transmedia jam presentation july 30 2012

Presenting

Whats the recipe for a Transmedia Jam?

• The concept of Jam Session comes from music - Jazz or Rock - used by musicians to develop new material, find suitable arrangements, or simply as a social gathering and communal practice session.

• Game Jams are spaces for rapidly prototyping games and injecting new ideas into the industry.

We took the same concept and applied it to the Transmedia Jam merging the rapid prototyping concepts with a strong

community building aspect to create a new form of Transmedia Hack-a-thon/Incubator

Special Thanks to our Sponsors:

What were our goals:

•Create the very first Transmedia Jam•Help foster a community of creatives and technologists working together.

•We set a goal of having 4-6 finished projects – we got 6•Create our own Transmedia Jam project while producing the event

What did we accomplish:

• 6 projects completed• 4 Awesome platforms sponsors• 1 Great Fordela giving us space and support•1 remote team – Seattle/Vancouver• Our own Transmedia Jam produced on 3 levels.• A lot of media buzz

JAM ON!!

5 Ingredients

1.Use one of the sponsoring platforms2. Main character is a personified object3.Work with another team to create a bigger story world4. A San Francisco landmark5. Tell a story in “real time”

Remote Vancouver-Seattle

Planning the

Project

Third Level of Storyworld:The Sock Story

•Write the story the 4 Jammers come up with

•Create story and characters

•Designed original art work

•Give us the same restrictions as the actual Jammers (3 of 5 ingredients and 24hrs total to make)

•Implemented in

Drawings by www.paulgarber.com

Story told throughemail using:

To experience the story email:soccum@hotmail.com

Write in subject:Follow my story

Mindmapping all the

interactions

Second Level of Storyworld:

The Strawberry Jammers• Developing the 4 characters• Create arcs similar to actual experiences• Tell a story through social networks

•These jammers would be the ones writing the third level story

ExperienceOn Transmedia Jam FB page

Story told through

interaction with jammers,

organizers andstaff.

First Level of Storyworld:How to Jam

Documentary• www.transmediajam.com website launched• Social media – twitter - #transmediajam• Instagram Jam Jars - transmediajam• Series of “How to create a Transmedia Jam” blog posts on www.transmediasf.org• Videos posted• Spreading the Jam concept• Developing our Jam personalities – level 1

Thank you!!!