“the perfect destination for a girl’s getaway weekend.”...this event will be marketed as a...
TRANSCRIPT
SavannahSportsCouncil.com
“The perfect destination for a girl’s getaway weekend.”
$962M
About Us
SAVANNAH IN 2018:
ORGANIZATIONAL CHART:
13.9 MILLIONANNUAL VISITORS
15,255LODGING ROOMS
188,400ANNUAL TRACKED ROOM NIGHTS
$2.23 BILLIONANNUAL VISITOR SPENDING
VISITORSPENDING
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$721M
$478M
$335M
$335M
SAVANNAH CHAMBER OF COMMERCE
MISSION: To provide quality customer service and programs that meet the needs of our members, improve the economic environment of our community, and build a legacy of leadership for the next century.
VISIT SAVANNAH
MISSION: To serve as the tourism destination marketing organization for the Savannah/Chatham County area and is committed to increased visitor spending, economic vitality and quality of life for the region, while continually building upon Savannah’s image as a world-class destination.
SAVANNAH SPORTS COUNCIL
MISSION: To develop sport-related events that impact our community by working with local, regional, national and international organizations, supporting a wide range of events that offer a diverse opportunity to athletes of all ages and all sports.
Savannah Sports Council
1
SPORTS TOURISM
The SSC works to attract regional andnational sporting events to our community.
The SSC works closely with events rights holders from around the country to bring
high quality sporting events to Savannah to positively impact local hotels/businesses.
EVENT PRODUCTION
The SSC annually owns and operates several major sporting events in Savannah
to positively impact sports tourism. The SSC then reinvests event profits back into sports
tourism to enable them to attract more events to Savannah.
2
SSC IMPACT:
WHAT WE DO:
$20,400ANNUAL CHARITABLE DONATIONS
58,137ANNUAL SPORTS-RELATED TRACKED ROOM NIGHTS
29SSC ASSISTED EVENTS ANNUALLY
SSC OWNED-EVENTSROOM NIGHT TOTALS
2013
3,4
42EVENT REVENUE INVESTED IN
COMMUNITY ANNUALLY
$52,800
2014 2015 2016 2017
3,9
05
79
5
2,5
78
72
5
EVENT OVERVIEWThe Savannah Sports Council will host the 6th annual Publix Savannah Women’s Half Mar-
athon & 5K in April 2020. More than 2,800 runners are expected to participate in a race that will highlight the scenic nature of Savannah’s Historic District. Branded just for women, this event will be marketed as a boutique, girls’ weekend getaway that features the beauty, history and culture of Savannah throughout the entire weekend. The event has become one
of the premier women’s endurance events in the country, with the Fashion Fitness Expo (Friday), Publix Savannah Women’s Half & 5K (Saturday) and Yoga on the Square (Sunday).
EVENT DEMOGRAPHICS
2,800PARTICIPANTS
1,000SPECTATORS
79% BETWEEN AGE 30-59(MEDIAN AGE 38)
AVG. HOUSEHOLD INCOME $114,000
35OVOLUNTEERS
WEEKEND SCHEDULE
SPONSORSHIP OPPORTUNITIES• Event “presented by” naming rights*• 5K “presented by” naming rights*• Expo naming rights* • Participant bibs • Personal record bell• Transportation (shuttle/lead car)• Mile markers
• VIP program• Volunteer program• Participant medals• Participant photos• Participant awards• Post-race festival • Aid stations• Gear check
NOTABLE SPONSOR BENEFITS• Complimentary registrations and VIP access• Logo included on website, event signage and select media advertising • Ad opportunities on event mobile app and sponsor booth space at expo & post race
*Indicates automatic sponsor exclusivity
Date: April 4, 2020Website: www.SavannahWomensHalf.com
68% MARRIED OR WITH PARTNER
Friday, April 3, 2020 Fashion Fitness Expo | 11am - 7pm Kehoe Iron Works at Trustees GardenSaturday, April 4, 2020 Publix Savannah Women’s Half & 5K | 7:30am Forsyth ParkSunday, April 5, 2020 Yoga on the Square | 9am - 10am Ellis Square
Women’s Half Marathon by the Numbers
EVENT ATTENDEE GEOGRAPHYSOCIAL MEDIA PLATFORMS
F O L L O W E R S
STATES LOCALS VS OUT OF TOWN
# Attendees
*Note: “Local” is defined as anyone within 40 miles from downtown Savannah
ADVERTISING EXPOSURE
(Facebook, Twitter, Instagram):30 TELEVISION COMMERCIALS
24SOCIAL MEDIA IMPRESSIONS
2.1 Million
ONLINE MEDIA IMPRESSIONS6.4 Million
RADIO COMMERCIALS (:15 & :30)240
(Dick Broadcasting Company)
(Event website, SMN, Radio/TV station websites)
(WTOC)
EVENT MOBILE APPNEW IN 2019!
(Sponsor ad/notifcation opportunities available)
PRINT MEDIA IMPRESSIONS2.8 Million
(Runners World, Regional Magazines, Airport Ads, etc)
2,661 (SSC)
951
14,677 26%LOCAL
74%OUT OF TOWN
0 - 5
6 - 50
51 - 500
501 +
Contact Information
Savannah Sports Council SavannahSports SavannahSports
Rob [email protected]: 912.644.6414F: 912.644-6499
Jonathan SykesSenior Event & Sales [email protected]: 912.644.6452F: 912.644-6499
Savannah Sports Council101 East Bay StreetSavannah, GA 31401
SavannahSportsCouncil.com