and little london€¦ · baby will be all smiles frolicking in this happy shade duck push toy...
TRANSCRIPT
MEDIA PACKSPRING/SUMMER 2016
littlelondon
babylondon
Welcome to
The only luxury lifestyle magazines for stylish parents in and around the capital
and
WELCOMEWelcome to Baby London and Little London, the only luxury, lifestyle magazines for stylish, affluent parents in and around the capital. Our parenting portfolio has been designed to guide and inspire aspirational parents through parenthood, from pregnancy to the next stage of the adventure that is childhood.
With a combined readership of 200,000, we source the very best for our readers, providing them with expert advice from industry leaders. With contributors including Carole Middleton, Elizabeth Hurley, Marina Fogle, Caprice and Annabel Karmel, and professional advice from the likes of Zita West, Louisa van den Bergh, Dr Chiara Hunt and Dr Etienne Horner among other Harley Street favourites, no stone is left unturned when it comes to family life in London.
Baby Hampshire and Baby Surrey are Baby London’s regional cousins, bursting with local information, while sharing Baby Baby London’s best bits!
Covering the journey from pregnancy to new motherhood and beyond, Baby London tackles everything from health-related features written by experts to the very latest fashion trends in maternity and babywear. Beautifully designed, packed with shopping pages, product reviews, lifestyle stories and celebrity contributors, the magazine is a luxurious treat for expectant and new parents.
DO WE UNDERESTIMATE THE IMPORTANCE OF PLAY?
Caroline Leeper LOOKS AT THE EFFECTS PLAY TIME HAS ON YOUR
BABY’S DEVELOPMENT AND FUTURE
PLAYMore than just
138 | MAY/JUN 2015 | babylondon.co.uk
Right from the first moment, it seems the most natural thing in the world to want to cuddle, coo, tickle,
sing to, and – the age-old favourite – play peek-a-boo with your baby. It is instinctive and we’ve been doing it for centuries.
The resounding conclusion of a growing body of research is that we are doing the right thing. There is more recognition than ever before that play is fundamental to a baby’s development, health and general wellbeing.
Play is the primary means by which babies build physical, cognitive and social skills. Although a tiny baby may not be capable of playing in the same way a toddler might, age-appropriate games and toys will help your baby reach important developmental milestones. Children learn to interact with the world around them by engaging with others and by imitating their actions, sounds and behaviours. Take, for example, the act of rolling a small, soft ball across the floor to your baby. The tactile ball can be picked up, squeezed and its physical shape understood. Equally, your baby will be encouraged to move, maybe crawl, and to learn how their body works and how to control it. Also, the gentle flow of conversation that goes hand in hand with play is essential for your baby’s understanding of language.
In many ways though, play can seem trivial, especially when it’s often cited that a child’s brain develops more rapidly in the first five years of its life than at any other point – surely parents should be making the most of these valuable years with educational activities?
But Dr Amanda Gummer, a leading expert in the field, makes a strong case for the links of playful, mental stimulation on brain development and success in later life. When the brain scans of babies who are stimulated
are compared to those of babies who are left alone for long periods of time the “physical difference in brain structures and density is shocking”. By the time children go to school, those with early mental stimulation have had a head start on their peers and are likely to remain in the lead. In those early years, parents therefore play a significant role in their child’s later success.
“Social development is correlated with academic achievement,” Dr Gummer continues. Meaning that a child starting school with well-developed social skills “will be much more likely to do well at GCSE level than a child who can read and write on entering school but who lacks those skills”.
Nature also gives us a helping hand. Babies are naturally inquisitive; they love to explore and seek out the new. But it’s important that parents are not too hard on themselves.
“The best kind of play is led by the child and encouraged by the parents,” says Dr Gummer. “So children are supported in exploring the world at their own pace and in a way that makes most sense to them.”
It’s the carefree and varied forms of play, which involve plenty of social interaction, that remain the most valuable. So rekindle your inner child, because it’s playtime! bl
A CHILD STARTING SCHOOL WITH DEVELOPED SOCIAL SKILLS WILL BE MUCH MORE LIKELY TO DO WELL IN THEIR GCSES
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LOVEToys we
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DEVELOPMENT
Jungly Tails Book Get to know the animals by their tails. Packed full of different colours and textures, this soft book is perfect for inquisitive babies and it has a carry-loop for car trips to deepest darkest Peru.£10 | jellycat.com
Plus-Plus Midi RangeAn interactive building kit that promotes
cognitive understanding and creativity. Plus it’s from Denmark – the same country that brought
us LEGO. Need we say more?From £9.99 to £36.99 | toyella.com
Bath Friends TurtleBath time has never been so much
fun. With an in-built motion sensor, sound effects and sing-a-long songs, this bath toy will teach your baby all
about colours, animals and shapes as they splash. £15.99 | vtech.co.uk
Shusha – ZooToddlers can get creative and make real and imagined animals. Simply click the magnetic wooden body parts together and away you go (2+).£60 | thekidwho.eu
Busy Shapes AppAn App for toddlers designed to expand their reasoning skills with puzzles using shapes, colours and challenges. £1.49 | itunes.apple.com
Maya Organic Peppy FiveHand-crafted and great for counting and developing motor skills. £26.25 | iglookids.co.uk
Alphabet FriezeThis pretty ABC chart
introduces even the tiniest of tots to the alphabet using
recognisable objects.£14 | mrsbooth.com
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babylondon
FREQUENCY: Bi-monthlyCOVER PRICE: £3.99
READERSHIP: 100,000PAGINATION: 166 pages
FORMAT: 230 x 300ADVERTISING RATIO: 30-35%
118 | MAY/JUN 2015 | babylondon.co.uk
REAL LIFE
JEWELLERY DESIGNER AND NEW MOTHER
Kate Mavros ON WELCOMING HER NEW BABY
AZAAN ELIZABETH AND DESIGNING THE
STUNNING SEA URCHIN COLLECTION
IslandLIVING
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REAL LIFE
Kate, Forbes and baby Azaan soak up the sun in their
Mauritian paradise
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PARTY TIME
“I love vintage-inspired clothing for children and Rachel Riley has
such beautiful designs. The perfect look for a Peter Rabbit party.”Striped Smock Set £85,
Rosebud Peter Pan Collar Dress£69, rachelriley.co.uk
“Fill these fabric bags with goodies for guests to take home with them.”
Fabric Party Bags£7.99 for three, partypieces.co.uk
“Fiona Cairns makes the best Victoria sponge! There will be smiles all round when your guests taste this delicious cake scattered with white
chocolate sweets and handmade ‘Dolly Mixtures’. I particularly love the hand-tied pink gingham ribbon.”
Sweets Parcel Cake£22, fionacairns.com
“Peter Rabbit is a childhood classic that I am particularly fond of.”Peter Rabbit RangeFrom £3.29, partypieces.co.uk
“I’ve just discovered this amazing husband and wife team, Fed by Ned. The beetroot brownie is simply delicious, and perfect for your little one to enjoy too.”Beetroot Brownie Tray£7.50, fedbyned.com
“There’s no escaping how old they are with these brilliant
Breton-style tops!”Age 1 Stripey T-shirts
£14.99, partypieces.co.uk
Set the scene with a Beatrix Potter themed table
“Set up a ball pit for your baby and friends.”
Hexagon Ball Pit, £18, elc.co.uk
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PARTY TIME
TIME FOR PRESENTS1
23
CAROLE’S TOP TIP “Choose a classic theme that will appeal to all your guests,
whatever their age”
“Babies love balloons and these numbered versions are great for
a fi rst birthday party.”Birthday Balloons Age 1
£1.79 for five, partypieces.co.uk
“The tales of Beatrix Potter come to life with these
beautiful hand-iced biscuits.”Beatrix Potter Biscuit Tin£39.50, biscuiteers.com
“This super-stylish bunting is the perfect way to spell out your child’s
name on their big day.”Alphabet Bunting
From £2.25, shopmerimeri.co.uk
“These cute Peter Rabbit invitations will create a buzz
ahead of the big day.”Peter Rabbit Party Invitations
£7.99 for eight, partypieces.co.uk
1. Stacking Blocks £15, jojomamanbebe.co.uk 2. Framed Print £25, johnlewis.com 3. Jack in a Box £21.60, johnlewis.com
“This knitted cotton romper featuring a bunny and fl uffy
tail is adorable.”Stella McCartney Bunny Body
£55, stellamccartney.com
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Freshen up your fl orals! We’ve picked the very best bunch for your baby
SHOPTHE SHOOT
BEAUTIFUL BAGS
1. Summer Holiday Playsuit £22, boden.co.uk
2. Top £29, patachou.com and Floral Trousers £42, stellamccartney.com
3. Check Embellished Dress £14, johnlewis.com
4. Blouse and Floral Print Short Set £12, next.co.uk
5. Clifton Rose Baby Teddy £8, cathkidston.com
6. Polarn O. Pyret Baby Stripe Romper £19, johnlewis.com
7. Mimi Wrap Dress and Knicker £18, monsoon.co.uk
8. Pure Cotton Floral Romper £8, marksandspencer.com
9. Floral Tulip-Back One-piece £14.95, gap.co.uk
10. Levi’s Baby Floral Trousers £34, johnlewis.com
11. Stars and Dreams Bibshorts Sets £16, mothercare.com
12. Tropical Polo Shirt £10, mamasandpapas.com
13. Fruity Print Bloomers and Dress Set £37.50, petit-bateau.co.uk
Match cute stripes with fl orals for mixed print style perfection
2
Pink Lining Wanderlust Rucksack, Cottage Flowers
£79 | pinklining.com/uk
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Roberto Cavalli Floral Bag£313 | childrensalon.com
Rainbow Rose Nappy Bag£54.17 | cathkidston.com
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SHOPPINGSHOPPING
Baby will be all smiles frolicking in this happy shade
Duck Push Toy £49, bluealmonds.co.uk
Undersea Explorer £6, jojomamanbebe.co.uk
Surf 2 £700, silvercrossbaby.comBaby Bottle
£12.99, ahipkid.com
Yellow Teepee Basket £59, olliella.com
Adeline Yellow Dress £77, bonpoint.com
Yellow Ruffle Baby Bubble $62, isabelgarreton.com
Pudding Trousers £42, stellamccartney.com
Kite Dungarees £31, yoox.com
L'asticot Seahorse Romper £28,
oscarandolivia.co.uk
Duck Booties£15, cathkidston.com
Opal Flamingo Dress¤42, igloandindi.com/en
HELLOyellow
Blune Kids Ice Cream Knit £39.83, smallable.com
Baby Socks£19, bonpoint.com
Alouette Bloomers £22.99,
chateaudesable.co.uk
Ralph Lauren Floral Dress£85, harrods.com
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Kimono Maxi Dress, £385, Pazuki for Blossom Mother & Child.Engraved Heritage Coin Necklace, £85, épanoui.Citrine Ring, £25, Pebble London.Shoes, £350, Stuart Weitzman at Selfridges.
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PHOTOGR APHY: KEN COPSEYSTYLING: COURTNEY ROBINSON
HAIR AND MAKEUP: LAURENCE CLOSEMODEL: VICKY LENTON
BEAUTIFUL BUMP
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babylondon.co.uk
FOOD
ntroducing your baby to the wonderful world of food is a big milestone. And with different tastes
and textures to discover, it can often be tricky to know where to begin with weaning.
Just like many mums, I didn’t quite know where to start when I first began weaning my son. The process felt quite daunting, but I decided to roll up my sleeves and get experimenting in the
kitchen. I am so glad I did, it is a wonderful, exciting experience and you will be surprised at the flavours your little one will enjoy.
I’ve teamed up with Baby London to help make weaning that bit easier for you. From their very first tastes at six months or so, to exploring new flavours and textures, here are a variety of recipes that are guaranteed to tantalise their taste buds.
Annabel Karmel’s Quick & Easy Weaning is out now (Ebury Press, £9.99). Filled with 100 fast, tasty and nutritious recipes, planners and feeding guides, Annabel is on hand to help give your baby the best start.
122 | MAR/APR 2015 | babylondon.co.uk
Annabel Karmel HAS RUSTLED UP SOME WEANING WONDERS THAT ARE PERFECT
FOR MINI MOUTHFULS
Weaning
I
with Annabel Karmel
BLUEBERRY, PEAR AND BANANA PURÉESUITABLE FROM 6 MONTHS • MAKES 3 PORTIONS
You usually add banana to this recipe but if you fancy something different why not try blueberry, pear and peach? If the purée is very runny you can thicken it with some baby cereal or some crushed rusk.
INGREDIENTS
2 pears, peeled and diced150g blueberries1 banana, sliced
METHOD
Put the pears and blueberries into a saucepan. Simmer for 5 minutes until soft. Add the banana and blend until smooth.
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FOOD
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EXPLORING TASTES AND TEXTURES FOR THE FIRST TIME IS A WONDERFUL EXPERIENCE
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RUNNING HEAD PARTIES
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Mini Preenpreenbythorntonbregazzi.com
Budgie Printpoppyengland.com
AS THE TREND FOR MATCHING CATCHES ON, SUMMER LITCHFIELD REVEALS HER PICK OF THE VERY CUTEST CO-ORDINATING PIECES
Mini-Mestyle
Like mother, like daughter… why not try similar prints,
in different cuts and colours?
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Even the least precious of us find it hard to resist being subtley matchy-matchy with our small ones from time to time, and designers such
as Petit Bateau and Ralph Lauren have long realised the charm of producing miniature versions of some of their key pieces. Think Petit Bateau’s yellow raincoat and Ralph Lauren’s stripes, polo shirts and cable knits.
Not so long ago shoe designer Charlotte Olympia upped the mini-me ante with her kitty and spider web slippers in ‘Incy’ sizes, which are still on most must-have lists, and an increasing number of other shoemakers are following suit. Ferragamo now make their iconic Varina pumps for little ladies (sizes starting at 28) and for the more tomboyish amongst us ASH have downsized some of their styles such as the gold baseball sneaker.
Last winter luxury label Bamford launched matching mother and baby cashmere, heart motif sweaters, proving that it’s never too soon to start dressing alike, and if you’re after 50s style dresses for you and your little jitterbug look no further than Poppy London.
For diminuitive hipsters, Mini Preen has been a hands-down favourite since the line was launched in 2013. And Yasmin Sewell’s laidback, luxe sportif label Etre Cecile recently introduced a kids collection, Etre Petite, featuring slogan sweatshirts and graphic animal prints.
Also on our wish lists this summer are the divine, ditsy-print cotton smocks and dresses by Australian label printbebe, and, just in time for those first rays of sun, Heidi Klein are launching their first own-label collection of swimsuits for ages two to 10 years. Go for a nautical navy and white stripe and you’ll both be the last word in beach chic.
Emma Smith, creator of the blog Little Style Fix, enjoys playing with matching outfits. “I often find that my daughter and I are dressed in the same kind of thing without
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INTERVIEW INTERVIEW
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Elizabeth has always been obsessed with holiday clothes, now branching into a girls line
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INTERVIEW INTERVIEW
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MY LITTLE LONDON
WITH HER LATEST SWIMWEAR COLLECTION HITTING THE SHELVES, BRITISH ICON ELIZABETH HURLEY TELLS
US ABOUT LONDON LIFE WITH SON DAMIAN
Actress and swimwear designer Elizabeth enjoying quality time with her son Damian
Where do you live in London?I live in south west London, on a street lined with beautiful cherry trees.
As a London mum, where are your favourite places to take your son Damian for a treat?We play at the Round Pond in Kensington Gardens or stare in horror at the dinosaurs in the National History Museum.
And when you’re treating yourself?I can often be found at Harrods, lurking with their personal shoppers.
Where do you keep meaning to go?I’ve never quite made the Tate Modern.
When you escape London?I go to my country home in Gloucestershire.
How did Elizabeth Hurley Beach begin?I decided to venture into beachwear not only because I’ve always been obsessed with holiday clothes, but also because it’s an area where women, regardless of shape or size, can either look amazing or get it wrong. I wanted to come up with a resort collection which would make a woman feel fabulously sexy at any age.
What was the inspiration behind extending your collection to include a line for girls?I love little girls looking both sweet and cool. Most girls love pink, so I try to � nd prints and designs that make girls feel special, without looking na� . Many little girls love animal prints too and our pink cheetah print is a big hit.
As a child, what did you love wearing? My mother used to dress me and my sister identically, but one of us would be in pink and one in blue. It was the early 70s and children still dressed in very short skirts, socks and t-bar shoes. We had zip up terry cloth robes with pom poms which my mum made and I have nearly identical ones in my collection.
Do you have a favourite piece?I love the ladies aqua snake kaftan
and the girls pink heart print.
Are you a beach girl or a poolside lover?I love the beach, but I only stay in the sun for a few minutes as I get too hot. I usually tend to set up camp under a shady palm tree.
EL I Z A BE TH HURL E Y
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THIS PAGE LOIS WEARS LETI DRESS, £139, CARAMEL BABY & CHILD. RIBBED SHORT SOCKS, £5, LA COQUETA. METALLIC SNEAKERS, £19.99, ZARA.
RIGHT PAGE MEG WEARS MEL MAJORETTE ALL-IN-ONE, £87, STELLA MCCARTNEY KIDS. RIBBED KNEE-HIGH SOCKS, £6, LA COQUETA. RITZ TRAINERS, FROM £101, STELLA MCCARTNEY KIDS. SUNGLASSES, £2.99, H&M.
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ANYONE FOR TENNIS?
PHOTOGRAPHER: ABI CAMPBELL ART DIRECTION & STYLING: ISABELLE BRANSON HAIR & MAKEUP: AMY ATKINS
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RUNNING HEAD PARTIES
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CAROLE’S TOP TIP Drape decorations from tree branches and
bushes – pom poms and bunting are perfect for
this and are really colourful and effective
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RUNNING HEAD PARTIES
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OUTDOOR PARTIESWITH
CAROLE MIDDLETON
I am thrilled to have joined the Little London team and look forward to updating you on the most exciting products and trends from within the
children’s entertainment industry.I came up with the idea for Party
Pieces when my children were small and I was frustrated with the complete lack of party paraphernalia on the market. It was impossible to � nd anything easily in the shops and trying to � nd value-for-money party bag � llers was a complete nightmare!
� is prompted Michael and I to launch our own small mail order company from a shed in our back garden in 1987, and whilst we’ve grown in size, we’re still very much a family business. I love sourcing and developing
FROM GAMES IDEAS TO STYLING SUGGESTIONS, EVERYTHING YOU NEED TO HOST A MAGICAL SUMMER PARTY
Our contributing editor, Carole Middleton, set up her family business, Party Pieces, in
1987 after struggling to fi nd party decorations for her own children’s parties
new products and I’m delighted to share my favourite � nds with Little London readers.
We’ve always believed that parties do not have to be lavish and expensive occasions and it’s amazing what you can achieve by being clever and creative. For this issue, I’m focusing on outdoor parties, which are perfect for the summer months, be it in your back garden or in the local park.
Children love being out in the fresh air and there’s nothing better than hosting a party outside, plus it saves on tidying up! If you have the space, be well-prepared with a host of outdoor activities. Classic sports day games are great as everyone will know what to do, and there’s nothing better for burning o� some excess energy!
“Hanging a pinata from a tree makes for an explosive
party game. I love being imaginative with the fi llings.”
MEXICAN PINATA £12.99 PARTYPIECES.CO.UK
“There are few bigger draws for children at a party than
a bouncy castle!”LITTLE TIKES 8X8 BOUNCY CASTLE
£179.99 ARGOS.CO.UK
“Croquet is perfect for everyone from two year olds
to 99 year olds! Leave it set up all summer so it’s
ready to play.”CROQUET SET
£28 LAURAASHLEY.COM
“The cake is the centrepiece of a birthday party. Go for
something fun that matches your theme!”
BESPOKE SPORTS CAKE CAKESBYROBIN.CO.UK
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SHOPPING
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Bring the tribal gathering inside with this playful wallpaper from Hibou Home
TEEPEES WALLPAPER 10M ROLL £70 HIBOUHOME.COM
Inspire little imaginations to roam the magical world of make-believe and adventure with our selection of top
tents. And when the weather turns, bring the fun indoors!
teepee TIME
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FEATURE
L I TTLELibraries
When it comes to choosing a bedtime story, Lauren Sodderland’s daughters put on their pyjamas and head
out to their local library. � ey don’t have far to go: it’s in their front garden.
� e family, who live in Bow, are among the growing number of Londoners embracing the Little Free Library Project (LFLP). � e charity funds and installs small wooden house-shaped boxes outside the homes or businesses of volunteers who ll them
with books. Passers-by can then take away something to read from the “library”, or donate one of their own for others to enjoy.
“I wanted to encourage my children from a young age to really enjoy reading and sharing books,” says Lauren, on her motivation for hosting a library outside the home she shares with her husband Jan and three children. “I also wanted to encourage them to be community minded, so not only getting pleasure from reading but also being able to share that with the local community.”
IN BOOK-WORLD, SHARING REALLY IS CARING. KATE YOUDE EXPLORES THE LATEST ECO TREND FOR MINI READERS
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CREATIVITY GET CRAFTY
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A SPORTY OUTING With Wimbledon fever underway why not pay a visit to the Wimbledon Museum where you can watch interactive fi lms, see the trophies and watch their new 3D fi lm? They even have a ‘ghost’ of John McEnroe that appears in the changing room he used to use. If you don’t make it to the museum catch a few games on the big screens that pop up all over town.
Riding Essentials If you’re serious about riding with the little ones, I would defi nitely get them a body protector, and you can get these at any good equestrian shop. I like a proper old-fashioned hat, which I get from Riders & Squires in Kensington. When it comes to riding boots, AlexandAlexa have a great selection and I always go for Regent for little ones, and Ariat for older children. I usually team these with a pair of half chaps, to stop any rubbing. For jodhpurs, Harry Hall does a great selection, and my favourite at the moment are the Jenilee Pull-On Jodhpurs which are far more comfortable than the itchy ones I wore as a child!
Make a RosetteYou will need:Glue • Scissors • Tissue paper • Paper • Pen• Draw a smallish circle on the paper and then cut it out – that makes the
centre of the rosette.• Glue the circle onto some tissue paper and then trim the edge of the tissue
paper so that it makes a slightly bigger circle.• Repeat step 2; each circle should get slightly bigger.• Cut out two tails and then stick them onto the back of the rosette.• Finish up by writing your message in the centre of the fi rst circle.
HEALTHY HOMEMADE LEMONADEA summer fête is never without homemade lemonade. Squeeze six lemons into a jug, pour in fi ve cups of cold, still or fi zzy water, and then stir in half a cup of honey, xylitol, or unrefi ned sugar. I fi nd this dissolves easier if you mix it with a tiny bit of boiling water before pouring into the mixture. Refrigerate and serve with ice cubes in old Kilner jars.
THE HANGING DOUGHNUT RACESimply thread doughnuts on a string and suspend them from a horizontal line (like a washing line). The players have to eat their doughnut with their hands behind their back, and the fi rst to fi nish their doughnut, wins!
Tasty fun, kids love nibbling their way to the fi nish line
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GET CRAFTY GET CRAFTY
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CRAFTYCreative duo Leonora Bamford and Nanny Anita are feeling super
summery and to celebrate they’re sharing their very best ideas for outdoor play
get
Here comes the summer… I love a village fête and it's so much fun
recreating one at home
I can’t believe it’s summer time already, the bulbs that the children planted in January are in full bloom, the birds are singing, and it’s nice to � nally be
able to spend more time outdoors with the kids. With the sun shining, Nanny Anita and I have been reminiscing about good old-fashioned games, and decided to create our very own summer fête. � ere are so many simple games to choose from when you really think about it – the coconut shy, throwing hoops, � shing for ducks, apple bobbing, and of course, the good old egg and spoon race. Wherever you are this season, why not create a bit of nostalgic fun? mybaba.com
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littlelondonOur family-focused magazine is the perfect companion for parents of children aged two to 10 years old, and includes fashion shoots and shopping guides, travel advice, food pages and an indispensable education section, as well as interviews with celebrity parents and industry experts. From party planning with Carole Middleton to crafty activities with mybaba.com’s Leonora Bamford, we have everything covered for a young family.
FREQUENCY: Bi-monthlyCOVER PRICE: £3.99
READERSHIP: 100,000PAGINATION: 132 pages
FORMAT: 230 x 300ADVERTISING RATIO: 30-35%
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74 | MAY/JUN 2015 | babyhampshire.co.uk
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he story so far: Katie’s five-month-old daughter Ella had begun to wake several times a night and will only settle with a feed each time, despite being a good
sleeper previously. I’ve spent four nights with the family and Ella has made good progress during the first three, but last night she woke several times.
I chat with Katie before going up to my room. “How was today?” I ask. Katie tells me that Ella napped beautifully, has eaten well, “and generally been smiley and fun to be with”.
But Katie continues: “It’s as if she’s completely forgotten what a monkey she was last night, waking up so often.”
She pauses and looks worried. “What will happen tonight?” I put my reputation on the line. “Tonight will be fine. I think
she will sleep very well tonight.” I smile at Katie, wish her a good night and take a cup of tea up to my room. I check on Ella as I pass – sleeping like a baby, as I would expect.
Ella is Katie’s first baby, so she is on a steep learning curve herself. Had she had as much experience of babies and children as I have, she would realise that they are always testing the boundaries and they rarely let you know that this is what they’re doing. Happy children know the boundaries won’t move; they can be confident of the parameters within which they live their lives. So when Ella is older and Katie says “no sweets except at the weekend,” there will be no point in Ella begging for them mid-week – the boundaries are reassuringly inflexible.
This is what Ella learnt last night. During the first three nights of this week she had proved that she could settle herself each time she woke up, that she didn’t need a feed in the middle of the night and she certainly didn’t need intervention from anyone else. So that is now the norm for her.
But last night she decided she would like to go back to how things used to be: feeds in the middle of the night, cuddles with Mummy, being taken into Mummy’s bed. And was soon to discover that these new boundaries are unyielding.
Georgie Bateman, OF NIGHT NANNIES , SHARES HER LATEST INSTALMENT ON HOW SHE’S HELPING
BABIES TO SLEEP MORE SOUNDLY
night nannyDIARY OF A
T
ZZZ
Although she was cross with me, she quickly settled back each time and she smiled at me in the morning. And now, Katie tells me that Ella has had a very good day, which suggests that her improved sleep habits are having a positive impact on her daytime behaviour.
So tonight I read back over the Sleep Diary which I will leave with Katie once I complete my placement tomorrow morning. I wonder what Ella will think of this week in her life when she is old enough to read? I know that some of my young clients love having their Sleep Diary read to them as their bedtime story – it is a moment of their little lives that has been captured like an insect in amber, often minute by minute, and gives them an insight into their baby’s characters that they wouldn’t otherwise have had. And, of course, like all good stories, the characters live happily ever after!
I am dozing on and off, occasionally checking the time and waiting for noise from the bedroom next door or movement on the baby monitor. But the hours pass quietly by and nothing disturbs the calm. She is putting into practise the lessons she has learnt, and each night that she sleeps through will be like another brick in the wall of solid sleep habits.
The night passes.I read my book; go to make another cup of tea; check
emails; and eventually the sun rises.Ella wakes on the dot of 7am. Her circadian cycle is working
beautifully. I change her and take her to Katie, who wakes up slowly and with a question in her eyes.
“Nothing,” I say. “Not a peep all night long.”Katie reaches out to take Ella from me. “Thank you,” she
says, “you’ve been amazing, a real life-changer, we couldn’t have done it without you.”
I leave them peacefully together – my work here is done. bh
For more information on Night Nannies in your local area contact: [email protected] | nightnannies.com
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babyhampshire.co.uk | MAY/JUN 2015 | 75
DEVELOPMENT
CHILDREN ARE ALWAYS TESTING THE BOUNDARIES
AND THEY RARELY LET YOU KNOW THIS
BH_74_Night nanny.indd 75 15/04/2015 10:20
62 | MAY/JUN 2015 | babyhampshire.co.uk
Rebecca Moore TALKS TO FORMER PUSSYCAT DOLL, SINGER , DANCER AND TELEVISION PERSONALIT Y Kimberly Wyatt ABOUT DANCING BACK INTO SHAPE
MUM ON A
MISSION
How are you fi nding life as a new mum?I’m loving every second of being a mum to my gorgeous little girl Willow, I couldn’t be happier. She’s amazing – super smiley, quite content and she gets cuter every single day. I’m so excited for the coming months, watching her grow and how her personality develops. It’s fascinating seeing her learn new things so quickly. Willow is a gorgeous name, how did you decide on it?Before I was pregnant, Max and I were joking around about what we would name our children. Our good friend Davina McCall mentioned that she liked the name Willow and well, so did we. Have you any can’t-live-without baby products?The Baby Bath & Shampoo from Neal’s Yard Remedies is fantastic as it is natural and organic so I feel guilt-free using it on my baby’s pure skin. Their baby balm is great for baby massages too. Pampers nappies are the best! The blue line that lets you know whether or not baby needs a change is a lifesaver. We’re going colour crazy this spring, have you a favourite colour to dress Willow in?Nautical blue and white stripes are always fun and I’m loving yellows and tangerines, too. How did you adapt to pregnancy with your busy lifestyle?I just did my best to take it in my stride. My doctor gave me the best advice: I’m not ill… just pregnant. Our bodies are made to do this! I’m lucky since I have danced my whole life so my fi tness levels meant my body coped well with continuing on as normal. I kept dancing
Kimberly with her dancing shoes fi rmly on both before and
after having little Willow
Topping up her cooking knowledge in
the kitchen with Willow
BH_62_Kimberly.indd 62 13/04/2015 09:00
babyhampshire.co.uk | MAY/JUN 2015 | 63
XXXXXX
until I was about six months pregnant. I performed on Got to Dance with little Willow in my tummy. My husband Max was incredibly supportive throughout and even pitched in with a few back rubs here and there. How did you keep fi t while pregnant?I had a fantastic personal trainer, Jane Wake, who designed my own pregnancy fi tness programme. She was awesome in adapting her fi tness regime to my dance movements. I combined this with yoga, plenty of light stretching and long walks with my dog Cupid. What did you do to get back into shape post-pregnancy? Can you share your secrets?Because Willow was born by cesarean, I couldn’t start exercising until six weeks after her birth, but once I was feeling better I would take her for a quiet stroll in the buggy to kick-start the process and for plenty of fresh air. When my doctor gave me the ‘all clear’, I started gently exercising with my postnatal trainer, who was really great at helping me rehab the separation in my abdomen muscles. I never knew that was part of it! She has also helped me to re-strength my pelvic fl oor and core muscles through Pilates-infused circuit training. She came to the house so I could exercise with Willow three times a week. Recently, I’ve returned to doing my hot yoga, HIIT training and some tough cardio as I aim to do the Vitality World Triathlon London in May.
You work closely with MaxiNutrition, what is it and how does it help you?I’ve always been careful with how I feed my body. MaxiNutrition’s products support my high-protein diet and I can just grab a Promax Lean shake or bar when on-the-go. Their shakes help muscle recovery as the intensity of my workouts increase. How do you juggle motherhood and a career?It can be tough, especially when Willow keeps me up at night. I love everything I do and I think that when you love your job,
the determination to successfully balance it all becomes a passion. I kind of feel like I’m a mum on a mission! Having a very supportive husband and hands-on dad has been a saving grace.
What can be found in your changing bag?All the essentials… Essential Waitrose baby wipes are my favourite because they come out one at a time instead of all sticking together which helps when you have an explosion.
Pampers, changing mat, muslins, Tommee Tippee bottles, Cow and Gate Formula when out and about just in case, two extra changes of clothes, her favourite little Moo Cow that Nana got her, an extra hat... it’s never ending! Where’s your favourite places to take little Willow on a sunny day?One of my favourite places to take her is Kew Gardens in Richmond. It’s such a lovely place to take a stroll with the family. Do you miss life in Los Angeles? Will you move back with your young family or do you count yourself as a Londoner now?I love London! I feel more at home in London than I do anywhere else. Since getting married and starting a family here I feel closer to being a Londoner but I’ll never forget where I came from. I’m an American Girl trying to live the American Dream in the United Kingdom. What are your family summer plans? Possibly visiting some friends in South Africa or maybe a nice long weekend to Dubai. But most of my summer plans involve expanding my cooking knowledge in the kitchen surrounded by friends and family with the sun shining and helping Willow learn to crawl in the beautiful parks that surround us! bh
maxinutrition.com
KIMBERLY’S ESSENTIALS
Still smiling post-workout...
MaxiNutrition Promax Lean Bar£25.99 for 12 Pack | maxishop.com Baby Balm
£11 | nealsyardremedies.com
Easy-Vent Bottle £9.99 for two | tommeetippee.co.uk
BH_62_Kimberly.indd 63 13/04/2015 09:01
Colourful INTRODUCE YOUR LIT TLE READERS
TO A WORLD OF COLOURS WITH Emma O’Donovan’s SELECTION OF
VIBR ANT BABY BOOKS
Reads
COLOURS By Patrick GeorgeA vivid and quirky, award-winning, colour mixing adventure. Just flip the acetate to reveal a new colour and a new picture! Will keep little ones entertained for hours. £8.99, Patrick George
26 | MAY/JUN 2015 | babyhampshire.co.uk
BH_26_Books.indd 26 10/04/2015 15:02
SNEAK-A-PEEK: COLOURS By Roger PriddyChildren are encouraged to peek through peep-holes to discover familiar words and colours from the world around them. £5.99, Priddy Books
FIRST 100: NUMBERS, COLOURS, SHAPES By Roger PriddyA padded book about numbers, colours and shapes. Packed with over 100 first words to learn and bright, bold pictures to look at. £3.99, Priddy Books
COLOURSBy Aino-Maija MetsolaStylish and innovative, this introduction to colours explores
everything from bright yellow lions to pink ice creams and purple aubergines.£8.99, Wide Eyed Editions
MY LITTLE WORLD: ZOOM By Jonathan Litton, Fhiona GallowayWho will win the colourful race? Featuring concentric holes for toddlers to turn the pages to their favourite vehicle. With an exciting, rhyming text to make learning fun. £5.99, Little Tiger Kids
WE LOVE EACH OTHERBy Yusuke YonezuFrom birds to elephants, rabbits to turtles, each one illustrated in primary colours. There is love and
togetherness on every page.£8.99, Minedition
VERY FIRST CLOTH BOOK – BLUE By Fiona Watt, Stella BaggottEven the tiniest baby will enjoy this delightful wordless cloth book. With crackly soft pages, little hands will love exploring textures and sounds. A beautiful gift for a new family. £9.99, Usborne
MY FIRST LIFT AND LEARN: COLOURS By Little Tiger PressPacked with fun photographs of familiar objects, each page features a flap to lift. Helps build language skills, hand-eye
co-ordination and memory skills.£5.99, Little Tiger Kids
WILD ABOUT SHAPES By Jeremie FischerAcetate pages merge colours and shapes making previously invisible animals appear before your very eyes – a magical must have. £12.99, Flying Eye Books
WINNIE-THE-POOH: LIFT THE FLAP COLOURSBy A A MilneA charming exploration of first colours with familiar friends. Winnie the Pooh and Piglet introduce young readers to colours with soft pastel shades and clever flaps to lift. £5.99, Egmont
Baby’s first cloth book comes in a colourful
presentation box
babyhampshire.co.uk | MAY/JUN 2015 | 27
BOOKS
BH_26_Books.indd 27 10/04/2015 15:02
THIS PAGENoah wears Casper Organic Cotton T-Shirt,
£19.45, Bonnie Baby.Kappa Baby Trouser, £69, Caramel Baby & Child.
Marcy wears Pretty Collar Body, from £14 to £16, Boden.Corisca Baby Cardigan, £69, Caramel Baby & Child.
Lemon Printed Culottes, £10 to £11, Next.
RIGHT PAGEPineapple wears Happy Veggies Fruity Sunglasses,
£4, Paperchase.
BH_32_Baby Fashion.indd 32 10/04/2015 15:05
PHOTOGRAPHER : HELEN MARSDENSTYLING: KELLIE DAGGETT
TROPICANACLUB
BH_32_Baby Fashion.indd 33 10/04/2015 15:05
babyhampshire.co.uk | MAY/JUN 2015 | 83
OUT AND ABOUT
C h a r l o t t e T o m l i n s o n - W h i t e R O U N D S U P H A M P S H I R E ’ S B E S T E V E N T SAGENDAmini
Critter Creek
PAULTONS PARKOwer, Romsey, Hampshire SO51 6AL0871 360 2034paultonspark.co.uk
Paulton’s Park welcomes a new mini land, fully-themed world of strange mixed-up creatures known as the ‘Curious Critters’. Families can ride the Cat-O-Pillar rollercoaster, discover larger-than-life plants, take the Professor Blast’s Expedition Express – a train ride for little ones, and then see the real life critters in the Beastie Burrow, a bug emporium with amazing insects, fish and lizards.Admission: ticket prices vary, see website for details. See online for opening times.
Mattress! Mattress!
NUFFIELD THEATRE University Road, Southampton SO17 1TR 023 8067 1771 nuffieldtheatre.co.uk
Krazy Kat Theatre presents this fast and funny family show featuring singing, sign language and dancing. Set in a draughty Castle in the remote Scottish Highlands, Mattress Mattress tells the tale of the princess and the pea. With two entertaining actors, a couple of kilts and stylised puppet figures, expect big laughs.Admission: £6. Saturday 6 June, 11am and 2pm.
Critter Creek, Paultons Park
BH_85_AGENDA_NM_CL.indd 83 15/04/2015 11:00
PARTY TIME
babysurrey.co.uk | JUL/AUG 2015 | 39
am delighted to have joined the team at Baby Surrey and look forward to covering the latest trends
and ideas from within the baby and children’s entertainment industry.
I came up with the idea for my business, Party Pieces, when my own children were small as I was frustrated by the lack of party decorations and party-bag fi llers on the market. Having found it so hard to track down anything easily in the shops, Michael and I launched our mail order company from a shed in our back garden in 1987, and while we’ve grown in size, we’re still very much a family business. I love sourcing and developing new products and thinking creatively about inspiring party ideas, and I’m thrilled to be able to share my favourite fi nds with the Baby Surrey readers.
For this issue, I’m focusing on the landmark milestone that is your baby’s fi rst birthday. Whether you decide to keep it small and intimate, or opt for a much bigger gathering, your little one’s fi rst birthday is certainly something to celebrate! And it is the perfect chance to gather friends and family. You’ll most likely be catering for all ages, so keeping everyone entertained is key – especially the all-important birthday boy or girl!
A theme can be an effective way to personalise a party. This issue I’ve chosen Peter Rabbit – and put together some suggestions for you. Beatrix Potter’s characters are timeless and perfect for both boys and girls. A fi rst birthday party is as much for the adults as it is for the baby, so remember to mark the big day with beautiful keepsakes that both you and your baby will treasure as they grow, and of course, take lots of photographs!
I
MARK THIS MAGICAL MILESTONE WITH A FUN-FILLED CELEBR ATION FOR ALL THE FAMILY
with
Carole MiddletonFIRST BIRTHDAY PARTIES
Our new contributing editor, Carole Middleton
“These plates are such a unique idea. Ask your guests to sign their name and write
a small greeting. It is a lovely way to look back at
your baby’s birthday.”Personalised 1st Birthday Plate
£29.99, partypieces.co.uk
“Simple, classic polka dot bunting is great for an indoor or outdoor party. I re-use this
again and again!”Spotty Paper Flag Bunting£3.99, partypieces.co.uk
BS_39_Carole first birthdays.indd 39 17/06/2015 10:40
babybaby
Our regional titles combine the best of Baby London with a focus on local events and activities for parents and families. With a dedicated news section highlighting homegrown success stories, new boutique openings and relevant local information, the magazines are hugely popular with the parents of Hampshire and Surrey.
FREQUENCY: Bi-monthlyCOVER PRICE: £2.99
READERSHIP: 40,000PAGINATION: 132 pages
FORMAT: 230 x 300ADVERTISING RATIO: 30-35%
babyhampshire.co.ukbabysurrey.co.uk
RUNNING HEAD
64 | JUL/AUG 2015 | babysurrey.co.uk
BS_64_Baby Swimming.indd 64 18/06/2015 09:29
babysurrey.co.uk | JUL/AUG 2015 | 65
ACTIVITIES
id you know that babies have the natural ability to swim? This is due to two intelligent reflexes: the
swimming reflex and the dive reflex. The former means baby will move their arms and legs in a swimming motion when supported in the water with their tummy-side down; the latter means your baby can hold their breath and open their eyes when underwater. These reflexes are strongest in the first six months of life. And what’s more, NHS guidelines say babies don’t need to have had their vaccinations before they can swim.
Paul Thompson, co-founder of award-winning swim school, Water Babies, explains, “Babies can start to learn to swim from birth, in fact our youngest swimmer was just one
D
Did you know that babies can hold their breath and open their
eyes while underwater?
Rebecca Moore TALKS TO THE FOUNDER OF WATER BABIES , Paul Thompson, ABOUT THE BUOYANT BENEFITS OF BABY SWIMMING
SWIMMING SUCCESS
PHO
TOG
RAPH
Y: G
RAH
AM
PA
RKER
, RU
SALK
A S
WIM
SC
HO
OL
BS_64_Baby Swimming.indd 65 18/06/2015 12:30
ABOUT USOUR READERS• AB1, aspirational families living in and
around the capital• Families have household incomes well in
excess of £100,000• Children are likely to be privately educated
OUR PARTNERSWe have several strategic partnerships with top brands such as:
JoJo Maman Bébé, GAP KIDS, Mini Harrods, Petit Bateau, Cébé sunglasses and Gail’s Bakery.
OUR ADVERTISERSWe attract top brands including:
iCandy, Ralph Lauren, Bonpoint, Fiat, Silver Cross, The Little White Company, Boden, Britax, Medela, Cybex, Séraphine, The Portland Hospital, Phil&Teds, ilovegorgeous, Marie-Chantal, Mamas & Papas, made.com, Stokke and Rachel Riley… to name but a few, as well as a wealth of schools up and down the country.
DISTRIBUTIONOur titles are sold in Waitrose, Marks & Spencer, WHSmith, Boots, Sainsbury’s, Tesco, Harrods and Selfridges, as well as hundreds of independent newsagents.
We specialise in knowing how to get our magazines to our readers – your customers – through controlled circulation via maternity wards, private hospitals, ante-natal classes, doctors and dentists, nurseries, pre-prep, prep and senior schools, play centres, cafes, gyms, spas, airport lounges and specially selected boutiques.
DIGITALOur stylish websites, BabyLondon.co.uk and LittleLondonmagazine.co.uk are regularly updated with original and topical content, which ensures that our readers return day-on-day, creating the perfect platform for digital advertising campaigns.
WEBSITE UNIQUE: 40,881WEBSITE VISITS: 47,122WEBSITE PAGE VIEWS: 88,217
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FACEBOOK: 16,277TWITTER: 24,723PINTEREST: 232INSTAGRAM: 3,860
Parenting Portfolio includes: Baby London, Baby Hampshire, Baby Surrey, Little London and Independent School Magazine
Our hugely popular Little London Awards were launched in June 2015 to celebrate excellence in pregnancy, baby and children’s brands and products, attracting over 200 nominees and sponsorship from GAP KIDS. The awards are voted for by our readers, bar four categories, which are voted by our panel of expert judges.
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