which social media site is right for my business
Post on 01-Nov-2014
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1
Bacon Social Media
Intro to Social Media Marketing&
Top 3 Ways to Determine Which Site is Best for Your Business
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Our Philosophy…
Discover
Goals
StrategyImplement
Measure
Our methodology for creating Effective
Social Media campaigns.
3
Everything Works in Tandem
You
Website
Social Media
EmailMrktg
Review Sites
4
You
Website
Social Media
EmailMrktg
Review Sites
5
Social Media
6
Social Media
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Best for Your Company?
Chew On This…Time Constraints
Customers
Budget
8
Consider Your Time Constraints
• Passive Approach– Yelp– Trip Advisor– Foursquare– Other Review Sites
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Consider Your Time Constraints• Active Approach– Posting and Directly interacting on FB, Twitter,
YouTube, etc.– Spend at least 1 hour per day chatting with fans,
posting comments, adding status updates, posting photos, reading and commenting on other posts and groups
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Study Your Customers
• Describe your ideal customer• Talk to your existing customers– Where do they go to search?– What sites interest them?
• Fish Where the Fish Are
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Be Realistic About Your Budget
Social Media is FREE!!!
MYTH
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Be Realistic About Your Budget
• Profile Creation is Free• Presence Management is Not Free– Time– Ads– Internal Resources– External Resources
• Low Cost: Twitter• High Cost: YouTube
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Contact Us
225-788-2617 www.BaconSocialMedia.comTwitter: @RyanSides225
Ryan Sides is the Lead Strategist at Bacon Social Media, a Baton Rouge Social Media Marketing firm that builds communities around company brands online, through facebook, twitter, blogs, and other Social Media sites.
He is recommended by 4 out of 5 people who recommend things. The last guy fell asleep during the survey.
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