aplu advocacy

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1 | 2010 NERAOC | May 18, 2010 APLU Advocacy 2010 National Extension and Research Administrative Officers’ Conference

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APLU Advocacy. To p ics of Discussion. Perspective FY 2011 Goals APLU Marketing Efforts Successes Opportunities. CSREES / NIFA Appropriated. Growth in Key Extension Programs. Growth in Key Research Programs. Growth in NRI / AFRI. Mandatory Programs 2008-2012. - PowerPoint PPT Presentation

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Page 1: APLU Advocacy

1 | 2010 NERAOC | May 18, 2010

APLU Advocacy

2010 National Extension and Research Administrative Officers’ Conference

Page 2: APLU Advocacy

2 | 2010 NERAOC | May 18, 2010

Topics of Discussion• Perspective

• FY 2011 Goals

• APLU Marketing Efforts

• Successes

• Opportunities

PRESENTATION OVERVIEW

Page 3: APLU Advocacy

3 | 2010 NERAOC | May 18, 2010

CSREES / NIFA Appropriated

PERSPECTIVE

$Millions

2002 2008 2009 2010

1,200

1,600

1,038

1,1771,238

1,359

Page 4: APLU Advocacy

4 | 2010 NERAOC | May 18, 2010

Growth in Key Extension Programs

PERSPECTIVE

$Millions

2002 2008 2009 2010

300

400

Smith-Lever 3(b)(c)EFNEP

+9%

Page 5: APLU Advocacy

5 | 2010 NERAOC | May 18, 2010

Growth in Key Research Programs

PERSPECTIVE

$Millions

2002 2008 2009 2010

200

300Hatch ActMcIntire-Stennis

+21%

Page 6: APLU Advocacy

6 | 2010 NERAOC | May 18, 2010

Growth in NRI / AFRI

PERSPECTIVE

$Millions

2002 2008 2009 2010

100

200

300

+118%

Page 7: APLU Advocacy

7 | 2010 NERAOC | May 18, 2010

Mandatory Programs 2008-2012

PERSPECTIVE

$Millions

2008 2009 2010 2011 2012

$50

$100

$150

Mandatory FundsOrganicsSpecialty CropsFarmer/RancherBiomass

Page 8: APLU Advocacy

8 | 2010 NERAOC | May 18, 2010

Analysis: Key Observations• BAC and PBD leadership examined this data

and determined that…

– Capacity (base) programs have grown slowly and only in last two to four years

– AFRI (NRI) probably has best potential for sustained growth

– Mandatory programs must be protected

PERSPECTIVE

Page 9: APLU Advocacy

9 | 2010 NERAOC | May 18, 2010

Analysis: AFRI• AFRI (NRI) has increased 69% since 2000

• Reasons for growth

– Chairman of Senate Ag Appropriations has been the champion

– USDA and OMB consistently support increases

– Competitively-awarded, peer-reviewed grant programs are norm in other federal agencies (NIH, NSF, DOE, NASA, etc.)

PERSPECTIVE

Page 10: APLU Advocacy

10 | 2010 NERAOC | May 18, 2010

F.Y. 2011 AppropriationsPriorities

Page 11: APLU Advocacy

11 | 2010 NERAOC | May 18, 2010

Overall Priorities• Adequate funding to support all NIFA

capacity programs

• Substantial increase(s) in AFRI to reach full authorized level ($700M) within five years

• Full funding for all mandatory programs

• Funding at no less than F.Y. 2010 level or F.Y. 2011 President’s budget for all budget lines not targeted for enhancement

NIFA PRIORITIES FOR FY 2011

Page 12: APLU Advocacy

12 | 2010 NERAOC | May 18, 2010

Lines Targeted for Enhancement

NIFA Budget Line FY 2010 President APLU

Ag and Food Research Initiative 262.482 428.845 428.845

Smith Lever 3(b) and 3(c) 297.500 297.500 350.000

Hatch Act 215.000 215.000 240.000

Evans-Allen Program (1890s Research) 48.500 48.500 55.000

1890 Institutions Extension 42.677 42.677 50.000

McIntire-Stennis Cooperative Forestry 29.000 29.000 35.000

Extension Services at 1994 Institutions 4.321 5.321 8.000

NIFA PRIORITIES FOR FY 2011

Page 13: APLU Advocacy

13 | 2010 NERAOC | May 18, 2010

APLU Marketing Effort

Page 14: APLU Advocacy

14 | 2010 NERAOC | May 18, 2010

Background• Year 3 of 3 year commitment• Exclusion of funding for agricultural research from

stimulus bill emphasizes need for ongoing outreach• We must find multiple ways to tell the good stories

of research and extension activities at every possible opportunity

• Two-fold strategy– Placing APLU stories in national and regional media for

broad effect– Strategically targeting grassroots public relations

activities

APLU Marketing Effort

Page 15: APLU Advocacy

15 | 2010 NERAOC | May 18, 2010

APLU Marketing Effort

Print Successes

Page 16: APLU Advocacy

16 | 2010 NERAOC | May 18, 2010

Op-Ed Successes

APLU Marketing Effort

Page 17: APLU Advocacy

17 | 2010 NERAOC | May 18, 2010

Opportunities• We all have a common goal – to grow

funding for agricultural research

• YOU have the connection to the land-grant system’s customers

• Op-ed

• Letters to the Editor

• Providing information for your publications

APLU Marketing Effort

Page 18: APLU Advocacy

18 | 2010 NERAOC | May 18, 2010

Questions?