village organics
Post on 14-Jun-2015
369 Views
Preview:
TRANSCRIPT
Village Organics Private Ltd.
The journey towards cultivating the country…….
Passionate for farming, however not sure where to start ?
Your passion is one among the best as the land availability in India is Shrinking….
Total land availability in India is 0, 81,23,81,200 Acers and this will Never change.
Total population of India as in 2012 is 1,22,02,00,000 + add 51 every minute….
Still most of us do not even have an acre of land ?
Agriculture land Vs. Population
Let’s first understand as to,
Why ?
people do not get into farming
Cannot
Passion Vs. practicality
It’s Clarity…
Fulfilling your passion is not that easy, as agriculture and real-estate in India is still an unorganized segment and is managed mostly by not so professional people.
There is no end-to-end service providers and there is no fixed MRP for this industry.
Adding to this, the missing clarity and uncertainties create a road block.
Lets take a look at the common concerns :
• Legal• Cost/commission• Documentation• Approach road• Soil fertility/water
availability
• Cannot afford specialist consultation for small holdings
• What to grow• When to grow• Knowledge of seeds,
fertilizers, pesticides etc.
• Cannot afford technology and machinery
LANDINPUTS
EXPERTISE
Technology
• Manpower issues like availability, skill, cost and consistency, knowledge upgrades and optimum utilization
MANPOWER
• Time and availability constrains
TIMELINE
• Cannot process, store or market it directly causing middleman issues
PROCESSING AND MARKETING
Lets see why farmers are quitting……
Past PresentLarge land holdings Small land holdings
Huge manpower Availability Manpower Scarcity
Sustainable farming : inputs like seeds fertilizers where available in house from the life stock costing zero percent
Inputs like Pesticides , seeds and fertilizers very expensive
Supporting systems like dairy and poultry Supporting system collapsed Converting the producer into a consumer
Non availability of technology Availability of technology but not affordable
Multi crop module Monocrop module
Customer sentiment: Consumers demanded on basis of quality making the produce safe and healthier
Customer sentiment : Consumers demanded on basis of cost and quantity making produce toxic and malnutrient
Community living gave access to knowledge transfer without any cost
Independent farming and small land holdings restricted the farmer from expertise and technology
Farming was the main source of income Globalization has brought-in multiple options
Who we are ?
We are a Team Of……..
Traditional Senior farmers
Wood Scientists
Soil Scientist
Environmental Scientists
Horticulturalists
Certified Crop advisors(CCA)
Agronomist
Entomologist
Dairy Technologist
• V Asha Kiran Founder & Managing Director – Village Organics Pvt. Ltd
• Managing Director for Air aroma India Pvt. Ltd• Managing Director for Microline computers Pvt. Ltd• Direct exporter of Organic Mangoes to Australia, Singapore, Malaysia
and USA• Indian distributor for Natural fragmented oil to Major star hotels in India
• P Gopi Krishna Director – Village Organics Pvt. Ltd• Managed his family business “ Vinu Agritec Pvt. Ltd” • Has immense knowledge & experience in agro executions and
management of farms ranging between 100 acres to 3000 Acers. • Completed successful farming on 2500 acres at Vinukonda, Guntur dist.
Andhra Pradesh under waste land development scheme of Govt. of India.
• K . Srinivasa Rao Director – Village Organics Pvt. Ltd• President - Sandalwood growers association• Managing Partner – Herbal India Enterprises • Partner – Siri Agri Group• Has been learning the complete cell biology of Sandalwood from Dr. H S
Anantha Padmanabha for the past 8 years.• Has been practicing sandalwood cultivation for the past 8 years
Board of Directors
Currently working as Manager Horticulture of the Taj West End (Taj Group Hotels) Bang.
Post Graduate in Botany & Researcher in the field of Cytogenetic & Plant Physiology. Expert in Tissue Culture, Breeding Resistant Mutants for Gama radiation & Environmental Pollutants, especially industrial effluents.
Officially Having 23 years of Experience in the Landscaping & Horticulture field, Initial 14 months focused in Landscaping of Goa University premises, which is of Lateritic Rocky Strata. Then Joined Leela Venture ltd, taken up the role of Project in charge and instrumental in building up The Leela Goa & Landscaping @ Mobar Cavelosim, Goa, which became part of the leading hotels of the world within 1 year. Rest of the 21 years within Taj Group of Hotels developing landscape of prime properties country wide.
Have been instrumental for winning the award for The Taj West End as ‘Best Environmental Hotel of the year’ 08’.
Honorary Consultant for Urban Landscaping of Bangalore for BBMP & BET.
Specialized in transplantation of 100 years old Trees. Takes part in assisting the government in transplanting Heritage trees instead of cutting them during road widening program.
Horticulture Scientist
S.L.V Prasad
Wood Scientist
Dr. H S Anantha Padmanabha, the forestry consultant, is an expert on sandalwood cell biology, who mastered the technology of artificial raising of sandalwood.
A scientist of 40 years experience in forestry in India, he had worked as a senior scientist at the Institute of Wood Science and Technology in Bangalore (India) from 1964 to 1998 and was responsible for guiding research projects on sandalwood and other forestry species including but not limited to techniques of growing sandalwood and decease and pests affecting forestry tree species.
Currently he is a Director of Karnataka Research Foundation and Advance Technology Transfer, Bangalore, Consultant to Tropical Forestry Services Western Australia, consultant to Forest Rewards, Western Australia, and had served as consultant to Department of Conservation and Land Development (CALM) and Forest Product Commission (FPC) Government of Western Australia from 1998 to 2002. He is honorary consultant to Karnataka Soaps and Detergents Ltd, Bangalore, assisting and providing guidance to farmers, corporate bodies and NGO’s in growing sandalwood in India.
He has co-authored books on sandalwood and have published over 150 publications in both Indian and International journals. He was designated as chief Technical Advisor for sandalwood projects with the World Bank FREE project (ICFRE) Government of India.
Dr. H S Anantha Padmanabha
Environmental Scientist
Master of Science (environmental science & engineering) University of Maryland College Park, MD,USA.
Worked as consulting engineer for over 10 years in USA. He has developed an innovative low cost water disinfection technology, which is in the final stage of product development (Patent Pending, US Patent Office, Washington, DC).
Developed a simple & effective three step cow-based sustainable farming technique. Currently working in over four districts of Andhra Pradesh conducting training for farmers on cow-based sustainable farming.
Developed a rice cooking (traditional) process to enhance and promote health, especially for diabetes and muscular skeletal problems.
Participated in core organizing team for several antipollution movements including a major Uranium mining project at Nagarjuna Sager area.
Varied interest in Vedic sciences including Ayurveda, Holistic Healing, Astrology, Yoga, Meditation, Agni Hothra, Traditional Knowledge Systems.
K.Muralidhar Reddy (Acharya)
Strengths
A team of highly qualified individuals with years of
experience in their field have contributed to one of the best
and unique crop module
Our End-to-End farming module has helped us make the most
out of farming.
Many passionate individuals from various sectors of life who
wanted to get into farming however avoided the same due
to lack of clarity are today investors with us and are our
strength
An unique eco-friendly community farming module, for
optimum utilization of available resources
A thought process that has balanced the usage of
traditional farming modules and adopted technology only
where applicable
Visionary and experience leadership that developed a
highly profitable farming module
What do we do?
Live Stock
Vegetables
Mango
Sandal Wood
Carbon Credits
Making produce more profitable……
We are farming in a integrated and sustainable manner
Company Owned Nursery
Trained Manpower
Self owned farm equipment
sowing, growing harvesting
Food processing
Cold Storage and Warehouse
Self marketing
Exporting
Making profits more profitable…
Crop Yield per acre Expected price Gross Income (p/y)
Vegetables 10 Mt Rs 15 1,50,000
The above profit figures look amazing, however is it really possible?
There are two factors which effects the annual income projected. Can we achieve 10 Mt per year and will the cost projected remain the same for the entire year.
Yield: Achieving 10 – 15 Mts. per year is an common accomplishment , we have local farmers who even achieve 25-30 Mts. pa, however there are lots of factors which may effect the same.
At Village Organics this factors are clearly understood and properly taken care of.
• Proper selection of seeds and saplings to ensure mortality issues.• In-depth knowledge of the soil conditions with soil test reports which helps to determine the verity
and quantity of bio inputs to be used.• Crop rotation to enhance the naturally available minerals thus decreasing the input cost and
increasing the output.• Use of organic compost made in-house, thus reducing the cost of pesticides and manure.• Day to day monitoring by qualified and experience agronomists.• Enhanced harvesting modules to ensure reduction in wastage
Price: This never remains the same and is the most effecting factor for the annual profits. Market fluctuations are very common and cannot be controlled.
Lets take the example of Tomatoes.
They grow round the year however the farmer price differs from Rs 20 -40 per Kg to sometimes as less as Rs 1 or even less. The highest price remains only for few days and the farmers have to face the grudge of fluctuations.
Being perishable the farmers have to sell as and when harvested, immaterial of the marker price. This fluctuations reduce the annual profits.
This reduces the average annual price of tomatoes to Rs 5 making the annual
profits to around Rs 70,000 per acre.
At Village Organics if cultivation is an process, getting the maximum out of the produce is another major segment in itself and is handled well.
• The raw produce is not directly sold in the wholesale market.• The produce is processed and packed to increase the shell life and thus
becomes an value addition. This process helps Village organics tackle the market fluctuations.
• Village Organics has in-house marketing system which directly reaches the end users. This reduces middleman commissions.
• Being an organic produce it is widely accepted and paid more for. • Village Organics has vast experience in exports of such produce. This helps us,
making profits more profitable
Profit sources
Sandalwood
MangoVegetables
Dairy Usages at Village Organics
Cow Dung
Gobar gas
Value addition by Processing making By-Products
Exports | Direct Marketing
Urine Fertilizer as Urine Pest Management for Foly Spray
Organic Manure
Kitchen Generator Pumps
Lightening
Other value addition to farming
Bee Farming
Country Poultry
• Natural honey• Helps in pollination• Acts as a farm security• Does not conflict with
regular farming
• Organic livestock• Organic eggs• Organic manure through feces
which substitutes the Phosphorous requirement
• Consumes harmful insects which effect the crop
Organic Mango Farming
Trees per Acre = 100
Yield per Acre
Current market price per Kg
4 Mts.
Rs. 30
Mango
Trees per acre = 300
Yield Quantity per tree Current price per Kg
Heartwood 30 Kgs 5,000
Roots 5 Kgs 5,000
Mixed wood 5 Kgs 1,000
Sapwood 50 Kgs 500
Sandalwood
Organic Sandalwood Farming
Farm security measures
Patented security system
The idea behind this is very simple. To let the tree speak for itself. When a tree is cut down an alarm is triggered and communicated to the security personals through :
1) Hooter2) SMS3) E-mail
Agri Lifestyle @ Your Own Farm
Eco friendly guest house
Swimming pool
Navagraha Vanam
Nakshtra Vanam
• Solar water heating system
• Mineral water plant• Waste water treatment• Organic food court• Natural ventilation • Renewable energy• Traditional architecture
designs by – Rich earth architectures (Mumbai)
• Floral garden• Medicinal plant
garden• Fruit garden
Activity Calendar for Current Project
Month Activity Funding %
April, May – 2012 a) Land ploughing for sunlight exposure to kill termites b) Bore wells digging as peek summer gives the accuracy
for ground water table.c) Rainwater harvesting mechanism.d) Ground water recharging mechanism.
20%
June, July – 2012 a) Nursery plantation of sandalwood and mango saplings.b) Legumes is planted for nitrogen enhancement.
15%
August, Sept – 2012 Land fencingIndividual land identification and making
10%
October 2012 – Jan 2013
Infrastructure : a) Cow cattle sheds.b) Employee Quartersc) Guest housed) Food processing unite) Gobar gas unit
15%
February , March– 2013
Drip irrigation and trenches 10%
April, May – 2013 Pit formation with organic manure mixing 10%
June, July -2013 Ground plantation 20%
Come let’s cultivate the country, together….
top related