your global content marketing solution: local content creation > global management. quality...

Old Marketing Model

For decades, marketing has been about three critical moments and pre-shopping was only for big ticket items like cars, homes or expensive electronics.

New Marketing ModelNow, consumers research EVERYTHING - it’s that grabYour laptop or mobile phone and start searching moment. It’s your ZERO MOMENT OF TRUTH (ZMOT).

So what do you need in place towin your ZMOT?

Today, 80% of shoppers search online before buying. Instead of pitching products and services, you need to equip prospects with the knowledge they need to make informed decisions.

And more often than not, this information comes in the form of RELEVANT CONTENT.

So what do you need in place towin your ZMOT?

Today, 80% of shoppers search online before buying. Instead of pitching products and services, you need to equip prospects with the knowledge they need to make informed decisions.

And more often than not, this information comes in the form of RELEVANT CONTENT.

SEO is dead – Content Marketing is Born

As the search landscape continues to change and evolve, search engines such as Google place increasingly higher value on website content that is:

• Frequently updated• High-quality, original, and trustworthy• Composed with the users’ needs in mind• Regularly shared or linked to from relevant sources

(reliable sites, users, social outlets, etc.)

EVG at a Glance

• 10+ Years Experience in Content Marketing• Nearly 1,000,000 URLs with Content Managed and/or Created by EnVeritas Group• 1,500+ Writers and Editors in EnVeritas Group Network• 60+ Full-Time Employees based in the US, UK, France • Proprietary Content Lifecycle Management™ (CLM) Technology• Proven Processes to ENGAGE, EDUCATE & EMPOWER Your Customers

Global Management > Local Execution

Quality Content: Produced Locally > Managed Centrally: “GLOCALISATION”

● Arabic● Brazilian● Portuguese● Bulgarian● French● Chinese● Croatian● Czech

●Danish●Dutch●Finnish●French●German●Greek●Hungarian●Icelandic

●● Indonesian● Japanese● Korean● Norwegian● Polish● Portuguese● Romanian

Italian

●● Slovak● Slovenian● Spanish● Swedish● Thai● Turkish ● Ukrainian

Russian

35+ languages: content creation, blogging, translation, curation, editing35+ languages optimisation services: keyword research, meta data creation, web

mapping, link building, social media outreachAll managed online using EVG’s Content Lifecycle Management™ (CLM) Platform

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Unique Multilingual Destination Content for Novotel & Mercure