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The Importance of Everything Analytics of Map Design Jim Brown @EntropicDev

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Page 1: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

The Importance of Everything Analytics of Map Design

Jim Brown @EntropicDev

Page 2: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

The Importance of Everything Analytics of Map Design

Page 3: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

The Importance of Nothing Negative Space in Level Design

Page 4: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

The Importance of Everything Analytics of Map Design

Jim Brown @EntropicDev

Page 5: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

The Importance of Everything - Everything is Everywhere - If Only it were That Simple… - Data: Information, Not Answers - Metrics: Question Everything - Analytics: Outline Your Goals, Define Success - Ok, so now what?

Page 6: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto
Page 7: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto
Page 8: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto
Page 9: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

The Importance of Everything - Everything is Everywhere - If Only it were That Simple… - Data is Information, Not Answers - Question Everything - Outline Your Goals, Define Success - Ok, so now what?

Page 10: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

Traf-O-Data

MICROprocessors SOFTware

Page 11: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

Homebrew Computer Club

Page 12: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

Potomac, MD

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If Only it were That Simple…

Page 15: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

Rank Game Title Popularity Review Score

1 Call of Duty: Black Ops 87

2 Grand Theft Auto IV 98

3 Elder Scrolls V: Skyrim 96

4 Battlefield 3 84

5 Halo Reach 91

6 Red Dead Redemption 95

7 Assassin’s Creed 2 81

8 Fallout 3 93

9 Batman: Arkham City 94

10 Gears of War 3 91

11 Left 4 Dead 2 89

12 Dragon Age: Origins 86

13 Borderlands 84

14 Mortal Kombat 86

15 Medal of Honor 74

16 Final Fantasy XIII 83

17 Fable 2 89

18 Saints Row: The Third 84

19 L.A. Noir 89

20 Bioshock 96

21 Street Fighter IV 93

22 Mass Effect 2 96

23 Dead Island 71

24 Portal 2 95

25 Star Wars Force Unleashed 61

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Rank Game Title Popularity Months in Top 10

1 Call of Duty: Black Ops 17

2 Grand Theft Auto IV 42

3 Elder Scrolls V: Skyrim 6

4 Battlefield 3 7

5 Halo Reach 20

6 Red Dead Redemption 7

7 Assassin’s Creed 2 2

8 Fallout 3 5

9 Batman: Arkham City 1

10 Gears of War 3 8

11 Left 4 Dead 2 5

12 Dragon Age: Origins 0

13 Borderlands 1

14 Mortal Kombat 1

15 Medal of Honor 0

16 Final Fantasy XIII 1

17 Fable 2 1

18 Saints Row: The Third 1

19 L.A. Noir 1

20 Bioshock 0

21 Street Fighter IV 0

22 Mass Effect 2 1

23 Dead Island 1

24 Portal 2 0

25 Star Wars Force Unleashed 0

Page 17: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

“There are three kinds of lies… lies, damned lies, and statistics.”

Page 18: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

The Importance of Everything - Everything is Everywhere - If Only it were That Simple… - Data: Information, Not Answers - Metrics: Question Everything - Analytics: Outline Your Goals, Define Success - Ok, so now what?

Page 19: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

Who plays video games?

Many users of college age. More

female than male.

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29% 71% 71% 29% 77% 23% 90% 10%

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29% 71% 71% 29% 77% 23% 90% 10%

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Opinion Data Answers

??

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Data is information, not answers.

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The Importance of Everything - Everything is Everywhere - If Only it were That Simple… - Data: Information, Not Answers - Metrics: Question Everything - Analytics: Outline Your Goals, Define Success - Ok, so now what?

Page 27: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto
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Question Everything

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Question Everything

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WHY??

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Question Everything

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Question Everything

Page 37: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

The Importance of Everything - Everything is Everywhere - If Only it were That Simple… - Data: Information, Not Answers - Metrics: Question Everything - Analytics: Outline Your Goals, Define Success - Ok, so now what?

Page 38: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

Metrics Analytics

Mathematics Social Science

Tangible Intangible

Past Future

Data Insights

Information Transformation

Gathering Asking questions

Reporting Analyzing

Page 39: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

Outline your goals, define success.

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Outline your goals, define success.

Page 46: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

MP Gondola

MP Library

Page 47: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

MP Gondola

MP Library

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Outline your goals, define success.

Page 50: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

The Importance of Everything - Everything is Everywhere - If Only it were That Simple… - Data: Information, Not Answers - Metrics: Question Everything - Analytics: Outline Your Goals, Define Success - Ok, so now what?

Page 51: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

• What should you take action on, and how?

• Can changes be quantified and measured?

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LD

Outline your goals, define success.

Data is information, not answers.

Page 57: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

LD

Outline your goals, define success.

Question everything.

Data is information, not answers.

Analytics don’t give answers, they improve chance of success.

Page 58: Analytics of Map Designtwvideo01.ubm-us.net/o1/vault/GDC2014/Presentations/Brown_Jim... · Rank Game Title Popularity Review Score 1 Call of Duty: Black Ops 87 2 Grand Theft Auto

LD

Outline your goals, define success.

Question everything.

Data is information, not answers.

Analytics don’t give answers, they improve chance of success.

If only it were that simple...

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Jim Brown @EntropicDev

The Importance of Everything