ascarii- sap oem partner- success story- selling sap business one in the cloud

SAP Customer Success Story | OEM | Ascarii

Realizing the Potential: Selling SAP® Business One in the Cloud

©2014 SAP SE or an SAP affiliate company. All rights reserved.

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Ascarii is the UK’s only dedicated cloud SAP Business One OEM partner. Innovative and entrepreneurial, the company was quick to identify the potential of the cloud as a way of making world-class business software available to small businesses. Read how this focused approach is helping customers across a range of industries realize their potential while Ascarii builds a rapidly expanding international business.

CompanyAscarii Limited

Industry SAP® Business One OEM Partner

Products and ServicesSAP Business One cloud consulting, implementation, and training

Web Sitewww.ascarii.com

SAP® SolutionsSAP Business One application in the cloud

http://www.ascarii.com/

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Delivering on the promise for small businesses

Ascarii is the UK’s only dedicated cloud SAP Business One OEM partner. Founded in 2009, the company specializes in building pre-configured solutions for small and medium size businesses and accountancy firms.

It is innovative and entrepreneurial by nature, so a co-innovation partnership with SAP is the perfect fit. As an OEM partner, Ascarii can build on world-class SAP solutions and platforms to help its customers redefine, rethink, and reinvent their businesses. It spotted the potential of the cloud for smaller companies very early, for example, and the company’s decision to focus exclusively on cloud deployments of SAP’s market-leading small business software is now paying handsome dividends.

“Cloud is a truly transformative technology, as it’s changed all the old rules about software deployment,” says Ascarii founder and CEO Stuart Wilson. “Ascarii was founded on a desire to support small businesses, and by putting a fully integrated business management solution like SAP Business One well within the reach of SMEs I feel we are delivering on that goal.”


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Helping companies grow faster and more sustainably

Cloud is revolutionizing business across the spectrum. Suddenly, software that was previously limited to larger enterprises is now within the grasp of companies of every size. “A couple of years ago there was real resistance in the small business market to the cloud,” says Stuart Wilson, “but today customers are actually demanding cloud solutions!”

Stuart has worked with SAP products for over 15 years, and in his experience awareness of SAP solutions in the small business market can be limited. But with the growing accessibility of SAP technology innovations via the cloud, that could now change dramatically. “Cloud deployment is turning enterprise applications into mass market products and offering innovative new ways to sell, deploy and use software,” says Stuart Wilson. “With the OEM business model we can build our solutions on SAP Business One in the cloud, and offer customers a market-leading ERP solution for the price of a small business accounting package.”


While the huge cost advantages of cloud have been instrumental in opening up this new market, the key to Ascarii’s success has been its skill in demonstrating the value that SAP Business One can deliver to customers. “For small companies, the ability to use the same technologies as larger counterparts in crucial to remaining competitive,” says Stuart Wilson. “By getting them to think differently about technology adoption, we’re enabling our customers make that leap with less disruption and helping them grow faster and more sustainably.”

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Leveraging the power of SAP technology innovations

“…we can build our solutions on SAP Business One in the cloud, and offer customers a market-leading ERP solution for the price of a small business accounting package.” Stuart Wilson, CEO, Ascarii Limited


Cloud is just one of the disruptive technologies that are transforming business today. SAP is at the forefront of this technological revolution with a stream of market-changing innovations in enterprise applications, mobile, analytics, and data management. At the same time, it is rapidly completing its transition to a cloud company with the most complete cloud portfolio available and 35 million cloud users worldwide.

“SAP’s focus on innovation in recent years has put them head and shoulders above the rest,” says Stuart Wilson. “Innovations like SAP HANA® are real game-changers and have given them an 18 month technology lead over their competitors.”

SAP OEM partners like Ascarii have an unprecedented opportunity to leverage these technology innovations by embedding world-class SAP solutions and platforms directly into their own applications – helping them expand market reach, reduce development time and cost, accelerate time to market, and increase revenues.

Perhaps surprisingly, 80% of SAP customers are small and medium size enterprises (SMEs) and are served by a large global ecosystem of partners supported by the award-winning SAP PartnerEdge® program. Ascarii is also tapping into this network to fuel its ambitious growth plans: “Because we’re also selling a deployment mechanism, we can knock on any door,” explains Stuart Wilson. “We’re teaming up with more and more SAP Business One partners who specialize in specific vertical markets to offer them a subscription-based cloud platform for their customers.”

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Tailoring a solution to fit the customer’s exact needs

Every business is different, and SAP Business One in the cloud offers unprecedented flexibility and choice. Ascarii spends time understanding each customer’s business and the best way to set up the software to meet their exact needs. “The great advantages of cloud software are speed and simplicity, and you can be up and running with a fully operational SAP Business One system within a couple of weeks,” says Stuart Wilson. “There’s no server set-up to worry about, and software can be installed in a few minutes. That means we can focus our efforts on configuring and customizing the system making sure the customer’s data is of the right quality.”

In the past, implementation partners would have provided separate prices for the solution, installation, training and maintenance. But in today’s cost-conscious times, small businesses want one product and one price and Ascarii offers an all-inclusive, end-to-end implementation and support package.

“It’s no surprise that innovative technologies like the cloud have attracted an influx of vendors offering different solutions to different markets,” says Stuart, “so it’s important to find a competitive differentiator at the outset to ensure that you’re the vendor of choice. For us, that’s demonstrating that we not only offer a sophisticated service, but that we’re trustworthy, reliable and affordable.”

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“We’ve created an entirely new business model and wanted an entirely new type of infrastructure to provide a strong platform for growth. With SAP Business One in the cloud delivered by Ascarii we’ve got the scalability and flexibility we need to accelerate our expansion.”Brad Groves, Managing Director, Great Annual Savings Company


Delivering scalable and affordable small business software

Business software for growing companies needs to be affordable and scalable. SAP Business One is a powerful business management system that integrates all the core business functions – including financials, sales, customer relationship management (CRM), inventory and operations – across the whole company. When deployed in the cloud, it offers a quantum leap forward in flexibility and choice – vital assets for Ascarii’s customers, which are often small businesses with big ambitions.

Great Annual Savings Company, for example, a service business specializing in cost reduction strategies, needed a system that could scale rapidly to match its explosive growth. “They started with 25 users, and wanted the ability to scale up to 150 users and beyond within a year,” says Stuart Wilson. “Based on our cloud platform, SAP Business One can support up to 250 users so it gives Great Annual Savings Company the flexibility they need to run more efficiently today and in the future.”

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Helping to unlock business potential

Cloud offers businesses of all shapes and sizes the opportunity to rethink and remodel the way they work. For customers, the cloud offers a far lower upfront investment, rapid time to benefit, and predictable and affordable costs moving forward. It provides a guarantee of high availability and high security, with no worries about software upgrades. But best of all, cloud offers the opportunity to access market-leading software like SAP Business One tailored to their specific requirements.

For SAP partners like Ascarii, cloud is an opportunity to create and deliver a tailored offering to customers that has a real impact on how they build their business and not just their IT system. It also offers the chance to develop new business models and enter new markets. “Having exclusively cloud-based solutions enables us to sell faster and more effectively,” says Stuart Wilson, “and we can also sell without borders. We have an international product license for SAP Business One, which gives us the ability to engage with local partners to get access to new markets around the world.”

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Ascarii

©2014 SAP SE or an SAP affiliate company. All rights reserved..

The future is cloud

As cloud becomes the deployment option of choice for more and more businesses, Ascarii is expecting to continue its rapid growth in the coming years. The company is pursuing an expansion strategy on several fronts and without geographical limitations, from partnering with other specialist IT service providers to collaborating nationally and internationally with other SAP partners.

Ascarii’s innovative and entrepreneurial approach is showing the market that partnering with SAP can be a crucial competitive differentiator, and SAP Business One cloud solutions built on SAP HANA will remain the company’s core offering. “Cloud is the future,” concludes Stuart Wilson, “and legacy systems will soon be a thing of the past.”

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ascarii- sap oem partner- success story- selling sap business one in the cloud

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