Asia Pacific Pay-TV & Broadband Markets 2010 (AP 2010) represents Media Partners Asia’s 9th annual analysis of Asia’s pay-TV and broadband industries. This report, published in April 2010, offers the definitive guide to the commercial distribution of pay-TV, broadband, digital and next generation television and communications over cable, satellite and telecommunications networks in 16 markets across Asia Pacific. Exclusive MPA analysis also incorporates historical indicators and forecasts plus profiles of more than 90 distribution platforms. The AP series is established as the only authoritative reference of its kind, based on MPA’s independent analysis of information provided by operators, broadcasters, investor groups, technology suppliers and various regulatory agencies. All of this leverages MPA’s domestic partnerships and industry relationships in key markets such as China, India, Japan, Korea, Taiwan, throughout Southeast Asia and Australasia as well as the strength of its analysts and research team.

AP 2010 offers plenty of new features including:

New MPA proprietary analysis. Updates to existing analysis and models for 16 markets tracking and forecasting pay-TV and broadband adoption service penetration; ARPU and consumer spend; subscription fees by tier, service and platform; advertising; end-user revenues; platform content spends; fees for broadcasters; distribution platform capEx. and much more

Next generation TV and communications. Detailed quantitative and qualitative analysis of how DTV and broadband systems are shaping the industry value chain with data and details on trends in PVR, HDTV and VOD adoption / penetration, revenues and profitability; DOCSIS 3.0 and fibre broadband deployment, adoption and pricing; and a discussion of how 3D TV may develop in Asia’s more mature markets

Content, marketing and packaging. Analysis of service / application / content differentiators and drivers for distribution platforms plus evaluation of marketing and tiering strategies. Key drivers of pay-TV content markets with a strategic evaluation of how distribution platforms are spending their money: Local internally produced content, regional / international content, VOD, DVR, iTV, next generation digital & broadband technology

Competitive risks. Appraisal of the logical outcomes of the online versus pay-TV debate and how it will impact pay-TV and broadband development and investment in key Asian markets

Policy scenarios. Appraisal of key changes in the Asian TV, pay-TV and broadband regulatory roadmap

Financial analysis. Full financial metric analysis of key distribution platforms, broadcasters and content providers plus expanded analysis of public and private market valuations for the industry

SectorS Cable TV DTH Satellite TV IPTV Fixed & Mobile Broadband Mobile TV Broadcasting & Content Broadband Digital & Interactive TV Finance & Investment Regulations

Profiled SegmentS

Television Household Universe Cable TV DTH Satellite TV IPTV Mobile TV (3G & Broadcast) Digital Pay-TV Analog Pay-TV HDTV VOD, DVR, iTV 3DTV Broadband ADSL, ADSL2+, VDSL Broadband FTTx Broadband Cable (Internet & Telephony) Pay-TV Subscription Pay-TV Advertising Broadband Subscription Subscribers by Platform, Infrastructure & Technology Revenues by Platform Operator Economics Channel Economics Financial Indicators: Operators & Broadcasters Financial Valuations: Operators & Subscribers Investment: M&A, IPOs, Equity & Debt Regulatory Frameworks

Profiled marketS

Australia China Hong Kong India Indonesia Japan Korea Malaysia New Zealand Pakistan The Philippines Singapore Sri Lanka Taiwan Thailand Vietnam

Asianet Astro All Asia NetworksAustar United Communications BB Cable Corp.Beijing Gehua Cable TV Network Beyond Cable HoldingsBharti Airtel Digital TV Bharat Sanchar Nigam Ltd. Cable & Multimedia Communications(C&M) China Cable NetworkChina CablecomCMB KoreaChina MobileChina Network SystemsChina TelecomChunghwa TelecomCitic Group Cable Networks City TelecomCJ HelloVisionComet Cable Digital Entertainment Network (DEN) DigicableDish TVDREAM Satellite TVFoxtelGlobal Destiny Cable TVGuangdong Cable TV Network Guangzhou CableHanaro MediaHanoi Cable TVHathway Cable and Datacom Hunan Satellite TV

Profiled oPeratorS (cable, dtH, iPtV, mobile tV)

Hyundai Communications & Network i-CABLE CommunicationsInCableNetIndovisioniTSCOM Japan CableNetJupiter Telecommunications (J:COM) kbro (Eastern Multimedia Co.) KDDIKorea TelecomLG DacomMahanagar Telephone Nigam Ltd MediattiNippon Telephone & Telegraph Corp. OKE VisionOriental Cable Network (Shanghai Cable)OrtelPCCWPhilippine Long Distance Telephone PT First MediaPT Karyamegah Adijaya (Arora) PT Sky Vision PT TelkomVision Qrix CommunicationsReliance CommunicationsReliance Big TVSaigon Tourist Cable TVShenzhen Topway Video Communications Singapore Telecom (MIO TV) SingTel OptusSK Broadband (incl. Hanaro)

Sky Network TelevisionSky Perfect Communications (JSAT)SkyLifeSoftbank Yahoo BB CableStarcat Cable NetworkStarHub Cable VisionSumangali Cable VisionSun DirectTaekwang MSO (Tbroad)Taiwan Broadband Communications Taiwan Mobile Tata SkyTelecom New Zealand Telekom MalaysiaTelstra Corp.TelstraClearTaiwan Fixed Network Media (TFN) Tianjin Cable NetworkTaiwan Infrastructure Network Provider (TINP)Top TVTrue Corp.True VisionTU MediaTVB Pay VisionVideocon Vietnam Cable TVVietnam Television Vietnam Cable Television Technique Center Wired & Wireless India, Ltd. (WWIL) Worldcall Telecommunications Group You Telecom

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The Authoritative Guide to the Future of Broadband Digital Content, Distribution & Technology in AsiaASIA PACIFIC PAY-TV & BROADBAND MARKETS 2010