an introduction into lux research
DESCRIPTION
Lux Research provides strategic advice and on-going intelligence for emerging technologies. Leaders in business, finance, and government rely on us to help them make informed strategic decisions. Through our unique research approach focused on primary research and extensive global network, we deliver insight, connections, and competitive advantage to our clients. Science-driven innovation is a cross-cutting key to success in today's business environment. In an increasingly crowded competitive landscape, decision makers need critical advice about markets, technologies, and strategy – both to position existing business for growth and to launch new businesses wisely. Emerging technology fields are fertile hunting grounds for new business opportunities, and corporate executives, investors, policymakers, and entrepreneurs across many industries look to these areas to drive growth. However, emerging technology markets are also uniquely challenging to understand and to take advantage of – Lux Research analysts are specialists in understanding and assessing these complex and rapidly-changing fields.TRANSCRIPT
Lux Research Introduction
Lennart Huijbers – Sales Specialist
Lux Research, Inc
www.luxresearchinc.com
Hunting for
Opportunities
Finding the right
for Radical Innovation
Scouting for Disruptive
About Lux Research
3
Advanced Materials
Agro Innovation
Alternative Fuels
Autonomous Systems 2.0
Bio-based Materials & Chemicals
Bioelectronics
Efficient Building Systems
Energy Electronics
Energy Storage
Exploration and Production
Food and Nutrition
Printed, Flexible, and Organic Electronics
Solar
Sustainable Building Materials
Water
Helps clients find new business opportunities from emerging technologies in physical and life sciences
Offers ongoing technology and market intelligence,as well as market data and consulting services
Over 250 clients on six continents – multinational corporations, investors, governments, and SMEs
Global reach, with offices in Boston, New York, Amsterdam, Singapore, Shanghai, and Tokyo
Combines deep technical expertise with business analysis to support strategic decisions
Coverage areas
Lux Research helps clients translate megatrends into
new business opportunities
Megatrends in areas like sustainability, energy, and demographics should guide the strategies of companies, investors, and governments
These megatrends drive business opportunities from emerging technologiesin the physical and life sciences
External scouting for new technologies, markets, and business models is essential to creating successful new business from emerging technologies
MegatrendsEmerging
technologies
External
scouting
New business opportunities
4
Lux Research helps clients populate the frond end of
the innovation funnel
Across the innovation funnel, clients use Lux Research to:
Get up to speed easily on new areas
Quickly access vital data on markets, value chains, and trends
Cut through the hype and focus only on what’s important
Get an unbiased, outside perspective on key companies and technologies
Identify and connect with partners
Extend the capabilities of new business development teams
Speed up development cycle and improve time to market
Identify megatrend
impacts
Evaluate emerging
technology areas
Scout for technologies,
markets, models
Enter and operate in the
market
Inn
ova
tio
n fu
nn
el
ProductsIdeas
5
Lux Research helps its clients gain first-mover
advantage through strategic guidance
Landscaping, Partner Search,
and Strategy Development
Ongoing scouting and intelligence services in
target domains
New Business Idea
Generation
6
Covering Emerging and Disruptive Technology Domains
7
Materials
Revolution
Energy and
Infrastructure
Health and
Wellness
Solar
Exploration
and Production
Energy Storage
Energy
Electronics
Autonomous
Systems 2.0
Alternative
Fuels
Efficient
Building
Systems
Sustainable
Building
MaterialsWater
Agro
Innovation
BioElectronics
Food and
Nutrition
Bio-based
Materials &
Chemicals
Printed, Flexible &
Organic Electronics
Advanced
Materials
Our research supports fact-driven business decisions
about emerging technologies
Lux Research solutions support clients’ existing scouting goals and processes, while helping them overcome internal and external challenges
External challenges:
Many competing technologies
Thousands of labs, hundreds of startups
Shifting policy landscape
Globalization of innovation
Internal challenges:
Small staff for scouting
Unfamiliar tech and industries
Internal inertia and bias
Information overload; conflicting data
Emerging technologies:
Improve existing products
Create new market needs
Lead to new product categories
So companies can:
Gain market share
Find new markets for products
Create new lines of business
8
Lux Research’s services provide broad support for
decision makers
Strategic market analysis
Quarterly Market Reports provide market size and forecast, value chain analysis, technology trends
Analyst Insights give proprietary datapoints and analyst commentary on news
Market Trackers present ongoing quantitative data on capacity, supply, demand
Consulting services to select target markets and evaluate market entry strategy
Market
information
Technology scouting
Detailed Company Profiles cover the top 100 to 200 innovative companies in each technology area
Lux Innovation Grid and Lux Take help separate the good from the bad
Client Member Site provides searches, filters, analytics, across 7 years of archives
Consulting services identify and select partners and offer further due diligence
Technology
information
Decision
support
Customized interaction to support decisions
Unlimited Inquiry to get analyst comment, insight, and additional depth of information
Webinars and conference calls help disseminate information across the organization
Client-specific Consulting services provide customized strategic advice, take deeper dives into key areas of interest, and extend analysis into more technology areas
9
Intelligence and Consulting
Ongoing Intelligence helps clients make sense of the business and technology landscape in targeted sectors. Each advisory service provides:
Technology scouting reports with Company Profiles and Analyst Insights
Market Reports including technology and market overviews, market forecasts, financing outlook, and key technology and adoption issues
On-demand Analyst Inquiry with Lux Research Analysts
Based on unique expertise in emerging technologies, Lux Research tailors Consulting to client’s specific needs, focusing on:
Technology Roadmapping
Market Identification and Assessment
Partner Search and Selection
Pre-transaction Search and Due Diligence
10
Methodology and How We Deliver
Lux Research provides advisory services delivered through multiple channels:
Member Site – an online catalogue of all published research. Searchable by taxonomy, technology, product, or coverage area
Journals – a selection of Analyst Insights and Company Profiles delivered by email for each Intelligence service
Analyst Inquiry – personal interaction with the Analyst team via telephone, email, or on-site meetings
Webcasts – ongoing webinars presented by Analysts with latest content from featured coverage areas
Delivered in the Context of Your Business Needs
We evaluate technology and apply critical analysis to uncover the truth and give an accurate evaluation of its potential for our clients
We process data, tell you what it means, and recommend business decisions
11
What makes Lux Research unique?
Proprietary primary research: Over 5,000 first-hand interviews annually with company executives, customers, partners, and outside experts
Technical depth with market insight: Deep technology understanding and experience needed to make sound decisions about market impact
Concise, bold, and opinionated research: Doesn’t just repeat company reports, but applies critical analysis and makes specific recommendations
Services designed to support business decisions: Direct interaction with analysts and consultants ensures relevant information and insight
12
Thank you.
Lennart Huijbers
Sales Specialist
Direct: +31 (0)20 303 9039 Mobile: +31 (0)6 5259 5234
Lux Research EMEA • Valschermkade 36 E 1059 CD Amsterdam • The Netherlands • www.luxresearchinc.com