ds contact feb2008

24
feature 02 2008 5 mag Contact C&D C&D Zodiac Leverages Knowledge Corporate- Wide with DS PLM Page 10 The Americas PLM Magazine Lean Product Development Featuring Hyundai SAIL Lockheed Martin puts F-35s onboard ships virtually, avoids up to $100 million in costs Page 18 PENTAIR WATER Pentair Processes Flow Faster with ENOVIA Page 20 success story

Upload: philjpage

Post on 06-May-2015

1.500 views

Category:

Documents


0 download

DESCRIPTION

BVA results completed at Hyundai

TRANSCRIPT

Page 1: Ds Contact Feb2008

feature

02 2

008

5

magContactC&DC&D Zodiac LeveragesKnowledge Corporate-Wide with DS PLMPage 10

The Americas PLM Magazine

Lean ProductDevelopmentFeaturing Hyundai

SAILLockheed Martin putsF-35s onboard shipsvirtually, avoids up to$100 million in costsPage 18

PENTAIR WATERPentair Processes FlowFaster with ENOVIA Page 20

success story

Page 2: Ds Contact Feb2008
Page 3: Ds Contact Feb2008

Editorial

Contact magThe Americas PLM Magazine published by Dassault Systèmes Americas

Corp. - University Research Park - 10330 David Taylor Drive - Charlotte,

NC 28262 - USA • Publication Executive: Lori Webber • Chief Editor:

Bernadette Hearne • Photo credits: Dassault Systèmes’ customers and

partners • Printed in USA

3Contact mag | Dassault Systèmes Americas

story

Americas

Lean” is a concept all product-drivencompanies understand – in terms of theirmanufacturing. But lean has another

application with the same potential torevolutionize cost structures and time to market:we call it Lean Product Development (LPD).

If you have difficulty imagining how lean principalscan be applied to product development, this editionof Contact is for you. Filled with examples of

companies that are leveraging LDP to change the competitive realities of theirbusiness daily, it is a roadmap for your own LPD journey.

How does LPD manifest itself? One indicator is “first-pass success,” (see Page8) a metric developed by Archstone Consulting to help companies measurewaste in product development. First-pass success is a key indicator of efficiency:the more engineering change orders required to get a design right, the morewaste is inherent in the process.

If your product development process isn’t lean , how do you put it on a diet?The challenge is to fully leverage the DS PLM solutions you already have tobring product knowledge as far forward as you can. Knowledge-forward designis efficient design. Capturing your knowledge so that you know what youknow up front, when everything is possible and change involves inexpensivebits and bytes, pays exponential dividends.

Consider the case of the Hyundai-Kia America Technical Center (Page 12).Tasked with doubling its engineering output with the same staff, HATCItrained its engineers to fully leverage CATIA’s built-in, labor-saving tools. Itmade a firm corporate commitment to capture knowledge as templates andrules, bring knowledge forward and make it accessible earlier in productdevelopment. The result? HATCI identified $3 million in annual savings,equivalent to 51,000 engineering hours or 25 full-time engineers –effectively doubling its previous capacity.

You will find profiles of similarly inspired programs throughout this issueof Contact, including aerospace interiors leader C&D Zodiac (Page 10);Sauder Woodworking, North America’s largest ready-to-assemblyfurniture maker (Page 4); Lockheed Martin, which is using DELMIA-driven virtual reality to put its planes onboard aircraft carriers digitally(Page 18); and Pentair, which is leveraging the knowledge from onewater-related business to another to help all of its processes flow faster(Page 20).

With so much valuable intelligence in every issue of Contact, youshouldn’t have to wait six months for your next issue. So, in 2008,Contact will publish three times. It’s just our way of bringingknowledge forward sooner, to help you benefit from it faster. So“lean” on us, and make your product development engine aspowerful as the one that drives your manufacturing.

success4 Sauder Woodworking Finds Perfect Fit with

ENOVIA and Windows

18 Lockheed Martin Puts F-35s Onboard Ships

Virtually, Avoids up to $100 Million in Costs

20 Pentair Processes Flow Faster with ENOVIA

feature:lean product development8 First-Pass Success: Applying Lean Principles

to Product Development with PLM

10 C&D Zodiac Leverages Knowledge

Corporate-Wide with DS PLM

12 Hyundai-Kia Saves 51,000 Engineering Hours

with DS Business Value Assessment

solution6 The Power of CATIA for Mid-Size Companies

14 3DVIA Composer Delivers Product Information

Everyware™

15 ATI FireGL Graphics Accelerators Boost

CATIA and ENOVIA DMU

16 It’s Time to Manage Simulation as a Valued

Corporate Asset

22 Type3 Simplifies Graphics and Text Tasks in

CATIA

22 IGE+XAO Masters the Art of Electrical

Harness Design

schedule of events23 PLM Americas Events

LORI WEBBER

Vice President,Marketing and Communications

Dassault Systèmes Americas]

To suggest a story or to receive future issues,please go to http://www.plmv5.com/contactmag/

spotlight

Page 4: Ds Contact Feb2008

4 Contact mag | Dassault Systèmes Americas

Sauder Woodworking

Finds Perfect Fit with

ENOVIA and Windows

Sauder is now North America’sleading manufacturer of RTAfurniture and the sixth largest U.S.

furniture company. Its 3,000 employeesdesign and manufacture more than 800items in 30 furniture collections sold bysome of the world’s largest retailers. Thecompany is privately owned by the secondand third generations of the Sauder family.

SUCCESS CREATES NEW

CHALLENGES

As Sauder has grown, so has the challengeof tracking the simultaneous development ofas many as 60 new products and 200 newSKUs (customer-specific product versions)per year. Each new design has its ownunique collection of wood parts, screws andfasteners, so parts number in the thousands.

To manage the complexity, employeesdeveloped numerous spreadsheets. “Wehad more than five spreadsheets anddatabases,” remembers Wendell Short,Sauder’s Director of New Product

Development. “Over time, we had added ateam of people doing manual data entry,trying to keep those spreadsheets up todate with a lot of duplicate information.”

But Sauder wanted to achieve a higher levelof confidence in the accuracy of theinformation. “Drawings on the manufacturingfloor sometimes didn’t match the ones inProduct Engineering,” Short says.“Sometimes we would receive parts for thewrong revision of the product design.”

DOUBTFUL DATA BECOME

TRUSTED DATA WITH ENOVIA

To overcome these challenges, Shortenvisioned a single, digital 3D databaseshared by the company’s engineering, ERPand MRP (Manufacturing Resource Planning)systems. Early in the company’s search,Short thought a document managementsystem could suffice. But then he discoveredthe ENOVIA collaborative Product LifecycleManagement (PLM) solution for the SMBmarket from Dassault Systèmes.

Sauder Woodworking Co.

began in 1934 in Archbold,

Ohio, in the backyard garage

of Erie Sauder. In 1951 Sauder

developed the world’s first

ready-to-assemble (RTA) table,

and the rest is history.

Page 5: Ds Contact Feb2008

story

“Since the ENOVIA solution for SMBs was aDS PLM solution, it provided functionalitythat went way beyond what we could getfrom a document management system, outof the box,” Short says. “We challenged theother suppliers to quote the samefunctionality, but it would have required somuch custom development that it justwasn’t a contest.”

The ENOVIA solution for SMBs also runs onthe Windows platform, the standard at Sauder,and uses Microsoft® SQL Server.™ “Any otherplatform would have been viewed as anegative,” Short says. “Because it’s Windows-based, it increases our ROI by holding downour cost to implement and maintain, sinceeveryone who works hereis already familiar with theWindows environment.”

Trust in the accuracy of thecompany’s data has beenrestored, and improvedefficiency trimmed Sauder’sdesign cycle by one third.“We had been averagingmore than 12 weeks perdesign and now we’reaveraging less than eight.Plus, we were doing about130 SKUs per year beforeENOVIA, and now we have

exceeded 200 with no staff increase. That’san increase of more than 50 percent.”

FOCUS ON RAZORLEAF

Short credits Razorleaf, the company’sDassault Systèmes Business partner, withhelping Sauder make the right decision inchoosing ENOVIA. “Had we known thenwhat we know now, we could have written abetter specification for what we needed.Fortunately, Razorleaf helped educate usabout what ENOVIA could do relative to theother packages under consideration.”

Razorleaf stayed involved long after the sale,Short says, helping Sauder withimplementation and facilitating the integrationof ENOVIA with the company’s CAD, ERPand MRP systems. Razorleaf experts alsoadvised the company on how to reengineerthe company’s product developmentprocesses to maximize the ROI achieved withENOVIA, and provided training.

FROM MARKETING TO SALES,

EVERYONE USES ENOVIA

ENOVIA provides input to Sauder’s ERPsystem, transferring the information neededto issue purchase orders and shippingdocuments and automatically filling in thenecessary fields. The ENOVIA user interfaceproved so popular with users, in fact, thatSauder now allows many of its employees touse ENOVIA screens rather than ERPscreens to do their work.

ENOVIA also provides the product datarequired by the MRP system, whichembellishes that information with detailneeded to manufacture the parts, andprovides the data needed to create packingdiagrams that show precisely how all of theparts can be fit into the smallest possiblebox. Workstations on the floor allow thepacking department to print theseinstructions or view them onscreen.

Writers use the product data in ENOVIA tocreate assembly instructions. Sales usesENOVIA online reports to track thedevelopment of new products, andmanufacturing to see what new units toproduce and when.

“With ENOVIA, we’re now out of thespreadsheet maintenance business forstatus tracking,” Short says. “I can’toveremphasize the importance of havingone centralized source of data that everyoneknows they can trust”•)

For more information:www.sauder.comwww.razorleaf.com

5Contact mag | Dassault Systèmes Americas

success

We had been averaging more than

12 weeks per design and now we’re averaging

less than eight. Plus, we were doing about 130 SKUs

per year before ENOVIA, and now we have exceeded

200 with no staff increase.

«

Wendell Short, Director of New Product Development, Sauder

Page 6: Ds Contact Feb2008

6 Contact mag | Dassault Systèmes Americas

The aerospace

industry is practically

all on CATIA, so if you

don’t have it you may

not even be considered

for the job.

The Power of CATIA for

Mid-Size Companies

Dassault Systèmes has developedfour dedicated offerings built onCATIA PLM Express to provide mid-

size companies in specific industrysegments with the implementation that bestsuits their needs and profiles.

CATIA FOR AEROSPACE

SUPPLY CHAIN

Based on more than 20 years of experiencein the aerospace industry, Dassault Systèmesdeveloped CATIA for Aerospace SupplyChain to help aerospace suppliers build andmaintain close relationships with OEMs andrisk-sharing partners. The cutting-edgetechnologies and process-centricarchitecture of this new offering enablecompanies to leverage their know-how torapidly respond to customer needs andspecifications, and to maximize productivitywhile seamlessly managing the supply chainrelationship to better serve aircraft programs.

In an environment where OEMs areincreasingly selective regarding theirsuppliers, it is crucial to be equipped withthe best-in-class, proven system in theaerospace industry. CATIA is the leadingPLM platform used to develop most aircraftprograms and is a leader in most aerospace

processes, including composites, machiningand tooling. It embeds high-performancetechnologies that provide manufacturerswith a leading edge in productivity anddomain leadership.

CATIA provides the aerospace industry witha standard working environment that allowsusers to easily and securely share andtransfer data throughout the supply chain foran accurate and innovative product•)

For more information:www.plmv5.com/aerosuppliers/

CATIA FOR AUTOMOTIVE SUPPLIERS

CATIA extends its automotive industryexpertise to suppliers and tool makers of allsizes with CATIA for Automotive Suppliers.This offering h e l p ssuppl iers st ren-gthen competitive-ness by leveragingtheir know-how todeliver high-qualityproducts on time totheir Tier 1 and OEMcustomers, while atthe same time reducingcosts.

Nagi Homsy, Vice President of

Engineering, Héroux Devtek

«

Page 7: Ds Contact Feb2008

CATIA for Automotive Suppliers enablesengineering design rules, companystandards, and pre-defined norms to becaptured and embedded in the designdefinition so that knowledge can be easilyshared and re-used for new projects. Thisensures that quality standards aremaintained through every phase forimproved product quality, faster delivery,and increased standardization.

With 3D, a master can easily be created andre-used in other areas such as simulation andnumerical control. Digital manufacturingsimulation and validation facilitate the creationof customer proposals with better accuracy. Inaddition, standardizing parts helps automotivesuppliers reduce buying, manufacturing,storage and maintenance costs, enablingthem to price parts more competitively. CATIAfor Automotive Suppliers also automaticallyupdates associated tool designs when a partis modified•)

For more information:www.plmv5.com/autosuppliers/

CATIA FOR STYLE

CATIA for Style enablessmall- and medium-sizedesign and engineeringcompanies to accessthe power of styling toolsin an intuitive and funenvironment to easilydesign new shapes andproducts with speed andcreativity.

CATIA for Style includes the ground-breakingCATIA Imagine & Shape for Industrial Designand CATIA Functional Molded Parts forMechanical Design. In addition, CATIA forStyle offers industrial and mechanicaldesigners unique integration betweenadvanced, robust surface design applicationsand detailed design applications.

Thanks to powerful 3D conceptual toolsand associativity capabilities, CATIAfacilitates bringing new technology onlinerapidly and quickly exploring many differentdesign alternatives. CATIA for Style alsohelps improve product quality through there-use of proven design specifications andadvanced surface analysis tools. Intelligentfeatures and corporate catalogs of standardcomponents help ensure productconsistency and product architectureoptimization. As industrial and mechanicaldesigners work on the same data, changesand late modifications reflecting the latesttrends in customers’ tastes areautomatically propagated from concept tomanufacturing, minimizing the impact onfinal product delivery•)

For more information:www.plmv5.com/catiaforstyle/

CATIA FOR INDUSTRIAL MACHINERY

CATIA for Industrial Machinery helpsindustrial machinery manufacturers be thefirst to bid on projects or introduce newproducts, while ensuring feasibility andprofitability.

Thanks to CATIA for Industrial Machinery,bidding and design phases are considerablyoptimized since designers can re-use 50percent to 70 percent of previous productdesigns. The knowledge from prior projectsis readily available, while ongoing and futuredevelopment are managed in a single,secured collaborative environment.

Company and international standards areeasily embedded into templates, while built-in simulation capabilities enable virtualproduct review, further reducing errorsand enabling product certification andcompliance with requirements the very firsttime. CATIA for Industrial Machinery alsosimplifies customization by capitalizing onpre-approved standard components andintelligent design templates, andautomatically incorporates manufacturing,purchasing and maintenance constraints.Late modification can be made quickly bysimply changing the parameters, andmaintenance data and productiondocumentation are intuitively accessible viaan easy-to-use database•)

For more information:www.plmv5.com/im2/

7Contact mag | Dassault Systèmes Americas

On the whole, after 18 months of production, we had gained 30% to

40% in design time. Laurent Simon, CAD/CAM Manager, N. Schlumberger

«

spotlightsolution

Aerospace Industrial Machinery Automotive

Page 8: Ds Contact Feb2008

8 Contact mag | Dassault Systèmes Americas

First-Pass Success: Applying

Lean Principles to Product

Development with PLM

To succeed, companies need productdevelopment processes that are aslean as their manufacturing

processes have become. But what does“lean” look like in a product developmentcontext, and how can executives drive it?

David Fitzpatrick is a principal withArchstone Consulting, which specializes inhelping companies slim down their productdevelopment processes. Fitzpatrickconsiders “first-pass success” a keyindicator of efficiency. The more engineeringchange orders that are required to get adesign right, the more waste inherent in theprocess. For example, if a company issues2,500 releases to get 1,000 final designs,the process includes 150 percent waste –waste that should be targeted for removal.

“Excessive administrative burden andexcessive rework resulting from slippage indesign processes is insidious and tough to getat,” Fitzpatrick says. “But if you’re designing apart, on average, 2 or 2.5 times to get it rightonce, you are paying for a great deal of waste.”

While it isn’t realistic to target one release for

every part, it is important to drop the ratio aslow as possible. “Perhaps 20-30 percent ofexcess releases are unavoidable,” Fitzpatricksays. “But the other 70-80 percent can beeliminated.” Effective digital tools that improvethe flow of information – Product LifecycleManagement solutions, in other words – arecritical to capturing and leveraging availableinformation as early as possible to narrow theratio, Fitzpatrick believes.

THE RIGHT TOOLS PLUS THE RIGHT

PROCESSES

While having effective digital tools isa requirement for lean product developmentsuccess, it isn’t sufficient. Users also mustbuild the right processes around the tools totake full advantage of their capabilities.

American Specialty Cars (ASC) is a classicexample of how benefits multiply when theright tools are combined with the rightprocesses. ASC was an established CATIAuser when it developed the InfiniVu, a newopen-air roof system for trucks and SUVsthat ASC knew would be a big hit withautomotive OEMs. To respond to anticipateddemand for the system, ASC needed the

In today’s globalized

economy, competition has

reached unprecedented levels.

For companies in many

industries, bringing innovative

products to market more

quickly with high quality at

low prices isn’t just a

strategy for domination –

increasingly, it’s a

requirement for survival.

By Mark Strobel, Director Solutions Portfolio Management, Dassault Systèmes

Page 9: Ds Contact Feb2008

feature

ability to quickly morph the design to fitdozens of different vehicles.

“The good news was that we had the righttool,” says ASC Vice Chairman Chris P.Theodore. “The bad news was that weweren’t using the tool right.” ASC worked withDS Services to evaluate its processes andidentify the best lean methodologies to apply.DS Services helped ASC recognize that thekey to “using the tool right” was to captureASC’s designs as re-usable templates andturbo-charge the power of those templatesby using CATIA Knowledgeware to captureASC’s engineering knowledge as rules. Byinvesting that time up front, before itintroduced the product, ASC cut the time

required to adapt the InfiniVu to each newvehicle design from 20 days to just one.

The 19 days saved represented waste in theASC product development process; byleveraging the full potential of the DassaultSystèmes PLM solution ASC already used,that waste was eliminated. As a result, ASCwas able to respond to OEM demand for theInfiniVu, which proved to be as high as thecompany had anticipated.

“If you multiply the savings that ASC achievedwith one automotive system by the totalnumber of systems in an automobile, anairplane, or another complex product, you getsome idea of the full potential of applying lean

principles to the productdevelopment process,” saysMichel Tellier, President of DSInc., the Services arm of DassaultSystèmes. “The changes ASCmade in its processes not onlysaved time that allowed thecompany to meet demand.It also empowered ASC to delivera design that is right first time,every time, and that becomeseven better with each newsystem it delivers due tothe ongoing accumulation ofknowledge.”

BRING KNOWLEDGE FORWARD

TO GO LEAN

ASC succeeded in going lean with help fromDS Services by bringing its knowledgeforward in its product development processand making it available to all. Knowledge-forward design also pays dividends in otherways, from ensuring that products aredesigned for manufacturability andmaintainability to informing purchasingdecisions. PLM helps to not only apply leanto product development, but also to acorporation’s entire spectrum of activities.

To learn more about lean productdeve lopmen t w i t h PLM, v i s i thttp://lean.plmv5.com to hear a replay of ane-seminar featuring Fitzpatrick, Theodore andTellier or to download a free white paper•)

For more information:http://lean.plmv5.com

9Contact mag | Dassault Systèmes Americas

The changes ASC made in its processes not only saved time that

allowed the company to meet demand. It also empowered ASC to deliver a

design that is right first time, every time, and that becomes even better with

each new system it delivers due to the ongoing accumulation of knowledge.

Michel Tellier, President of DS Inc., the Services arm of Dassault Systèmes

«

Source: Archstone Consulting

Page 10: Ds Contact Feb2008

10 Contact mag | Dassault Systèmes Americas

C&D Zodiac

Leverages Knowledge

Corporate-Wide with DS PLM

Like most aerospace suppliers, C&Dtraditionally invested large sums inproduct development and recouped

the costs over the life of an aircraft model.But today, airlines and their OEM partnersare instituting extremely competitive pricingstructures, creating intense pressure tominimize upfront investments.

C&D has therefore focused on lean productdevelopment, eliminating the bottlenecksand errors that drive up costs. C&D alsohas worked to empower all of itsemployees with access to information,allowing them to positively influence thecost of designs early in the process. C&D istherefore optimizing its investment in PLMfrom Dassault Systèmes, including CATIAand ENOVIA.

IMPROVED DATA ACCESS FOR

IMPROVED PRODUCTIVITY

C&D realized major improvements inproductivity as it applied CATIA V5 to its newaircraft programs. In V4, every engineermaintained personal directories of designfiles, leading to duplication and increasingthe risk of error. V5 eliminated these

challenges with a centralized 3D databaseshared by all.

CATIA now also features Knowledgeware,which allows C&D to capture each designer’sbest practices and standardize them acrossthe company. Relational design capabilitiesallow C&D to build standardized designtemplates of “smart parts” that can bequickly modified in hours instead of weeks.

ENOVIA structures all of the company’sdesign data, making information easy tolocate and ensuring that everyone workswith the latest revisions. ENOVIA alsomaintains the relationships among variousparts, automaticallyapplying the

C&D Zodiac is a leading

global designer and

manufacturer of aircraft

interiors, and has

developed numerous

specialized materials

optimized for the

industry’s high-stress,

low-weight demands.

Page 11: Ds Contact Feb2008

rules and templates that make parts“smart,” and facilitates data sharing amongC&D’s global offices.

EFFICIENT PROCESSES

ENHANCE PROFITABILITY

C&D Zodiac’s innovative application ofCATIA and ENOVIA to the challenges of leanproduct development has generated a widevariety of benefits, including improvedprofitability. “More than ninety-five percent ofour revenue is from manufactured parts,”says Mike McCarthy, Vice President ofTechnical Operations. “DS PLM is helping ustake our product data and turn it into parts inthe most efficient manner.”

By allowing all of the company’s experts tosimultaneously see designs as they develop,ENOVIA helps C&D take advantage of itsknowledge. Purchasing, for example, canrecommend the most cost-effective partselections, while Manufacturing can adviseon manufacturability or suggest toolingimprovements. Byidentifying issuesearly, when

there is still time to change the design, C&Doptimizes cost and quality. ENOVIA alsohelps C&D ensure that data released tomanufacturing is mature and reliable.

ACCOMMODATING LATE-CYCLE

DESIGN CHANGES AFFORDABLY

Outfitting corporate jets is a challengebecause customers often change their mindsabout the features they want, but won’taccept delivery delays. “Knowledgeware ishelping us accommodate those situationsbecause we can change a few attributes andthe design adjusts automatically,” says C&DIT Director Jon Ripley. “We can producedrawings in hours instead of weeks. It’sworking so well with private jets, we’rebeginning to apply it to every project.”

DS PLM also contributes to job satisfactionat C&D. “Engineers’ favorite activity is notreconfiguring, it’s designing,” Ripley says.So C&D created a catalog of “smart parts”in ENOVIA that engineers can build into theirdesigns. When parameters change, thesmart parts reconfigure the designautomatically to accommodate them.“When we showed this catalog to the team,it was an easy sell to get them to give uptheir own directories,” he said.

“The response is always, ‘When can we havemore?’” says Brett Fontaine, EngineeringSystems Manager. “Knowledgeware bringsautomation to every designer’s hands so wecan capture how we do things.”

To add even more value to its design work,C&D’s goal is to maximize the flexibility ofeach design to give airline customers moreoptions for changes throughout the life of anaircraft. “CATIA gives us the power toimagine what the maximums are that eachairline might want 10 years down the roadand create a design today that will allow forthose options more economically in thefuture,” Fontaine says.

EXTENDING THE BENEFITS WITH

WORKFLOW AND INTEGRATION

C&D’s next priority is to implement ENOVIAworkflow capabilities, defining and digitizingthe company’s processes so they can becarried out electronically rather than onpaper. “Workflow will let us see where thebottlenecks are and eliminate them,reducing scrap, machine changes and allthe other waste that drives up costs,”Fontaine says.

C&D also plans to focus on integratingENOVIA data with the enterprise applicationthat stores the company’s business data.“To succeed in business today you needsmarter data, data that can be easily viewedand leveraged broadly,” McCarthy says. “Webelieve DS PLM is critical to helping usaccomplish that”•)

For more information:www.cdzodiac.com

11Contact mag | Dassault Systèmes Americas

DS PLM is helping us take our

product data and turn it into parts in

the most efficient manner.

Mike McCarthy, Vice President of Technical Operations

«

feature

Page 12: Ds Contact Feb2008

12 Contact mag | Dassault Systèmes Americas

Hyundai-Kia Saves 51,000

Engineering Hours with DS

Business Value Assessment

While exciting, such aggressivegrowth brings challenges, andmanagement laid a major

challenge at the doorstep of the Hyundai-KiaAmerica Technical Center (HATCI) in 2007:Adding the Hyundai Santa Fe crossoverprogram to our existing focus on engineeringthe Hyundai Sonata sedan, doubling ourrequired engineering output. Clearly, meetingthe challenge would require reengineering ofour existing processes to improve efficiencywithout compromising quality.

APPLYING “LEAN” TO PRODUCT

DEVELOPMENT

HATCI believed that moving from CATIA V4to CATIA V5 would help us achieve this goal.

We called in the experts at DassaultSystèmes to assist in identifying features andfunctions that could be leveraged in ourprocesses to achieve the required efficiencyimprovements.

The Business Value Assessment (BVA) thatDassault Systèmes performed helped usidentify more than $3 million per year inpotential savings. This is the equivalent ofmore than 51,000 engineering hours or25 full-time engineers – enough toaccommodate the second program.

Guided by Dassault Systèmes, 18employees from 11 HATCI departmentsspent three days identifying areas for

Hyundai-Kia Inc. has experienced 48 percent sales growth from 2000 to 2007 and produces

3.7 million vehicles annually, including 750,000 sold in the United States. With 2006 Initial Quality

Scores that ranked Hyundai as the Number One non-luxury brand, and an attractive ratio of quality

to price that spells value to millions of consumers, it’s a trend the company expects to continue.

By Daniel D. Vivian, Director, Engineering Design, Hyundai-Kia America Technical Center

Page 13: Ds Contact Feb2008

feature

improvement and quantifying the potentialvalue of the savings. The BVA processallowed us to apply lean principles to ourproduct development process. Our goalswere straightforward:

• Eliminate non-value-add activities byleveraging technologies to eliminate orautomate routine work.

• Initiate collaborative design processesthat would allow engineers to workconcurrently on the same design andbe instantly aware of changes.

• Support design re-use to avoid designre-invention with 24/7 access toinformation within three clicks.

• Improve the skill and efficiency of ourworkforce through increased training insoftware functionality and methodology.

• Streamline fit and assembly with right-first-time design utilizing digitalprototypes.

• Streamline regulatory complianceprocedures.

LEVERAGING THE FULL

POWER OF CATIA

A major aspect of our reengineeringinvolved leveraging CATIA’s ability tostreamline routine work by capturingcorporate knowledge as re-usabletemplates and creating global standards forhow designs should be structured. TheHyundia-Kia team in Korea was alreadyworking with DS on templates, socollaborating with them was critical.

By standardizing our formats globally as re-usable templates, we eliminated thesignificant amounts of time previouslyrequired to understand how data was

created and structured – time that adds novalue for the consumer and that significantlydetracts from overall efficiency. We alsoimproved the re-use of design data andintellectual property, allowing us to focus onnew, value-add work rather than re-inventing the wheel (or the seat, the bumper,the dashboard …)

Finally, we focused on conducting vehicleevaluations in the digital phase, using CATIAfor visualization, variation and versionanalysis to minimize problems found in theprototype stage.

BROADER, DEEPER SKILLS

FOR IMPROVED EFFICIENCY

To ensure that we could keep ourcommitment to support a second program,we had to fully understand our baseline

capability through proficiency testing. Wewere surprised to learn that even our topexperts were skilled at using only portions ofCATIA’s functionality.

Testing allowed us to identify each engineer’sindividual strengths and weaknesses. Acontinuous learning program, geared toclose the gap between desired and actualperformance, identified opportunities forimprovement. Subsequently, specific on-lineexercises were developed and each personwas given targets for moving up theproficiency scale. Each engineer wasrequired to reach 80 percent proficiency in aspecific time period, ensuring they would beadequately prepared to move on to the nextphase of scheduled training.

We did not expect our employees to startusing their new skills on the job immediately.Engineering is both a creative and anintellectual discipline. It is therefore importantto give engineers time to experiment and tolearn how to think through new tools,features and functions. By honoring thisneed, we moved our engineers as a groupfrom 50 percent proficiency before training to90 percent proficiency today.

The Hyundai-Kia goal is to be a global leaderin quality and performance. Our new, highlyefficient processes, fully leveraging CATIAwith superbly trained engineers, ensure thatHATCI is positioned to contribute fully toensuring Hyundai-Kia meets this goal foryears to come•)

For more information:www.hyundaiusa.com

13

A major aspect of our reengineering involved leveraging CATIA’s

ability to streamline routine work by capturing corporate knowledge as

re-usable templates and creating global standards for how designs should

be structured.

«

Contact mag | Dassault Systèmes Americas

Daniel D. Vivian, Director, Engineering Design, HATCI

Page 14: Ds Contact Feb2008

14 Contact mag | Dassault Systèmes Americas

3DVIA Composer harnesses theadvanced 3D technologies longavailable to engineers, and puts that

data to work for users in sales, marketing,customer service, training, support andmanufacturing. From creating owner’smanuals and assembly directions tomaintenance and sales materials, 3DVIAComposer turns once arduous, time-consuming and expensive tasks into naturalextensions of the product creation process.

By re-using the 3D data created to designand build a manufacturer’s products, 3DVIAComposer significantly cuts the time and costinvolved in crafting product documentation.What’s more, the same technology thatautomatically updates a product model asdesigns change can automatically update all

related product documentation, eliminatingthe need for manual, error-prone andexpensive overhauls.

Best of all, 3DVIA Composer requires nospecial training and integrates with all bill-of-material (BOM), enterprise resource planning(ERP) or product lifecycle management (PLM)systems through a simple XML interchange.No matter where your company’s 3D dataresides, 3DVIA Composer can put it to workto create powerful, impactful productdocumentation on the user’s desktop. Outputoptions cover many standard file formats,including Microsoft Office®, PDF, HTML, SVG,CGM and more.

3DVIA Composer also saves time and moneyby allowing content creators to work withpartial product information as final designs arebeing completed. When updated productdata becomes available, 3DVIA Composer

applies the new information to the initialdocumentation, quickly and easily.

Once deliverables are created, 3DVIAComposer offers content creators awide range of additional capabilities,including access controls, protection ofdocumentation and the ability to distributedeliverables as discrete outputs for use withor without the free, high-performance 3DVIAPlayer. Intelligent views overcome languagebarriers and the need for translation bypermitting complex product procedures tobe communicated effectively with aminimum of text. Views can be annotatedand labeled in any way and format the userdesires, and styles can be applied to anycontent to ensure visual consistency•)

For more information:Visit www.3dviacomposer.com. Read the3DVIA Composer blog at www.3dmojo.comand interact with the 3DVIA Composercommunity at www.3dmojo.com/forums.

3DVIA Composer

Delivers Product

Information Everyware™

Engineers used to have all

the fun. But not any more,

because now there’s 3DVIA

Composer from Dassault

Systemès, putting 3D to work

for the rest of us.

14 Contact mag | Dassault Systèmes Americas

Page 15: Ds Contact Feb2008

spotlightsolution

ATI FireGL Graphics

Accelerators Boost

CATIA and ENOVIA DMU

Recent years have seen dramaticincreases in the size of models themechanical designer is tasked

to create. This push has come fromtwo sources. First, improvements inmanufacturing technology have allowedproducts to be made with much smallermechanical tolerances. Second, designaesthetics have advanced to a point whereergonomics and style have become a moreimportant part of the overall product design.

At the same time that models have grownlarger, there has also been a push for morerealism when reviewing these more complexdatasets. With the increased focus onusability, lights and shadows, the texture ofsurfaces get more attention than ever before.No longer is it sufficient to just model a simplyshaded object. The product needs to beexamined in a variety of lighting conditions.

The combination of these trends hascreated an unprecedented demand on the

performance of workstation graphicsaccelerators, which led Dassault Systèmesto implement Vertex Buffer Objects (VBO) inthe OpenGL engine and AMD to optimizeits ATI FireGL OpenGL driver to fit all CATIArequirements. This allows the application totransfer much of the overhead required togenerate a model’s geometry to thegraphics processing unit (GPU) on the ATIFireGL graphics accelerator.

The model’s entire geometry is stored onthe graphics card’s memory and can berendered at its maximum speed. With itsindustry-leading memory configurationsfeaturing up to 2 GB, the ATI FireGL linecan therefore accommodate larger modelsthan ever before. Even the 32-bit version ofthe software will see advantages in the sizeof model that can be visualized. The ATIFireGL technology has also improved thememory transfers from the CPU to theGPU to better modify any data at any time.

Together, AMD and Dassault Systèmes areproviding a better solution for the morerealistic modeling of larger datasetsneeded by today’s mechanical designers•)

For more information:http://ati.amd.com/FireGL

Dassault Systèmes and AMD have worked together to provide

a better solution for CAD modelers and designers with the ATI

FireGL™ line of workstation graphics accelerators

15Contact mag | Dassault Systèmes Americas

Design aesthetics have advanced to apoint where ergonomics and style havebecome a more important part of theoverall product design. ATI FireGLenables CATIA users to create andinteract with more complex models andassemblies than ever before.

Page 16: Ds Contact Feb2008

16 Contact mag | Dassault Systèmes Americas

Why? Simulation technologytraditionally lives outside mostorganizations’ product lifecycle

management systems and tightly managedbusiness processes. The tools and data areoften controlled by small groups of experts.Generally, simulation results are stored onlocal hard drives, meaning they areinaccessible to others. This leads torepeating analyses unnecessarily, or — evenworse — losing valuable simulation results.For simulation to be an integral part of theproduct development cycle, the associatedsimulation processes, authoring tools, data,and resulting intellectual property must bemanaged, shared, and secured as strategicbusiness assets.

To address these issues, SIMULIA, theDassault Systèmes brand for realisticsimulation, has developed a new solution forSimulation Lifecycle Management (SLM).The SLM vision brings order to simulation

processes and, similar to Product LifecycleManagement (PLM) solutions, ensuresknowledge capture, data integrity,traceability, and collaboration throughout thesimulation lifecycle. SLM assistsorganizations in leveraging their simulationassets more effectively and reaches a newlevel of efficiency that shortens developmentcycles, reduces waste, and improvesproduct quality while fostering a cultureof collaboration andinnovation.

SIMULIA SLM

The initial release ofSIMULIA SLM providesthe technology for managingsimulation data, processes,and tools in a collaborativeenvironment. SIMULIA SLM isbuilt on a mature PLMplatform from DassaultSystèmes — the ENOVIA

Most product development

organizations know that using

realistic simulation throughout

the design process delivers

more innovative and reliable

products to market faster and

more cost effectively than

conventional prototyping and

physical testing alone.

However, even those who

apply simulation effectively

often fail to capture the

processes, manage and re-use

the data, and secure their

simulation-generated

intellectual property.

By Paul Lalor, Product Manager, SIMULIA

Realistic simulation allows hundreds ofvirtual tests to be performed efficientlyand cost effectively. Such simulationprocesses result in a huge amount ofdata and knowledge that must bemanaged and secured.

Multiple engineeringdomains influence product

performance and designdecisions. By managing

their simulation tools, data,and processes, organizations

are able to secure theirsimulation-generated

intellectual property andgain significant efficiencies.

It’s Time

to Manage

Simulation as a

Valued Corporate Asset

Page 17: Ds Contact Feb2008

Collaboration Platform – enabling best-in-class PLM operations that act upon thesimulation entities exposed within SLM.

To associate the simulation process and keyresults with product intellectual property,SIMULIA SLM enables four critical elementsof the simulation lifecycle:

• Collaboration• Simulation data management• Integration and process automation • Decision support

COLLABORATION

Product development involves a number ofteams working together to make designtrade-off decisions based on a variety ofperformance parameters such as strength,weight, vibration, and durability. SIMULIASLM supports cross-functional collaborationby giving everyone in the developmentprocess access tothe most current

simulation results, which can be reviewed inrelation to the full system performancespecifications.

SIMULATION DATA MANAGEMENT

The SIMULIA SLM solution collects,secures, manages, and associatessimulation data with related product data ina central repository. It maintains therelationship between engineering targetsand key simulation results, and provides asearchable environment for related data. Italso facilitates tracing the history ofindividual simulation processes, includingparameters, assumptions, and results thatinfluence key design decisions.

INTEGRATION AND

PROCESS AUTOMATION

A broad spectrum of best-in-class andproprietary simulation applications facilitatescomplete product performance analysis.SIMULIA SLM connects these various toolsin an open, yet controlled, manner. As themanagement of an organization’s simulationdata and processes mature, SIMULIA SLMprovides the resources to capture,automate, and deploy approved simulationworkflows to a wider group of expert andnon-expert simulation users.

DECISION SUPPORT

To ensure a product meets its functional andmanufacturing requirements within theconstraints of time and cost, organizationsmust leverage simulation results across multipledepartments. The SIMULIA SLM environment

gives individuals and groups access to simulation-generated information andknowledge through an intelligent and intuitiveinterface. This dashboard provides the quick,cross-functional insight into data needed tosupport design and business decisionsthroughout the development process.

WHY SLM NOW?

Shorter product lifecycles, higher materialcosts and the expanding role of internationalregulations are just a few of the factors thatensure simulation will play a growing role inoverall product design and manufacturing.In a December 2006 white paper entitled“Enterprise Simulation Management,”CIMdata predicts that the role of simulationwill expand beyond specific validationphases to permeate every element ofproduct development. Its capabilities willspan an enterprise, from purchasing to salesand many others, to empower moreinformed and confident business decisions.

Together with the increasing volume ofsimulations being performed, it is clear thatorganizations leveraging realistic simulationon a regular basis need an economical andeffective tool to manage, share, and securetheir simulation assets. SIMULIA SLM willhelp these organizations gain control of theirsimulation-generated intellectual property,transforming it into a valuable corporateasset•)

For more information:www.simulia.com/products/slm.html

17Contact mag | Dassault Systèmes Americas

spotlightsolution

Page 18: Ds Contact Feb2008

18 Contact mag | Dassault Systèmes Americas

Lockheed Martin Puts F-35s

Onboard Ships Virtually, Avoids

up to $100 Million in Costs

In most cases, lots of challenges. But inthe case of the new F-35 Lightning IIfighter jet designed by Lockheed Martin,

those challenges should be a thing of thepast. Thanks to a 3D virtual realityenvironment called SAIL (Ship/Air IntegrationLab) that Lockheed Martin developed, thecompany is identifying and resolvingintegration issues between its F-35s andaircraft carriers already in service – in somecases for decades – while the new planesare still in the digital design phase.

DELMIA’s ENVISION software for assessingmechanical interferences is at the heart ofthe SAIL system. SAIL also leverages CATIA3D digital designs as a main source of dataon the configuration of both planes andships. Lockheed Martin combined thesesolutions with technologies such asstereographic head-mounted displays and asix-camera spherical digital-video system tocreate SAIL and CAVE (Cave AutomaticVirtual Environment), the room where thevirtual reality simulations are performed.

“Everything is commercial off-the-shelftechnology, and all of it connects easilythrough the ENVISION open-softwarearchitecture,” says Mike Dobbins, SAILSystems Engineer for virtual maintenanceand digital human modeling. CAVEsurrounds users with life-sized displays ofdetailed engineering data, the flight deckand even the ocean in a new approach tocomprehending complex data called“immersive engineering.”

SAIL ANTICIPATES, ELIMINATES

CLASHES EARLY

Lockheed Martin is building three versions ofthe F-35 – one for traditional land-basedoperations, one for carrier operationsand one for short takeoff vertical landingoperations. Of the three, the carrier-basedversion offers the greatest challenges due tothe rigors of shipboard flight operations. Todate, Lockheed Martin estimates thelessons learned through immersiveengineering with SAIL have generatedbenefits that have allowed the company to

Take an aircraft carrier

designed and built in a

shipyard, and a fighter jet

designed and built years later

in a totally different

environment by another

contractor, put them together

and what do you get?

Page 19: Ds Contact Feb2008

story

avoid up to $100 million in costs, a paybackof approximately 15-to-1 on LockheedMartin’s investment and the approximatevalue of two F-35 Lightning IIs – like givingthe taxpayers two free aircraft.

“SAIL is all about affordability,” says Michael R.Yokell, Senior Manager, F-35 Basing and ShipSuitability. “The savings come from findingand fixing design problems now instead oflater, when the cost would be far higher.”

The value of SAIL lies in identifying issues inthe design of the planes that normallywouldn’t be noticed until after they were putinto service. For example, SAIL helpedengineers recognize that the initial design fortie-downs used to lash the planes to thecarrier deck wouldn’t work due to clashingparts. Certain parts were redesigned orrelocated to eliminate the clashes. Early on,engineers also realized that mounting theengines on rails inside the fuselage wouldallow them to be removed through the rearof the plane for servicing, which works bestat sea, rather than through the bottom, as iscustomary for land-based aircraft.

Finding such issues after construction is themost expensive time to find them, forcingrepairs and workarounds that can cost

millions of dollars and potentially disruptshipboard operations. Using SAIL to findthem in the digital stage, before the aircraftare built, allows Lockheed Martin to correctthem when changes are easy andinexpensive to make. This also allows itsengineers to find the best solution – not justthe one that can be most quickly retrofittedinto an already built aircraft.

SAFER OPERATIONS THROUGH

VIRTUAL REALITY

SAIL also helps Lockheed Martin anticipateand mitigate potential dangers to shipboardpersonnel, such as determining safedistances from intake valves or the heatdispersed around an engine. SAIL is ideal forsimulating almost any operation on the flightdeck, the weapons bay inside the aircraft, orattachment points beneath the wings. SAILsimulations also can show two, three, oreven four crew members working togetherin an operation such as re-arming an F-35.

“The big improvement over previousapproaches to rendering engineeringinformation is that SAIL integrates CAD,human motion, sections of the aircraft,elements of the ship and surroundingspaces,” says Pascale Rondot, the F-35SAIL lead who is responsible for human-

machine interfaces and human factors invirtual maintenance. “Its value is that itrepresents reality accurately in space, intime, and in movement that is true to life.”

Lockheed Martin often brings Navypersonnel into the facility to experience thesimulations first hand. “SAIL lets maintainersand ordnance specialists see within a fewseconds whether something designed intothe aircraft will work on the flight deck,because it is so easy for them to relate whatthey see in SAIL to their own shipboardexperience,” Yokell says.

“SAIL is a radical approach for aconservative company, but one that isproving its worth every day,” Yokel says. “Wehave been working for a decade to find away to quickly identify maintainability andaffordability issues and verify proposed fixes.Without the credibility generated by therealism and accuracy of the electronic toolsworking through DELMIA with CATIA data,SAIL might not have gained acceptance”•)

For more information:www.lockheedmartin.com/aeronautics

19Contact mag | Dassault Systèmes Americas

success

SAIL is an immersive engineering

environment leveraging DELMIA and

CATIA together with other technologies.

Page 20: Ds Contact Feb2008

Pentair Processes Flow

Faster with ENOVIA

Carlos Moreno, Pentair Water’s PLM(Product Lifecycle Management)Systems Manager, wanted to help

Pentair make consistent, reliable, up-to-datedata available to everyone, regardless oflocation. Pentair executives searched themarketplace for new solutions to addressfour top needs: a common 3D designsystem; a single, centralized data repositorywith a common data model; a collaborativeplatform capable of supporting multiplesites; and a common approach to workflow.

When the dust settled, the clear winner wasa PLM solution from Dassault Systèmesfeaturing ENOVIA for product data andworkflow management. One key factor wasDS PLM’s introduction of Multi-Site, asolution to synchronize data acrossdistributed installations. “In the end, Multi-Site is what got everyone on board,” Morenosays. “To be able to interact was soappealing.” ENOVIA also works seamlesslywith multiple CAD systems.

SEARCHABLE, CENTRALIZED DATA

DRIVES EFFICIENCY

Although not every division is live on ENOVIA

yet, those that are find that having a singlesource of data and a consistent data modelwith revision and version managementstreamlines collaboration.

“Previously, one person had to do the entiredesign,” says Dave Averbeck, Director ofEngineering for the Filtration Group, the firstPentair division to adopt ENOVIA. “Now wecan split that project among four or fivedifferent people, and everyone knows whateveryone else is doing. It cuts the time in halfand multiplies the brain power applied to everyproject, which makes for a better design.”

Centralized, reliable data managed inENOVIA also lowers the potential formistakes, significantly decreasing thenumber of changes made at the toolingstage, when they are most expensive.“ENOVIA has enabled Pentair to reap thebenefits of engineering globally, withoutboundaries,” says T. Balagangadaran,Senior PLM Engineer.

“One of the huge benefits is the ability toavoid redundancy in design,” says RandyBaker, Engineering Services Manager for

Minnesota-based Pentair Inc.

has evolved through

acquisitions into a global

powerhouse focused on water

technologies and technical

products. In 2006, the

company’s two divisions had

a combined 15,000 employees

and locations in 40 cities

from Sheboygan, Wisconsin,

to Shanghai, China.

20 Contact mag | Dassault Systèmes Americas

Page 21: Ds Contact Feb2008

story

Pentair Water, Pool and Spa. “When youdon’t have a strong database, you canwaste two days searching for somethingyou never find, and then you waste time re-designing something you already had.That’s a huge cost, and a powerful tool likeENOVIA eliminates it.”

ONE COMPANY WITH ONE

TRUSTED DATA SOURCE

Every location equipped with Multi-Site,including Pentair’s design centers in India,now has access to precisely the same dataand product structure and receives regularsynchronized updates of only that data thathas changed since the previous update.

Pentair’s DS PLM implementation alsosupports the broader enterprise withproduct data. “Our Supply people use thesystem on a day-to-day-basis, CustomerService stores product manuals in it, Qualityuses it extensively to store their ISO controldocuments and manage processes such

as ROHS,” says Dan Turkoski,who led the implementation

team. “Production keepswork instructions in it,

Purchasing uses it formake-versus-buy

decisions and

sourcing. We track the regulatory certific-ations for every part in every product inevery jurisdiction. DS PLM is making lifeeasier for our entire organization.”

A phased implementation allows each newgroup to benefit from the development workdone by its predecessors. “It’s great that anyidea, process, or workflow developed for onegroup can be recycled for the benefit of theentire organization,” says Chris Lange,Director of Engineering for the Pump Division.

FOCUS ON INFLOW TECHNOLOGY

Pentair gives much of the credit for its DS PLMsuccess to InFlow Technology, a DassaultSystèmes value-added reseller that specializesin PLM strategy and implementation. “Theirsupport has been phenomenal, and theknowledge they have developed over theyears in working with Pentair has really paidoff,” Baker says.

“InFlow has worked as an extension of ourown group, as part of our team,” Morenoadds. InFlow also supports Pentair’s rolloutworldwide. “We really appreciatethat Dassault Systèmessupported us onthis point andsaw the

importance of having a single vision and asingle approach worldwide,” Moreno says.“Having one cook in the kitchen, rather than adifferent one in every sales territory, wascritical to our success.”

Pentair plans to leverage its DS PLMinvestment for even greater future returns,including rolling out Multi-Site access to itslocations across Europe. “In an increasinglycompetitive market, it is only logical that ourefforts in 2008 concentrate on continuouslyfostering innovation, in addition to ourprocess improvements,” Moreno says•)

For more information:www.pentair.comwww.inflow-tech.com

21Contact mag | Dassault Systèmes Americas

success

ENOVIA has enabled Pentair to reap the

benefits of engineering globally, without boundaries.T. Balagangadaran, Senior PLM Engineering, Pentair

«

Page 22: Ds Contact Feb2008

spotlightsolution

22 Contact mag | Dassault Systèmes Americas

IGE+XAO Masters the Art

of Electrical Harness Design

Like a virtuoso violinist or a masterartisan, IGE+XAO Group hasdedicated more than two decades

to one specialty – the fine art of electricalengineering, which translates into48,500 licenses sold to date. In theprocess, IGE+XAO has won a hostof leading companies as dedicatedfans, including Airbus, Air France-KLM,Eurocopter, Embraer, Latécoère, NorthropGrumman and Snecma.

Its latest master work, SEE ElectricalHarness PLM for CATIA, transforms theprocess of designing electrical harnessesby leveraging the power of CATIA tosignificantly reduce cycle times. SEEElectrical Harness PLM for CATIA coversthe complete electrical harness design

process for aircraft and automobiles,creating logical harnesses directly fromsystems and digital mock-up design data.

The topology modules in SEE ElectricalHarness allow users to generate andmanage cabling in full compliance withprofessional rules. This supports faster,

more precise design of electricalharnesses, reducing development cycles.The innovative logical and physical designapproach also leverages IGE-XAO Group’slarge component library as a complementto the PLM CATIA solutions for electricalsystem design and manufacturing.

The solution covers the entire process, fromfunctional decomposition to logical harnessdefinition, including systems definition, netrouting and bundling, wire harnessdefinition, and automatic generation ofwiring diagrams to harness design•)

For more information:www.harness-design.comor contact David Kohek [email protected]

Type3 Simplifies

Graphics and

Text Tasks in CATIA

Type3 CAAV5 is based on theDassault Systèmes ComponentApplication Architecture (CAA) and

has been developed in close partnershipwith Dassault Systèmes to give CATIAusers integrated access to Type3 expertisein text and engraving applications.

Type3 CAAV5 is focused on providingdesign engineers with access to a specificrange of new and versatile features toenrich industrial parts with logo designs,artistic text, symbols, model/serialnumbers, legal mentions and more, directlyin CATIA. Furthermore, the integration ofType3 is fully associative.

Whether for decoration purposes(packaging, luxury goods, consumergoods), advertisements or publishing (allindustries), identification or applying legalmentions or trademarks on parts(automotive, high tech, consumer goods),CATIA users can now optimize their PLMprocess. These new capabilities integratecreation and handling of graphic artworkand text in PLM, from design stage toproduction or publishing.

The solution is available in two formats: Type3 CAAV5 based, which provides CATIAusers with easy but professional functionalityto create text, logos and symbols, delivering

immediate productivity gains to users inproduct development, marketing andmanufacturing. Users can vectorize importedbitmap files to create native CATIA curvesfrom a picture. Type3 CAAV5 based alsoallows CATIA users to project or wrap textand designs onto a 3D form.

Type3 Gateway, which provides thecopy/paste function, allowing easy transferof information between CATIA and engravingsoftware TypeEdit and LaserType•)

For more information:Email: [email protected] visit www.type3.us

Page 23: Ds Contact Feb2008

ADVANCED MANUFACTURING EXPO

March 18, 2008, 10-11 a.m.Charlotte Convention CenterCharlotte, North CarolinaMark Strobel, director of solutions portfoliomanagement, Dassault Systèmes, will discusshow PLM addresses seven of the most commonsources of waste in product development, in asession titled: “Lean Product Development:Leveraging PLM for Dramatic Returns.”

MATERIAL WORLD &

TECHNOLOGY SOLUTIONS

April 8-10, 2008Miami Beach Convention CenterMiami Beach, FloridaBooth #240As an official event of the American Apparel &Footwear Association, Technology Solutionsruns concurrently with Material World, thepremier global sourcing, fabric, trim and trendtrade event for the sewn products industry,creating an inclusive industry event that bringstogether fabric/findings and informationtechnology. Join ENOVIA at 1:45 p.m. April 8, fora PLM presentation, and stop by our booth tolearn more about products and solutions for theapparel industry. For more information visit:http://www.material-world.com/Content/358.htm.

NCMA WORLD CONGRESS

April 13-16, 2008, Duke Energy CenterCincinnati, OhioBooth #205NCMA World Congress is the premierconference for contract managementprofessionals in both government and industry,and provides a wealth of opportunity andknowledge for career success. Visit ENOVIA inBooth 205 for a live demonstration of theENOVIA Aerospace and Defense Acceleratorfor Program Management™. For moreinformation visit: http://www.ncmahq.org/meetings/WC08/.

SAE WORLD CONGRESS

April 13-17, 2008, Cobo CenterDetroit, MichiganBooth #1550Visit Dassault Systèmes in the OEM/SupplierPark to see the latest in DS PLM solutions tohelp automotive OEMs and suppliers fosterinnovation, streamline manufacturing, reducecosts and speed time to market. Once again,DS is the proud sponsor of the SAEInternational Car Giveaway at World Congress.Make sure to ask how you can win a 2008Chrysler vehicle or other valuable prizes. Formore information visit: http://www.sae.org/congress/.

COE 2008 ANNUAL PLM

CONFERENCE & TECHNIFAIR

April 27-30, 2008Walt Disney World Swan and Dolphin ResortOrlando, FloridaJoin more than 1,400 COE members as theydiscuss the innovations of tomorrow in one ofthe most imaginative places in the world. Thisyear's event features three days of face-to-facenetworking, education, and hands-on trainingon Dassault Systèmes PLM solutions. See thelatest technology advancements and newestproducts specifically for users of DS PLMsolutions. For more information visit:http://www.coe.org/EventsEducation/AnnualConferenceTechniFair/tabid/211/Default.aspx/.

OFFSHORE TECHNOLOGY

CONFERENCE (OTC)

May 5-8, 2008, Reliant CenterHouston, TexasBooth #9011OTC is the premier offshore industry event forocean resource development. DassaultSystèmes 3D PLM solutions are critical to theProcess, Power & Petroleum industry, withtrillions of dollars of assets at stake that requirerisk control and cost management. Stop by theDS booth to see the benefits of testing andvalidating designs in a virtual environmentbefore embarking on costly projects. For moreinformation visit: http://www.otcnet.org/2008/.

ENOVIA AMERICAS CUSTOMER

CONFERENCE (EACC 2008)

May 6-9, 2008Orlando World Center MarriottOrlando, FloridaEACC 2008 expands the networking,educational, and strategic business planningopportunities for all ENOVIA MatrixOne,ENOVIA SmarTeam and ENOVIA VPLMcustomers and partners. Don’t miss thisopportunity to learn, network, share andsucceed with ENOVIA PLM solutions. For moreinformation visit: www.3ds.com/enovia/eacc

SAMPE ’08

May 18-22, 2008Long Beach Convention CenterLong Beach, CaliforniaBooth #651Join Dassault Systèmes at the world’s largestadvanced materials conference and exposition.Highlights include a presentation by RaniRichardson of DS on the dedicatedComposites solution natively integrated intoCATIA V5 architecture. Visit the DS booth tolearn more about the Composites solution andour dedicated partner applications tailored toeach manufacturing process. For moreinformation visit: http://www.sampe.org/events/2008LongBeach.aspx/.

THE 45TH DESIGN

AUTOMATION CONFERENCE (DAC)

June 8-13, 2008Anaheim Convention CenterAnaheim, CaliforniaWith a 45-year commitment to advancing CAD,DAC’s technical program covers everythingrelated to electronics design automation. Closeto 60 technical sessions offer information onrecent developments and trends, managementpractices, and new products, as well asmethodologies and technologies. Stop bythe ENOVIA booth to discover productsand solutions specific to the electronicsdesign industry. For more information visit:http://www.dac.com/45th/index.aspx/.

DASSAULT SYSTÈMES PLM AMERICAS SCHEDULE OF EVENTS

ENOVIA Unveils Strategic New 2008 PLM Events Worldwide

Industry executives and innovation leaders willbe attending the inaugural ENOVIA AmericasCustomer Conference (EACC 2008) May 6–9, 2008in Orlando, Florida. An ENOVIA European event willfollow June 2-4, in Munich, Germany. Building on

the excellence of the MatrixOne Global Customer Conferences, whichwere held for eight years, EACC 2008 brings together for the first timeusers from all three ENOVIA product lines – ENOVIA MatrixOne, ENOVIASmarTeam and ENOVIA VPLM – to learn, share, network and succeedwith innovative new product development.

During the four-day event, highlights include General Session keynoteaddresses from Bruce Richardson, chief research officer, AMR Research;and Joel Lemke, chief executive officer of Dassault Systèmes, ENOVIA.Attendees can choose from more than 45 industry, product and solutionsessions spotlighting how to improve collaboration and gain competitiveadvantage by reducing new product introduction costs, extending designexpertise across the global enterprise and more.

To register, visit http://www.3ds.com/news-events/eacc/overview/.An early registration discount is available until April 11, 2008.

Page 24: Ds Contact Feb2008

DASSAULT SYSTÈMES AMERICAS CORP.University Research Park10330 David Taylor DriveCharlotte, NC 28262, USA

(800) 382-3342www.3ds.com

REVOLUTIONIZE THE WAY YOU DOCUMENT PRODUCTS.

www.3dviacomposer.com