website design 101 - what you should know

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4  Pe

nhee

l  Marke

ting™

Website  101  –  What  You  Should  Know  

©  201

4  Pe

nhee

l  Marke

ting™

What  you  should  know  …  1.  Your  Audience  2.  Vision  Deficiency  3.  Site  Submittal  4.  Design  and  Structure  5.  Alt  Tags  6.  Tags  and  Keywords  7.  301  Redirects  

©  201

4  Pe

nhee

l  Marke

ting™

What  you  should  know  …  1.  Your  Audience  2.  Vision  Deficiency  3.  Site  Submittal  4.  Design  and  Structure  5.  Alt  Tags  6.  Tags  and  Keywords  7.  301  Redirects  

©  201

4  Pe

nhee

l  Marke

ting™

What  you  should  know  …  1.  Your  Audience  2.  Vision  Deficiency  3.  Site  Submittal  4.  Design  and  Structure  5.  Alt  Tags  6.  Tags  and  Keywords  7.  301  Redirects  

©  201

4  Pe

nhee

l  Marke

ting™

What  you  should  know  …  1.  Your  Audience  2.  Vision  Deficiency  3.  Site  Submittal  4.  Design  and  Structure  5.  Alt  Tags  6.  Tags  and  Keywords  7.  301  Redirects  

©  201

4  Pe

nhee

l  Marke

ting™

What  you  should  know  …  1.  Your  Audience  2.  Vision  Deficiency  3.  Site  Submittal  4.  Design  and  Structure  5.  Alt  Tags  6.  Tags  and  Keywords  7.  301  Redirects  

©  201

4  Pe

nhee

l  Marke

ting™

What  you  should  know  …  1.  Your  Audience  2.  Vision  Deficiency  3.  Site  Submittal  4.  Design  and  Structure  5.  Alt  Tags  6.  Tags  and  Keywords  7.  301  Redirects  

©  201

4  Pe

nhee

l  Marke

ting™

What  you  should  know  …  1.  Your  Audience  2.  Vision  Deficiency  3.  Site  Submittal  4.  Design  and  Structure  5.  Alt  Tags  6.  Tags  and  Keywords  7.  301  Redirects  

X

√  

Page Request

Page Request

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4  Pe

nhee

l  Marke

ting™

Why: •  Clean

design •  Simple

navigation •  Product

Placement  

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4  Pe

nhee

l  Marke

ting™

Why: •  Blue aligns

with color theory

•  Great use of white space

•  Sliders are clean and simple

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4  Pe

nhee

l  Marke

ting™

Why: •  Color

choices •  Icon use •  Images •  Simple •  Clean  

©  201

4  Pe

nhee

l  Marke

ting™

Why: •  Icon  use  •  Color  

choices  •  Sub  nav  

©  201

4  Pe

nhee

l  Marke

ting™

Why: •  Showcases  

products  •  Navigation  •  Colorful  

©  201

4  Pe

nhee

l  Marke

ting™

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