what is new with social media and what it means for you august 2nd 2013 by sherry nouraini
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Open Social Media: Free and Open Education
What’s new in social mediaand
What does this mean for you?August 2nd, 2013
Sherry NourainiFounder/President
Captive Touch
Open Social Media: Free and Open Education
• Mark your calendar for a Facebook press event:
When: Tuesday August 6th, 10 AM PST What: Upcoming changes to newsfeed Algorithm Explanation of how it works.
Open Social Media: Free and Open Education
• Facebook is rocking mobile advertising
• 41% of Facebook Ad revenue comes from mobile
• Should you be focusing on mobile Ads
• My suggestion would be to start with an Ad that that is served on both desktop and mobile
• Take advantage of the new detailed Ad reporting feature to see where your ads are preforming best, and then decide
Open Social Media: Free and Open Education
• Facebook is rolling out embedded posts
Open Social Media: Free and Open Education
Facebook Like, comment right from embed
Open Social Media: Free and Open Education
How to take advantage of this featureWhen it becomes available
• Your discussions on Facebook could be a great source of ideas for blog posts
• Take the discussion to your blog and give people some context so they want to engage with you and like your page
• Create outstanding Facebook posts such that people will want to embed it!
Open Social Media: Free and Open Education
• LinkedIn: Threaded commenting and liking ofcomments for influencer posts.
Open Social Media: Free and Open Education
Did you like what you heard?
• Please like and share the video• Want to be notified about future workshops?
• Would you like to give us your feedback? Please answer this short survey:
http://bit.ly/feedback_sm
• Please ask questions
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