vrm workshop feb2008

Vendor Relationship ManagementEnabling buyers and sellers to build mutually beneficial relationships.

Background

Berkman Project

Started by Doc Searls

Reciprocal of CRM

“Manage vendors as least aswell as they manage us”

Intersects with identity,marketing, support, sales…

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CRM / VRMScenarios

customer control

vendor control

trans

actio

ns

rela

tions

hips

the globalvillage

the matrix(blue pill)

minorityreport

me-ville

Goals

Define and advocate a clearvision for VRMEnsure the development andpublishing of open standardsand specs for VRM servicesCreate a lightweight andeffective VRM org structureDrive VRM usageCreate and oversee a VRMcompliance program

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PotentialPotentialInitiativesInitiatives

Personal KnowledgeBanksPersonal Health RecordsDigital ReceiptsPersonal RFPsSupport Beacons

VRM SessionInternet Identity Workshop (2007)

Getting Involved

Project VRM Site - http://www.projectvrm.orgMailing List - http://cyber.law.harvard.edu/projectvrm/Mailing_list

Blog - http://blogs.law.harvard.edu/vrm/

Christopher Carficcarfi@cerado.comwww.cerado.comwww.socialcustomer.com

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