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Volkswagen Group in China
Prof. Dr. Jochem HeizmannJ.P. Morgan Global China Summit 201410th June, 2014
Volkswagen Group with > 30 years of success in Chin a
1983
30 yearsVolkswagen Group in China
Commercial
Vehicles
2013
� 1 Brand
� 1 Model (Santana)
� 600 vehicles
� 12 Brands
� > 80 PV Models
� 3.27 million vehicles
2
3
Joint Ventures Shanghai Volkswagen and FAW -Volkswagen asstrong pillars
* VW AG 40 % / VCIC 10% ** VW AG 30 % / Audi AG 10%
JV Establishment
Share
Deliveries 2013 ~ 1.5 million vehicles
1984 1991
~ 1.5 million vehicles
SAIC Motor 50%
VW Group 50%*
VW Group 40%**
FAW60%
4
Locally produced product portfolio as basis for suc cess
Vol
ksw
agen
Lavida Santana Passat
Polo Touran Tiguan
Ško
daFabia Rapid Octavia Superb Yeti
Vol
ksw
agen
Jetta Sagitar Magotan
New Bora CC Golf
Aud
i
Audi A4L Audi A6L Audi Q3 Audi Q5
Gran Lavida
Audi A3 SB Rapid SBAudi A3 Limo
5
Volkswagen Group with 28 plants in China
Total Investments 1985-2013:€ 18.5 billion
Planned Investments 2014-2018:€ 18.2 billion
11 Car production plants
17 Component plants
Headquarter Volkswagen Group China
Volkswagen Transmission
Shanghai VolkswagenPowertrain
FAW-Volkswagen(Volkswagen, Audi)
Volkswagen FAW Engine
Volkswagen FAW Platform
Shanghai Volkswagen
Shanghai Volkswagen(Volkswagen, ŠKODA)
Volkswagen AutomaticTransmission Dalian
Volkswagen China Investment Company
Beijing
Shanghai
Dalian
Chengdu Nanjing
FAW-Volkswagen
Yizheng
Volkswagen FAW Platform
Urumqi
Shanghai Volkswagen
Foshan
FAW-Volkswagen
TianjinVolkswagen AutomaticTransmission Tianjin
Shanghai Volkswagen
Ningbo
Changchun
Volkswagen FAW Engine
Volkswagen FAW Platform
ChangzhouMAN Diesel & Turbo
Locations
6
Volkswagen Group China with 3.27 million deliveries to customers in 2013 – Plus 16.2%
* Porsche incl. since August 2012
2,813*
2,150
406236
13*
3,271*
2,506
492227
37
+16.2%(‘000 units)
+16.6%
+21.2%-3.7%
*
2013
2012
7
Volkswagen Group China with 1.19 million deliveries to customers in Jan-Apr 2014 – Plus 17.0%
Jan-Apr 2014
Jan-Apr 2013
Overall marketgrowth
+12.4%1,018
784
14278
12
1,190
921
17084
13
(‘000 units)
+17.5%
+19.9%+7.5%
+17.0%
+12.4%
8
Passenger Vehicles Market in China with promising o utlook
Source: Internal calculations based on IHS
Forecast
13
18
23
28
33
38
2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Million vehicles
2013 Actual:15.9 mn. veh.
10% Growth
5% Growth
32 mn. veh.
25 mn. veh.
rowth in 2014: 10% Growth in 2014: ≙ ~ ≙ ~ ≙ ~ ≙ ~ 17.5 mn. veh.
9
Following China ´s Growth: Need for Volkswagen Group to build upat least 2 factories every 3 years
Additionalsales volume[veh.]
Scenario: 5% Growth p.a.
Total market2011 2012 2013 2014 2015 2016
2016: > 20 mn. veh. p.a
Million vehicles
200,000
Market ShareVW Group
~ 20%
Market ShareVW Group
~ 20%Need of
2 new Factoriesevery 3 Years
1 2
Volkswagen Group
1 mn.
Source: Internal calculations based on IHS
10
Proportionate operating profit of Volkswagen Group Chin a in 2013 with +16.8% vs. 2012
2013
€ 8.42 billion
€ 3.68 billion
€ 9.57 billion
€ 4.30 billion
2012
+17%+ 16.8%
Operatingprofit 100%
Operatingprofit,
proportionate
11
Proportionate operating profit of Volkswagen Group Chin a in Q1/2014 with +7.4% vs. Q1/2013
Q1/2014
€ 2.53 billion
€ 1.16 billion
€ 2.84 billion
€ 1.24 billion
Q1/2013
+17%+ 7.4%
Operatingprofit 100% Operating
profit,proportionate
12
By 2018, Volkswagen Group China with > 100,000 employ ees
201820172016201520142013
> 20,000
> 80,000~ 90,000
> 100,000
Employees in the dealer organisationDealers
13
By 2018, Volkswagen Group China with > 3,600 dealers a nd> 500,000 employees in the dealer network
2018 (E)
> 3,600
2014 (E)
~ 2,750
2013
~ 2,400
2018 (E)
~ 360,000
2013 2014 (E)
> 500,000
> 300,000
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