april 2016 american pistachio growers enews
DESCRIPTION
The April 2016 edition of the American Pistachio Growers eNewsletterTRANSCRIPT
A P R I L 2 0 16
APG Ambassadors Headedto 2016 Rio Olympics.
GO USAWATER POLO!
IN THIS ISSUE:
APG L.A. Media Tour
Beautiful Easter Pistachio Recipes
Identità Golose International Food Congress
#PistachioParty Recipe Contest Italiano Style
British Journal of Nutrition Pistachio NewsAnnounced at Global Events
U.K. Radio Media Tour
#PistachioDiet Contest in Spain
APG Regional Grower Meetings
Annual MRL Harmonization Workshop
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APG L.A. MediA Tour
USA WAter Polo HeAded to tHe 2016 olymPicS in rio
In February, APG hit the road for an L.A. media tour with nutrition ambassador Cheryl Forberg (Chef and Nutritionist for NBC’s hit show The Biggest Loser) to spread the message about the benefits of pistachios and weight management. Via a live satellite media tour (SMT), Cheryl gave a demonstration of pistachio-infused recipes, and talked about American pistachios being an ideal healthy snack and ingredient. To date, more than 20 television and radio stations aired the segment, generating more than 561 million impressions for American pistachios weight loss message.
About Satellite Media Tours: Satellite media tours consist of a sequence of one-on-one live television interviews. They generally originate from a remote location and may be aired live by a series of television and radio stations, or they can be recorded for a later airing.
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Best of luck to our pistachio-fueled ambassadors!American Pistachio Growers are proud to provide the official snack to the USA Water Polo men’s and women’s teams. Now as both teams train up to 6 hours each day in the pool, American pistachios are readily available as a healthy snack to give them the energy they need! GREEN IS THE NEW GOLD!
USA WAter Polo HeAded to tHe 2016 olymPicS in rio
The Doctors features a panel of doctors discussing a variety of health topics. The group of specialists who comprise the panel deliver medical advice in an easily digestible, down-to-earth manner. Each doctor will weigh-in on medical topics brought up by guests and their real-life experiences, as well as issues raised by users that are a part of the series’ online community.
APG ambassadors Cheryl Forberg and the men’s USA Water Polo team will be featured in separate segments of The Doctors show. cheryl Forberg’s segment will air tuesday, April 26 on cBS at 9 am. In this episode, the panel of doctors and Cheryl have a lively discussion about the role pistachios play in weight loss and as part of a healthy, active lifestyle.
the men’s USA Water Polo segment will air Wednesday, may 4. Watch your email for information about their segment, which was taped at their practice facility in Santa Ana, California.
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APG collaborated with Germany’s popular food
blogger Sarah Krisenherd, of Sarah’s Hot Spot Blog,
and created healthy and delicious, beautiful green
springtime pistachio dishes. In celebration of Easter,
the recipes were shared on APG’s websites worldwide.
To view and download the recipes click here.
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Identità GoloseAn international congress dedicated to international signature cuisine in Milan, Italy, Identitá Golose, draws
the greatest chefs from Italy and around the world. From March 6-8, over 17, 000 consumers, chefs,
restaurateurs, pastry chefs, bloggers, journalists and opinion leaders gathered at this prestigious event. APG
was there with Italian ambassador Chef Stefania Corrado showcasing unique dishes created with American
pistachios. Read more …
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#PistachioParty Recipe Contest Italiano StyleAPG and Italy’s feisty food/
fashion blogger, Miss Cocò
Cupcake, teamed up for a recipe
contest. Until April 20, pistachio
fans and followers are invited
to share their best party finger
food recipes with pistachios, on
Instagram or Facebook, using
the hashtags #PistachioParty
and #PistachioPower. The most
original recipe wins American-
grown pistachios and a surprise
gift. A video is posted on APG’s
Facebook page to provide
sweet inspiration to the contest
participants. Read more …
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BRItISh JouRnal of nutRItIon PIStaChIo newS announCed at GloBal eventSHealth professionals in Germany, Italy and France, following the breaking news of American pistachios,
have yet another reason to advocate the eating of our healthy nut. A new research article, published
in the British Journal of Nutrition (BJN), suggests that eating pistachios does not cause weight gain or
an increased risk of obesity when included in a healthy diet. APG’s campaign to spread the good news
throughout Europe included nutrition-focused tradeshows and events.
nutrition focused trade shows included: Federation of european nutrition, October 20-23, 2015,
Berlin, Germany; italian Society of Human nutrition Annual conference; December 2-4, 2015,
Florence, Italy; dietecom, March 24-25, 2016, Paris, France.
At each of the trade shows, the booth’s graphics served as an educational tool to display the key points
of the study’s findings. APG sample packs, along the latest infographics on topics such as pistachios
and diabetes, heart health, mortality, and active lifestyles and nutrient comparisons among nuts, were
distributed. Hundreds of nutritionists, eager to receive more news about pistachio nutritional benefits,
signed up to receive our quarterly nutrition e-Newsletter, American Pistachio Nutrition Unshelled.
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In Italy, APG
held a journalist
event with APG
ambassador and
Italy’s famous
dietitian Dr. Nicola
Sorrentino, and
diabetologist
Cesare Berra to
announce the BJN
article’s findings.
The event took
place on February
11 in Milan.
Read more ...
In the U.K., on behalf of APG,
APG nutrition spokesperson,
Jennette Higgs, RD and Dr.
Carrie Ruxton hosted a nutrition
roundtable on February 24 in
London. Read more ...
dr. carrie ruxton Jennett Higgs, rd
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u.K . Radio Media tour
World Pistachio Day was February 26. APG celebrated with activities and
events around the world promoting the benefits of pistachios for weight
management and other health goals.
In the U.K., American pistachios were celebrated
with a radio media tour with Dr. Xand Van
Tulleken, a popular celebrity doctor and
documentary presenter. His message about the
health benefits of American pistachios and how
they can aid in weight loss was broadcasted was
to over 4.8 million consumers throughout the
United Kingdom. Thirteen key BBC and regional
radio stations participated in the interviews.
Interviews were also secured with key online
publications such as the Mail Online, New!,
Woman’s Own and the Sunday Mirror.
Xand Van Tulleken trained in medicine at Oxford
University and since then has combined National
Health Service (NHS) work with global health
and television. He has a reputation for being at
the forefront of the medical benefits of a variety
of food types.
February 26
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#PistachioDiet Contest in Spain
In Spain, World Pistachio Day was celebrated with APG’s #PistachioDiet Facebook recipe
contest held from February 17 – 29, 2016. The goal of the contest was to increase awareness of
pistachios benefits for weight management as well as their culinary versatility as an ingredient.
APG challenged eight of Spain’s most popular bloggers to create delicious, low-calorie recipes
using American-grown pistachios. Facebook fans were invited to vote for their favorite recipe.
Read more ...
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Annual mrl Harmonization Workshop JUne 1 & 2
Presentation topics include international trade trends, global registrations, pesticide residue monitoring, MRL strategies for growers, updates for international residue standards, global MRL challenges, and research reports regarding the impacts of residues. Jay Vroom, President of CropLife America, will kick off the Workshop by discussing, “How modern Agriculture reduces Food Waste and the role of mrl Harmonization.”
International presenters from the European Union, Korea, Chile, Brazil, India and Canada will report on the latest MRL requirements for these major trade destinations. A Codex update will be presented by Mr. David Miller of the U.S. EPA’s Health Effects Division.
this premier conference will be held at Hyatt Fisherman’s Wharf, 555 north Point Streetin San Francisco. online pre-registration is required by may 25. For all meetings, hotel information and an updated agenda visit specialtycrops.org. the registration fee $475.
The California Specialty Crops Council will hold its eleventh annual MRL Harmonization Workshop on June 1-2, 2016, in San Francisco. The interactive seminar, based on maximum residue levels (MRLs), will address critically important issues for stakeholders with interests in exporting agricultural products. Registrants, growers, packers, shippers, PCAs, regulators, trade experts, and other stakeholders in international trade are strongly encouraged to attend.
The California Specialty Crops Council (CSCC), a 501(c) 5 non-profit organization, is a trusted source of field-based information spanning horticultural crop production, pest management, food safety and stewardship activities in fruit, root, vegetable, vine and berry crops (fresh, dried, and processed). Its diverse partnership of ag organizations also includes the California State Beekeepers Association. Combined, CSCC growers generate almost $4.1 billion annually on approximately 522,000 acres of California farmland.
these meetings provide an opportunity for you to hear about aPG activities. See you there!
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Tuesday, April 26Madera Municipal Golf Course
8:00am – 10:00amBreakfast will be served.
Harris Ranch, Coalinga11:00am – 1:00pm
Lunch will be served.
Wednesday, April 27Hungry Hunter Steakhouse, Bakersfield
11:00am – 1:00pmLunch will be served.
Thursday, April 28California Farm Bureau, Sacramento
11:00am – 1:00pmLunch will be served.
APG ReGionAl GRoweR MeetinGsthese meetings provide an opportunity for you to hear about aPG activities. See you there!
AnnuAl MeMbeRshiP luncheonJuly 22, Visalia
Watch your mail for more information.
Get Connected.Follow APG on all of your favorite social media sites
AmericanPistachios @PistachioPower
PistachioPower@AmericanPistachios
9 River Park Place East, Suite 410Fresno, CA 93720 USATelephone: (001) 559.475.0435Facsimile: (001) 559.475.0624www.AmericanPistachios.org