understanding google webinar

SEOSearch Engine Optimization

Organic SearchResults

Google “Trusted” Sites

What are your school’s Google results?

How “trusted” is your website?

Print and save first 3 pages of your results.

Q & ATo ask your question, please send a private message

to Nate Meador with your name and area code.

Registration and verification process shouldbe completed by the School Owner along

with the Admissions Team.

https://www.google.com/accounts/NewAccount

Q & ATo ask your question, please send a private message

to Nate Meador with your name and area code.

Q & ATo ask your question, please send a private message

to Nate Meador with your name and area code.

SUMMARYOrganic Search ResultsGoogle “Trusted” Sites

Search Engine OptimizationCreating a Google Account

Google Local Business CenterCreating your Google Local Business Listing

Your Listing’s StatisticsGoogle Adwords and Sponsored Links

HOMEPLAY1. Type your school’s name in a simple Google search. Print and save the results. This will serveas your baseline and starting point. Keep your information in a binder for reference.

2. Implement all recommended steps from our session today. Now, type your school name in aGoogle search again. Note the new results and the changes you notice. Share them with yourteam. Print and save.

3. Follow the recommended steps to create a local Google listing. Send the link to your GoogleMaps listing to MonicaM@paulmitchell.edu.

RESOURCESAaron Palm • aaron@sfiec.edu

Monica Matthews • monicam@paulmitchell.edu

Nate Meador • natem@paulmitchell.edu

Q & ATo ask your question, please send a private message

to Nate Meador with your name and area code.