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Today’s Topic

3 Tools for Visual Book Promotion

•Kindle Instant Preview

• Infographics

• Image Quotes

Adding Visuals • They allow for faster

communication of information.

• They can trigger a powerful emotional response.

• They enhance the comprehension of a subject.

• They can be highly compelling and motivational.

• According to many studies, about 90% of the information our brain interprets and prioritizes is visual

Kindle Instant Preview • The ability to embed the previews into article text, email messages

and on your author website.

• Free access to a sample of your book for anyone curious enough to click.

• A direct link to the Amazon sales page for your book.

• Amazon Associates — online publishers who receive fees for referring users who make purchases on the e-commerce site — can also include their Associate IDs in the embeds to receive credit for the referrals.

• See in action…

Infographics

• A well-designed infographic has the ability to communicate a lot of valuable information very quickly.

• Ideas for infographics for authors include things like: • Step by Step Tutorials

• Relevant Statistics

• Book Launch Information

• Character Profiles

Infographics

• “I.N.F.O. graphic” – it’s easier than you think.

• Step 1: Identify Your Topic – here’s where you’ll find out what to write about. This will be something your niche market is interested in learning.

• Step 2: Nail Down the Facts – at this step you’ll do some research in order to compile relevant data for your infographic.

• Step 3: Finalize Your Design – here you’ll determine what sorts of graphics and text to use to design your infographic.

• Step 4: Organize Your Infographic – finally, in this step you’ll put it all together and create your infographic.

Creating Infographics • Private label rights

• Infographics tools • https://www.creativebloq.com/infographic/tools-2131971

• https://www.canva.com/create/infographics/

• https://www.visme.co/

• https://snappa.com/create/infographics

• Done for you: https://www.fiverr.com/kreativedezigns/create-an-infographic

• https://www.fiverr.com/leoramos/create-an-extraordinary-infographic

Distributing Infographics • Infographic Directories:

• My own personally curated list of infographic directory sites • https://docs.google.com/spreadsheets/d/1TGK7YxqBPdysJfX8U8H1k

oVcc48bYJm9NjepKxrMW7U/edit?usp=sharing

Image Quotes

• Image quotes are great for social sharing.

• If there are any powerful phrases contained in your book or related to your book offer, turn the idea into a meaningful and sharable quote.

Image Quote Resources and Examples • https://viralsocialposters.com/ PLR with a bunch of

different categories

• https://raventools.com/blog/9-tools-make-quote-photos/

• https://pablo.buffer.com/

• http://quozio.com/

• http://recitethis.com/

• http://www.wordle.net/

Start Using Visual Cues Today

• Using images liberally as part of your overall marketing and promotion strategy is one of the simplest and smartest moves you could make.

• Start today and reap the rewards of greater visibility, more traffic to your website and a boost in book sales.

Q and A