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Interactive Video enabling Customer Engagement

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Weedioh    for    

Marketing Interactive Video enabling Customer Engagement

The  new  online  world •  Expectations of online audience has changed •  Entertaining, Educating & Engaging Content is everywhere. •  Attention spans are decreasing •  Battle is on for attention span & customer engagement in the

highly competitive market. (Cat & funny baby videos get more attention that Product Ads)

Create Video

assets for YouTube

Host a few videos beyond

YouTube

Use a video marketing platform

Video Platform combined

with Marketing

Automation

Create Dynamic & interactive

Video Experience

Marketers  Experimentation  trend  with  Video

What  Weedioh  Can  do

Justify

Evaluate

Learn Interest

Justify

Purchase

•  Unde r s t and you Aud i en ce & customers (Buyers Profile)

•  Engage wi th the Aud ience & customer to understand your sales cycle(Funnel)

•  Co-relate and convert!

Ø Create  Awareness Ø Generate  Leads Ø Sales  Enablement Ø Support  &  Training Ø Communications

Interactive  Videos

•  Engagement Widgets for the audience o  Rule Based o  Time-line based

•  Skip to a specific portion or change the video based on the response.

o  On-demand

•  Video widgets o  Embedded video for your website o  Video pops : Tactical video delivery via pop-ups to be used for

•  Survey Videos •  Support & training Videos •  Communications Videos •  Sales Enablement

Ask a Question?

•  Pop a question & collect insights

from your browsing visitor.

Know their choices

•  Present multiple answers and

gather tags for recommendation

Ask an opinion

•  Present an opinion poll and

gather responses

Identify Visitors

•  Identify your anonymous visitor

quickly.

Lead Generation

•  Present a lead form for repeat

visitors with intent.

Prospect Engagement • Understand more from your prospect when he is online

Quick Survey

•  Pop a 3 step quick survey to your

customer

Ratings

•  Allow your customer to rate

products

Chat

•  Chat with your visitors when

online

Presentation

•  Show your Slide Share

presentations

Facebook Audience • Allow your visitors to

connect with on Facebook

Widget  Types

Add Delete

Online  Editor

Output

Video  Delivery  &  Management

Uploading Encoding

HTML5  Video CDN  Video  Delivery  (Adaptive  Streaming)

Analytics Video  Player  Styling

Captions  &  Annotations Landing  Pages

Themes Advertisements

Video  Analytics

Impressions Views

Engagement Subscribers

Session  Time

Click  Thru  Rate

With the data above you would be able to know 1.  Interest in the content &

Topic. 2.  The Attention Span of the

target audience. 3.  Who Engaged with your

content. 4.  Which Campaigns were

successful. 5.  Overall return on Investment

Nurture Segment Score Inform  the  sales  Team!

Video  Distribution Video  E-­‐‑Mail

Website

Social  Asset

Video  Ads

Video  Blogs

Video  Press  Release

Podcast

Video  Production

Engaging  Brand  Videos

Funny  Viral  Videos

Solution  Overview  &  Explainers

Campaign  based  Videos

Product  demonstration

Location  Shooting

Video  Case  studies  and  Testimonials

Training  Content

Internal  Communcation

Sales  Enablement

Enterprise  Collaboration

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