.

At the end of the ban, the four students offered to find bugs in CCC’s software in exchange

for computer time. Rather than use the system via teletype, Gates went to CCC’s offices and

studied source code for various programs that ran on the system, including programs in

FORTRAN, LISP, and machine language. The arrangement with CCC continued until 1970,

when the company went out of business. The following year, Information Sciences, Inc. hired

the four Lakeside students to write a payroll program in COBOL, providing them computer

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time and royalties. After his administrators became aware of his programming abilities, Gates

wrote the school’s computer program to schedule students in classes. He modified the code

so that he was placed in classes with mostly female students. He later stated that “it was hard

to tear myself away from a machine at which I could so unambiguously demonstrate

success.” At age 17, Gates formed a venture with Allen, called Traf-O-Data, to make traffic

counters based on the Intel 8008 processor. In early 1973, Bill Gates served as a

congressional page in the U.S. House of Representatives.

Bill Gates’ mugshot from a traffic violation in 1977

Gates graduated from Lakeside School in 1973. He scored 1590 out of 1600 on the SAT and

enrolled at Harvard College in the autumn of 1973. While at Harvard, he met Steve Ballmer,

who later succeeded Gates as CEO of Microsoft, and computer scientist Christos

Papadimitriou, with whom he wrote a paper about pancake sorting. He did not have a definite

study plan while a student at Harvard and spent a lot of time using the school’s computers.

He remained in contact with Paul Allen, joining him at Honeywell during the summer of

1974. The following year saw the release of the MITS Altair 8800 based on the Intel 8080

CPU, and Gates and Allen saw this as the opportunity to start their own computer software

company. He had talked this decision over with his parents, who were supportive of him after

seeing how much Gates wanted to start a company.

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Career:

Bill Gates is cofounder, chairman and chief software architect of Microsoft, the most

successful software company in the world, renowned for making software that is powerful

and innovative while still being user friendly. Microsoft now employs more than 55,000

people in 85 countries.

William H Gates III commonly known as Bill Gates was born on 28th October 1955 and

raised in Seattle along with his two sisters. Bill became interested in programming at an early

age while attending one of Seattle’s most exclusive schools. Gates soon befriended a student

named Paul Allen and together using the schools minicomputer they practiced their skills.

They turned to a computing company, in exchange for free use of a more powerful computer

they searched for bugs in the computers system while also learning new languages. Bill went

on to Harvard University and while there teamed up with Paul to write a new version of Basic

programming language for the first personnel computer the Altair 8800. The company was

impressed with Gates and Allen’s work and licensed the software resulting in Gates and

Allen forming the company Microsoft to develop software for other companies. Bill dropped

out of Harvard to spend more time on the new business.

Their break came when they developed an operating system called MS-DOS for the first IBM

personnel computer, and later managed to persuade other manufactures to standardize their

systems to run MS-DOS. This standardization started a new computer industry boom

throughout the 1980’s as MS-DOS took hold of the market and gained popularity, Microsoft

also started developing applications such as word processors.

Microsoft announced Windows 1.0 in 1983, which promised a graphical user interface (GUI)

better graphics and multitasking. However the final product was not released for another 2

years until 1985, with very few compatible applications Windows did not sell well.

Over the next five years Microsoft released a number of upgraded windows 2.0 versions

which added many programs, versatility and features. As Microsoft grew, its share price sky

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rocketed, and at the age of 31 Bill Gates became the youngest self-made billionaire in

American history.

In 1990 Microsoft headed by Bill Gates created a new version of Windows called Windows

3.0 with a much improved GUI and features which sold more than 10 million copies, quickly

followed by Windows 3.1, 3.11 and workgroups which added networking support. Building

on their success Microsoft developed Windows 95 followed by windows 98, 2000,

Millennium Edition and The current version Windows XP. Each new windows release has

seen Microsoft gain more market share and along with their popular applications such as

Office, games etc has seen Bill Gates become the richest man in the world worth an estimated

US$46 billion.

Gates also has interests in other business having many investments and positions in

company’s including Corbis Corporation, Berkshire Hathaway Inc, and Telexes Corporation.

In 1998 Gates gave up his role as CEO to focus on development of new technology and

products.

Bill Gates married Melinda French Gates in 1994 and has three children, Jennifer, Rory and

Phoebe. Both Bill and Melinda are keen Philanthropist’s starting the Bill and Melinda Gates

Foundation which has committed more than $3.2 billion to global health, $2 billion to

improve learning opportunities to low income families, $477 million to community projects

and more than $488 million to special projects and annual giving campaigns.

Facts about Bill Gates  

1. Queen Elizabeth gave him the title of 'Knight Commander of the Order of the British Empire'.

2. IBM contracted him for the development of their first Personal Computer.

3. He is the Co-Founder and the Chairperson of Microsoft.

4. He is the world's third richest person (As per the survey done in 2008)

5. He is an American Business Magnate.

6. Yes, it is Mr Bill Gates, a living example of success.

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7. Microsoft Windows is the world's most successful operating system. And the man behind its success is Bill Gates.

Bill Gates - A Successful Entrepreneur

Gates is one of the most successful entrepreneurs of the world. He is able to run a successful

and a profitable entrepreneurship for many years and even today, we cannot survive in this

competitive world without it.

Vision and dedication are the key factors of being a successful entrepreneur and these skills

were present in Bill Gates from the beginning. He has got the skills to identify the most

suitable employee for recruitment.

The success of Microsoft is the true example of the entrepreneurial skills of Bill Gates.

The success story of Bill Gates is highly motivating for all the upcoming entrepreneurs.

His hard work, dedication and self-confidence helped him to earn everything he has. He is a

simple man and slightly conservative in regards of money although he is one of the richest

people of the world.

The youth can take inspirations from the life of Bill Gates.

So it can be concluded that Bill Gates is one of the ideal personalities of the world who has

honestly contributed towards the world's success.

Achievements as a successful entrepreneur   The list of achievements of Bill Gates is so long that a book can be written about it. Some of his achievements are mentioned below:

1. In 2005, Bill Gates knighted by Queen Elizabeth II for his contribution to the British economy. His title will be 'Knight Commander of the Order of the British Empire.’

2. Time Magazine included his name in '100 most influential people of 20th century'. His name was continuously there from 2004 till 2006.

3. He has received doctorates from various universities and institutes like Harvard University and The Royal Institute of Technology.

4. Bill Gates and his wife have done many generous works for the welfare of the society. For this, they have received the award of 'Order of the Aztec Eagle' in Mexico.

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5. Sunday Times included his name in its Power List in 1999.

6. Forbes Magazine listed his name in 'The World's Richest People' from the year 1995 to 2007.

7. Berkshire Hathaway, an investment company, approached him to be the Director of the company.In 2000 Gates resigns as CEO of Microsoft to spend more on software architecture and less with running the company

CHARACTERISTICS OF BILL GATES

INTELLIGENT He believes that if you are intelligent and know how to apply your intelligence, you can

achieve anything. From childhood Bill was ambitious, intelligent and competitive. These

qualities helped him to attain top position in the profession he chose.

VISIONARY Microsoft's vision is "A computer on every desk and Microsoft software on every computer

he will continue to stomp out the competition until he dies. Every business and household

must have a computer and must run Microsoft software”, was the basic guiding vision of Bill

Gates.

PASSION When as a student at the Harvard University, every single student would have wanted to be

part of the great institute and graduate to be successful, Bill Gates decided to stop studying

and pursue his dream of writing software’s for every computer in the world

He was just passionate about software, coding and technology that incidentally also made

him the richest man in the world

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INNOVATION Gates and Allen were assisted by a staff of six, which included four programmers. In late

1977, Gates released a version of FORTRAN language for microcomputers. In 1978, Gates

and Allen introduced a version of COBOL. Around this time, Microsoft emerged as the

market leader in microcomputer languages with sales exceeding $1 million. In 1979,

Microsoft developed a new version of BASIC... He had an early interest in software and

began programming computers at the age of thirteen. .

RISK BEARERIn his junior year, Gates dropped out of Harvard to devote his energies full-time to Microsoft,

a company he had started in 1975 with his boyhood friend Paul Allen development of new

products.

CONTINOUS LEARNER“Microsoft is not about greed. It’s about Innovation and Fairness.” – Bill Gates”

Never stop learning was the Mantra of Bill Gates which he follow till date. This empowers

him to be a Great Leader of our times. He will always be remembers as an Icon and even

without his presence in Microsoft he would still be regarded as a great inventor and a real

genius in every regard of Business, Technology and Entrepreneurship.

ACCEPTING THE CRITICISMSIts fine to celebrate success but it is more important to heed the lessons of failure.

There will be people who would want to make fun of your efforts, pull you down and so on.

The stronger you stand the bolder you get the faster these negatives wither.

When IBM pulled out of the contract for the operating system to be bundled with the IBM

Clone PCs, Bill Gates stayed on and started focusing on the creating Windows amidst lots of

hiccups that will hamper the company.

OTHER KEY LESSONS-BILL GATES“If you show people the problems and you show them the solutions they will be moved to

act.” – Bill Gates

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This is one never mentioned secret of success. Action is the key word. When logic never

drives us its emotions. We must have taken action. Bill Gates as a small young boy never had

anything to lose which he kept telling his good friend Paul Allen. When he had several odds

again him such as the American Law and several cases against him, he still consistently took

action by developing more software which the people wanted. This made him a super star

overnight.

“Whether it’s Google or Apple or free software, we’ve got some fantastic competitors and it

keeps us on our toes” – Bill Gates

Bill Gates took up the responsibility of being the Chief Software Architect; Bill Gates was

nurturing Microsoft by building a broad range of products. This was not just capitalizing on

the knowledge but provide the best by understanding the need of the people.

Bill Gates' Secrets of Success  

Hard work:

Bill Gates is a hard worker since the beginning of his life. In his college days, he used to

work all night long on his computer. When Microsoft was started, Bill Gates used to sleep

only for 6 hours in a day without skipping a single day of office. For Bill Gates, hard work is

one of the main keys of success.

Entrepreneurship: Entrepreneurship is an integral part and is present in Bill Gates from the beginning. He knows

how to manage his work, he always takes a keen interest in learning, he learns from his own

mistakes, he is a creative person and, most of all, and he is focused towards his goals.

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Confidence:Bill Gates has always been a highly confident person. He was always confident about his

dream of becoming successful.

Managerial Skills: The great managerial skills of Bill Gates helped Microsoft to be a

successful company. He efficiently managed all the areas of the company which required his

focus.

A Great Convincer: Bill Gates is gifted with great convincing skills. He has made lots of

successful deals in his career. The deal with IBM was one of them.

Technical Mind:Bill Gates is born with a highly technical bent of mind. It is a gift of god to him. Microsoft

has earned lots of success through this technical mind.

He Had A Vision: From day one, Gates dreamed of having a personal computer in every home, in every

business and in every school. Throughout his career, he never once wavered from this dream.

Focusing on software as the means to popularize the PC, Gates built his empire around this

central vision and steered clear of all other distractions. And, the vision continues today. “We

are not even close to finishing the basic dream of what the PC can be,” he says.

He Had a Solid Team:“If we weren’t still hiring great people and pushing ahead at full speed, it would be easy to

fall behind and become a mediocre company,” says Gates. From Microsoft’s inception, Gates

prioritized his team, bringing in only trusted friends to help him get the company started. As

the company grew, he insisted that they hire only the most capable young minds and strove to

create a small and creative environment for them to thrive in. Microsoft succeeded not only

because of Gates, but also because of the strong team that stood behind him.

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He Took a Long-Term Approach: “In the decade ahead I can predict that we will provide over twice the productivity

improvement that we provided in the ‘90s,” said Gates. This bold statement captures Gates’

philosophy behind his entire business. Never one to chase after instant success or an

immediate pay-off, Gates began coding software with a view to the next fifty years. He has

constantly tried to keep his company at the forefront of new technological developments by

funding new research initiatives. Gates’ long-term approach helped ensure Microsoft’s

remarkable staying power.

He Learned From Failure:In hindsight, Gates’ early failures seem so miniscule that they are almost laughable. But, as a

struggling entrepreneur, he went through the same frustration, confusion and despair that

others in his situation also face. What distinguishes Gates from the rest was his ability to

rebound from his mistakes and take whatever lessons he could from them. He then became

even more resolute and determined to see his vision realize.

He Never Stopped Asking Questions: “I believe that through our natural inventiveness, creativity and willingness to solve tough

problems, we’re going to make some amazing achievements,” said Gates speaking to the

future possibilities for medicine, education and technology. When Gates faced a dilemma, he

didn’t stop and give up. He asked questions about what could be done to solve the problem.

From his business activities to his philanthropic efforts, Gates’ curiosity and desire to

constantly be learning has been one of the key factors behind his success.

“If I'd had some set idea of a finish line, don't you think I would have crossed it years ago?”

asks Gates. Showing no signs of slowing down, Gates continues to fuel his business, inspire

his workers and make his contribution to the global village.

“At Microsoft, there are lots of brilliant ideas but the image is that they all come from the

top,” says Gates. “I’m afraid that’s not quite right.”

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While Gates has been the famous face of Microsoft for over thirty years, it took the help of

numerous other trusted individuals to help realize the company’s success.

When Allen and Gates first met as students at Lakeside, they instantly formed a strong bond

over their passion for computers. And, it was a bond that would last for the rest of their lives.

Knowing each other’s strengths and weaknesses, interests and passions and having a strong

sense of trust enabled these two entrepreneurs to form one of the most successful working

relationships of the 20th century.

Gates, recognizing the importance of a solid and trustworthy team, also brought on two

former high school friends, Ric Weiland and Marc McDonald, to be part of the core

Microsoft group. Gates knew that if Microsoft was going to get its feet off the ground, it was

going to take the hard work and sweat that he trusted few others to put in. From day one, he

understood the importance of having a small team that could join together each person’s

enthusiasm around a common goal.

When Gates moved the operation to Seattle in 1979, he had a staff of 16 people. As Microsoft

grew, so too did the number of employees that the company required. Gates continued to

bring in trusted friends of his whose characters he understood and who he knew he could

trust, including his friend from college, Steve Ballmer, who was thereafter in charge of

human resources. “Steve and I were kind of driving the business and Paul and I were driving

the technology,” recalls Gates. “Our success has really been based on partnerships from the

very beginning.”

The move to Seattle proved to be a boon for Microsoft in that it enabled the company to have

a much wider range of skilled candidates to choose from. “In the world of software a lot of

the brilliant ideas of Microsoft come from a broad set of great people we've been able to

hire,” says Gates. In one particularly key move, Ballmer hired Charles Simonyi, one of the

original founders of the Xerox Palo Alto research lab, whose knowledge about graphical

interfaces made a significant contribution to Microsoft’s later graphical applications.

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As their number of staff began increasing into the thousands, the company typically focused

on hiring people right out of school. “Most of our developers, we decided that we wanted

them to come with clear minds, not polluted by some other approach, to learn the way that we

liked to develop software, and to put the kind of energy into it that we thought was key,”

recalls Gates.

Microsoft continues to seek out only the best in order to help it stay ahead of its increasingly

fierce competition. “They key for us, number one, has always been hiring very smart people,”

says Gates. “There is no way of getting around, that in terms of IQ, you’ve got to be very

elitist in picking people who deserve to write software. Ninety-five percent of the people

shouldn’t write complex software.”

By hiring the best and the brightest and carrying out work in small teams that stimulate free

and creative thinking, Microsoft has managed to retain its competitive edge for over three

decades.

“Though he never set out to be a millionaire, Gates not only became the world’s first cent

billionaire in 1999, but also one of the world’s most respected entrepreneurs for having

revolutionized the world of computers and setting new industry standards. “I really had a lot

of dreams when I was a kid,” recalls Gates.”

Present Condition of Business:

In 1980, IBM approached Microsoft to write the BASIC interpreter for its upcoming personal

computer, the IBM PC. When IBM’s representatives mentioned that they needed an operating

system, Gates referred them to Digital Research (DRI), makers of the widely

used CP/M operating system. IBM’s discussions with Digital Research went poorly, and they

did not reach a licensing agreement. IBM representative Jack Sams mentioned the licensing

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difficulties during a subsequent meeting with Gates and told him to get an acceptable

operating system. A few weeks later Gates proposed using 86-DOS (QDOS), an operating

system similar to CP/M that Tim Paterson of Seattle Computer Products (SCP) had made for

hardware similar to the PC. Microsoft made a deal with SCP to become the exclusive

licensing agent, and later the full owner, of 86-DOS. After adapting the operating system for

the PC, Microsoft delivered it to IBM as PC-DOS in exchange for a one-time fee of $50,000.

Gates did not offer to operating system, transfer the copyright on the because he believed that

other hardware vendors would clone IBM’s system.[30] They did, and the sales of MS-

DOS made Microsoft a major player in the industry.

1975–1984: Founding:

Following the launch of the Altair 8800, William Henry Gates III, (known as Bill Gates)

called the developers of a new microcomputer, Micro Instrumentation and Telemetry

Systems (MITS), offering to demonstrate an implementation of the BASIC programming

language for the system. After the demonstration, MITS agreed to distribute Altair

BASIC. Gates left Harvard, moved to Albuquerque, New Mexico where MITS was located

and founded Microsoft there. The company’s first international office was founded on

November 1, 1978, in Japan, titled “ASCII Microsoft” (now called “Microsoft Japan”). On

January 1, 1979, the company moved from Albuquerque to a new home in Bellevue,

Washington. Steve Ballmer joined the company on June 11, 1980, and later succeeded Bill

Gates as CEO.

Among pre-IBM-PC products were the software package TASC (The AppleSoft Compiler),

which compiled a BASIC program into Apple machine language, and the hardware product

Microsoft, an add-on Z80 processor card for the Apple II and compatible computers which

allowed the use of the CP/M operating system instead of Apple soft and Apple DOS. In 1980,

Microsoft entered the operating system business with its own version of Unix, called Xenix,

which it licensed to various computer vendors.

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DOS (Disk Operating System) was the operating system that brought the company its first

real success. On August 12, 1981, after negotiations with Digital

Research failed, IBM awarded a contract to Microsoft to provide a version of

the CP/M operating system, which was set to be used in the upcoming IBM Personal

Computer (PC). For this deal, Microsoft purchased a CP/M clone called 86-DOS from Seattle

Computer Products, which IBM renamed to PC-DOS. Later, the market saw a flood of IBM

PC clones after Columbia Data Products successfully cloned the IBM BIOS, and by

aggressively marketing MS-DOS to manufacturers of IBM-PC clones, Microsoft rose from a

small player to one of the major software vendors in the home computer industry. The

company expanded into new markets with the release of the Microsoft Mouse in 1983, as well

as a publishing division named Microsoft Press.

1985–1994: IPO, OS/2 and Windows:

In August 1985, Microsoft and IBM partnered in the development of a different operating

system called OS/2. On November 20, 1985, Microsoft released its first retail version of

Microsoft, originally a graphical extension for its MS-DOS operating system. On March 13,

1986 the company went public with an initial public offering (IPO), with a starting initial

offering price of $21.00 and ending at the first day of trading as at US $28.00. The ensuing

rise of the stock price has made four billionaires and an estimated 12,000 millionaires from

Microsoft employees. In 1987, Microsoft eventually released their first version of OS/2

to OEMs.

The sign at a main entrance to the Microsoft corporate campus. The Redmond Microsoft

campus today includes more than 750,000 m² (approx. 8 million square feet) and over 30,000

employees.

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In 1989, Microsoft introduced its flagship office suite, Microsoft Office. The software

bundled separate office productivity applications, such as Microsoft Word and Microsoft

Excel. On May 22, 1990 Microsoft launched Windows 3.0. The new version of Microsoft’s

operating system boasted such new features as streamlined user interface graphics and

improved protected mode capability for the Intel 386processor; it sold over 100,000 copies in

two weeks. Windows. In the ensuing years, the popularity of OS/2 declined, and Windows

quickly became the favoured PC platform.

According to The Register, Novell, an owner of WordPerfect for a time, alleged that

Microsoft used its inside knowledge of the DOS. Eventually, Microsoft Office became the

dominant business suite, with a market share far exceeding that of its competitors.

In 1993, Microsoft released Windows NT 3.1, a business operating system with the Windows

3.1 user interface but an entirely different kernel.

1995–2005: Internet and legal issues:

In 1995, Microsoft released Windows 95, a new version of the company’s flagship operating

system which featured a completely new user interface, including a novel start button; more

than a million copies of Microsoft Windows 95 were sold in the first four days after its

release. The company also released its web browser, Internet Explorer, with the Windows 95

Plus! Pack in August 1995 and subsequent Windows versions.

On, May 26, 1995, following Bill Gate’s internal “Internet Tidal Wave memo”, Microsoft

began to redefine its offerings and expand its product line into computer networking and

the World Wide Web. On August 24, 1995, it launched a major online

service, MSN (Microsoft Network), as a direct competitor to AOL. MSN became an umbrella

service for Microsoft’s online services. The company continued to branch out into new

markets in 1996, starting with a joint venture with NBC to create a new 24/7 cable news

station, MSNBC. Microsoft entered the personal digital assistant (PDA) market in November

with Windows CE 1.0, a new built-from-scratch version of their flagship operating system,

specifically designed to run on low-memory, low-performance machines, such as handhelds

and other small computers. Later in 1997, Internet Explorer 4.0 was released for both

Mac and Windows, marking the beginning of the takeover of the browser market from

rival Netscape.

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The year 1998 was significant in Microsoft’s history, with Bill Gates appointing Steve

Ballmer as president of Microsoft but remaining as Chair and CEO himself. The company

released Windows 98, an update to Windows 95 that incorporated a number of Internet-

focused features and support for new types of devices. On April 3, 2000, a judgment was

handed down in the case of United States v. Microsoft, calling the company an “abusive

monopoly” and ordering the company to split into two separate units. Part of this ruling was

later overturned by a federal appeals court, and eventually settled with the U.S. Department

of Justice in 2001.

In 2001, Microsoft released Windows XP, the first version that encompassed the features of

both its business and home product lines. Before XP was released, Microsoft had to maintain

both the NT and the 9x codebase. XP introduced a new graphical user interface, the first such

change since Windows 95. In late 2001, with the release of the Xbox, Microsoft entered the

multi-billion-dollar game console market dominated by Sony and Nintendo.[16] Microsoft

encountered turmoil in March 2004 when antitrust legal action was brought against it by

the European Union for abusing its current dominance with the Windows operating system

(see European Union Microsoft antitrust case), eventually resulting in a judgment to produce

new versions of its Windows XP platform—called Windows XP Home Edition N and

Windows XP Professional N—that did not include its Windows Media Player, as well as a

fine of €497 million ($613 million).

2006–present: Vista, Windows 7, and other transitions:

On June 27, 2008, Bill Gates retired from day-to day activities in the company, following a

two year transition period from his role as Chief Software, which was taken by Ray Ozzie,

but remained the company’s chairman, head of the Board of Directors and would act as an

adviser on key projects. Windows Vista, released in January 2007, was Microsoft’s latest

operating system and had sold 300 million copies by December 2008. Microsoft Office 2007,

released at the same time, features a “Ribbon” user interface which is a significant departure

from its predecessors. Relatively strong sales of both titles helped to produce a record profit

in 2007.

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Microsoft announced on February 21, 2008 that it will share information about its products

and technology to make it easier for developers to create software that works with its

products. And followed that up by providing such information. However, the European

Union continued to demonstrate its dissatisfaction with the company for its lack of

compliance with the March 2004 judgment and subsequently, on February 27, 2008 imposed

a fine of €899 million ($1.4 billion), then the largest fine in the history of EU competition

policy.

In its January 2009 report of financial results, Microsoft announced layoffs of up to 5,000

employees in response to slowing economic activity due to the on-going financial crisis.

Despite this, on February 12, 2009, Microsoft announced its intent to open a small chain of

Microsoft-branded retail stores. David Porter, a former executive at Wal-

Mart and DreamWorks, was named corporate vice president of Retail Stores. On October 22,

2009 the first retail Microsoft Store open in Scottsdale, Arizona, the same day Windows

7 was officially released to the public. Microsoft focused on refining Vista with ease of use

features and performance enhancements with Windows 7, rather than a large reworking of

Windows.

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Problems and solutions of Microsoft:

Although Microsoft is a renowned company in the world, but it has also some problems. The

Microsoft Company does not gain their success automatically; they have also faced so many

critical challenges and problems. And these are given below:

1. Unneeded features make products more cumbersome to use and the addition of new

features often sacrifices the performance (and sometimes the integrity) of older

features.

Solution: Reboot and your PC should roll back to Windows Vista. You can then open the

setup log file \$WINDOWS. BT\Sources\Panther\setupact.log to view what happened.

Microsoft says this is usually caused because the Iphlpsvc service has stopped responding,

and just adding an environment variable to ignore it will fix the problem. Point your browser

at http://support.microsoft.com/default.aspx/kb/975253 for the fix.

If this doesn't help (or your upgrade hangs at something other than 62%) then browse the

setup log for other clues. And you might also try to boot and install from the Windows 7 disc,

if possible, as that reduces the chance of any conflict with your existing Vista (or XP) setup.

2. Most of the Windows OS upgrade hangs at 62%.

Solution: Users having newest version can solve this problem.

3. Perpetual upgrading encourages Microsoft to ship by ridden products, because they

can always charge for the upgrade.

4. Windows 98 is very slow to use.

Solution: User of Windows 98 can remove this problem by attached new RAM on their

CPU.

5. Microsoft OS is easy to attack by the Hacker. So, they can smoothly destroy the OS

and can steal the licence key and many more data. Because of this problem the

ultimate sales rate is decreasing.

Solution: Microsoft Company has to innovate new technology in their OS so that

intruders cannot access the Windows.

6. In Windows 7 sometimes the Operating System cannot found the DVD drive.

Solution: The standard solution here is to run REGEDIT, browse to

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HKEY_LOCAL_MACHINE\SYSTEM\CurrentControlSet\Control\Class\{4D36E965-

E325-11CE-BFC1-08002BE10318}, then delete both Upper Filters and Lower Filters in

the right-hand pane (Upper Filters.bak and Lower Filters.bak entries can be ignored).

No change? Resetting the drive letter has worked for some. Click Start, type Disk

Management and choose the "Create and format hard disk partitions" link. If your optical

drive is visible here then right-click it, select Change Drive Letter and Paths, click

Change and choose a new letter. If the drive is now visible in Explorer, then repeat the

process to change the drive letter back; if it's still not visible, reboot and it should appear.

7. Windows 7 upgrades are usually quick, but sometimes it doesn't install at all.

8. Windows Operating System sometimes attacked by viruses when the users use

internet, pen-drive, Bluetooth, pirated CD’s etc.

Solution: The users have to use effective Anti-viruses alike Norton, Kaspersky etc.

9. In Windows 8 there is no start option and this problem hesitates the users.

Solution: To remove this problem Microsoft Company made a New Version, Windows

8.1 and the users of Windows 8 can get this version free.

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SWOT analysis of

This is a Microsoft Corporation SWOT analysis for 2013.

Company background

Name Microsoft Corporation

Industries served Computer software, Electronics

Geographic areas

servedWorldwide

Headquarters U.S.

Current CEO Steve Ballmer

Revenue $ 73.72 billion (2012)

Profit $ 16.97 billion (2012)

Employees 94,000 (2012)

Main CompetitorsApple Inc., Google Inc., Samsung Electronics Co., Ltd., International Business

Machines Corporation and many others.

Microsoft Corporation is one of the best-known software companies in the world. The

corporate is famous for its Windows and Office software. In addition to software products the

business manufactures and develops consumer electronics such as tablets and game system.

SWOT

Microsoft SWOT analysis 2013

Strengths Weaknesses

Brand loyalty

Brand reputation

Easy to use software

Strong distribution channels

Robust financial performance

Poor acquisitions and investments

Dependence on hardware manufacturers

Criticism over security flaws

Mature PC markets

Slow to innovate

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Acquisition of Skype

Opportunities Threats

Cloud based services

Mobile advertising

Mobile device industry

Growth through acquisitions

Intense competition in software products

Changing consumer needs and habits

Open source projects

Potential lawsuits

Strengths

Brand loyalty: Over the years, Microsoft has been the leading OS and software provider, which

resulted in more than 90% market share for PC OS. Most of us grew up using its easy to use OS, are

familiar with it and will keep using it. Few other brands are capable to compete with Microsoft for

this reason. Even open source OS, which are completely free and well suited to use for common user,

find it hard to attract users.

1. Brand reputation: According to Inter brand, Microsoft’s brand is the 5th most

valuable brand in the world, valued at $ 57.8 billion. Forbes listed the corporate as the

7th most reputable business in the world. Brand reputation leads to higher sales and

greater market share.

2. Easy to use software: Windows OS and Office software products are so popular

not just because Microsoft has great monopolistic power, strong distribution channels

and good brand reputation but also because its products are of great quality and really

easy to use.

3. Strong distribution channels: The company works with all the major computer

hardware producers such as Lenovo, Dell, Toshiba and Samsung and major computer

retailers to make sure computers would be sold with already pre-installed Windows

software. The company also invested in Dell and Nokia to tighten its relationships

with these companies.

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4. Healthy financial performance: Microsoft grew its revenues by 20% from

2008 to 2012 and holds more than $63 billion of cash and cash equivalents that can be

used for acquisitions and substantial investments into R&D.

5. Acquisition of Skype: With nearly 300 million users, Skype is a significant boost

to Microsoft’s online presence and have a lot of potential in generating income from

online advertising.

Weaknesses

I. Poor acquisitions and investments: Few of Microsoft’s acquisitions were

successful and brought not just revenues and products but new skills and

competencies to the company. Massive, Link Exchange, WebTV, Danger are just few

examples of multimillion acquisitions made by Microsoft but soon shut down or

divested.

II. Dependence on hardware manufacturers: Microsoft is a giant software

company but it does not produce its own hardware and depends on computer

hardware manufacturers to develop products that run Windows OS. If cheap and

popular alternative OS would appear, hardware manufacturers may simple choose the

alternative and Microsoft could do little to change the situation.

III. Criticism over security flaws: Windows OS, the main Microsoft product has

been heavily criticized for being so weak against various viruses’ attacks. Compared

to other OS, Windows is the least protected against such attacks.

IV. Mature PC markets: Only recently has Microsoft entered the mobile technology

sector and still heavily depends on its OS and software sales for standalone and laptop

computers. The market for these products has matured and Microsoft will find it

harder to grow revenues in these sectors.

V. Slow to innovate: Microsoft has huge R&D resources and great position to enter

new markets with innovative products but constantly failed to do so. It had an

opportunity to be the first player in online advertising but missed the opportunity. It’s

entrance to mobile OS was also too late, while Google and Apple captured the market

share.

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Opportunities

i. Cloud based services: Microsoft could expand its range of cloud services and

software as the demand for cloud-based services is expanding.

ii. Mobile advertising: Mobile advertising markets are expected to grow in double

digits over the next few years and Microsoft has a great opportunity to tap into these

markets with its mobile OS.

iii. Mobile device industry: Smartphones and tablets markets will grow steadily

over the next few years and Microsoft could exploit this opportunity by introducing

more of its own tablets and a new company phone.

iv. Growth through acquisitions: With a huge reserve of cash Microsoft could

start acquiring new start-ups that would bring new technology, skills and competences

to the business.

Threats

I. Intense competition in software products: Microsoft is more than ever on

the pressure to introduce successful OS both in PC and mobile markets as such

competitors like Google and Apple have already established positions.

II. Changing consumer needs and habits: Customers shift from buying laptops

and standalone PCs to buying smartphones and tablets, the markets, where Microsoft

has only a modest market share and may never establish itself.

III. Open source projects: Many new open source projects are coming to the market

and some of them became quite successful, such as new Linux OS and Open Source

Office. Open source projects are free and so they can become an alternative to

expensive Microsoft’s products.

IV. Potential lawsuits: Microsoft has already been sued for many times and lost quite

a few large scale lawsuits. Lawsuits are expensive as they require time and money.

And as Microsoft continues to operate more or less the same way, there is high

probability for more expensive lawsuits to come.

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Conclusion:

In addition to extending Microsoft’s success, Gates also turned his attention to philanthropy,

including the establishment of the Bill and Melinda Gates Foundation. Gates and his wife

endowed the foundation with $24 billion to support philanthropic initiatives in the areas of

global health and learning. For example, Gates made plans in February 2004 to donate $82.9

million for research to develop a new vaccine against tuberculosis. In addition to his duties at

Microsoft and his efforts in philanthropy, Gates sat on the board of ICOS, a company that

specialized in protein-based and small-molecule therapeutics.

s

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References:

Available at: http://www.microsoft.com

Available at: http://en.wikipedia.org

Available at: http://www.interbrand.com

The End

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