ANNUAL GENERAL MEETING 2016

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CHAIRMAN’S ADDRESS

THE PUNT | VIC

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FY16 OVERVIEW

• Strong operational and financial performance.

• All acquisitions completed and fully integrated.

• Strengthened support infrastructure.

• Established a strong platform for future growth.

• Outdoor advertising sector dynamics remain strong.

THE FLINDERS | VIC

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BRITOMART TOWERS | NZ

• Governance.

• Remuneration framework.

• Complementary Board skills.

• Capital management.

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STRATEGIC PRIORITIES• Acquisitions.

• Leveraging digital to create deeper engagement with audiences.

• Unlocking additional value.

STREET FURNITURE | GOLD COAST

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CEO’SPRESENTATION

THE QUAY | QLD

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FY16 FINANCIAL HIGHLIGHTS

EBITDA margin of

24%*FY15 Pro FormaF

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MARKET OVERVIEW

Source: OMA, OMANZ, CEASA

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DIGITAL OVERVIEW

66+ Landmark digital billboards by end of FY17

56 Landmark digital billboards currently operational

Largest landmark digital billboard provider in New Zealand.

Source: OMA

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DIGILAB - DELIVERING DYNAMIC DIGITAL CREATIVE OPPORTUNITIES

WEATHER TRIGGERS

DAYPARTING

DYNAMIC CONTENT

SOCIAL MEDIA FEEDS

LIVE UPDATES

COUNTDOWNS

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LIVE DOCKLANDSETIHAD STADIUM

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DIGITAL SCREENS IPTV SCREENS

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UNLOCKING ADDITIONAL VALUEOpportunity to unlock additional value from QMS’ platform and capabilities through complementary channels, targeted and customised content, supported by data and analytics.

QMS is focused on being integral to the ‘Digital Media Screen Stack.’F

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FY17 OUTLOOK

• Build on our national footprint of high quality assets throughout Australia and New Zealand.

• Deliver our strong pipeline of new premium landmark digital sites.

• Realise full year contributions from acquisitions and digital developments completed in 2016.

• Leverage the ongoing disruption of traditional media and the continued growth in outdoor audiences.

QMS remains well positioned to capitalise on the favourable dynamics in the outdoor media sector and reaffirms its previously provided forecast FY17 EBITDA of $35 million.

CITY GATEWAY | NZ

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THANK YOU FOR YOUR ATTENDANCE

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