toyota saudi arabia youtube campaign case study

Toyota performance campaign Case Study

Client: Omnia Brand: Toyota ALJ KSA Job: Youtube performance campaign Date: 2014 Link: Toyota Saudi Arabia youtube channel

Overview

Toyota KSA youtube performance campaign

The objective of this performance campaign is to promote Toyota channel on youtube. the campaign duration was only 2 months. we were tasked to increase the performance of the channel in terms of views, subscriptions and community interaction. This campaign is a true success story for us since we not only achieved the targeted KPIs, but also we exceeded the targeted figures.

Credits

ToyotaALJ Channel Lifetime-time views

5,457,381 1,897,118

Increase

as the date of 18-6-2014

as the date of 20-4-20143,560,263as the date of 20-4–2014

ToyotaALJ Channel Subscriptions

10,066 1,948

Increase

as the date of 22-6-2014

8,118as the date of 20-4–2014

Video 1 Total views growthالندكروزر 70 - ما أستغني عنها

Before After488,838

7,900 views

views

Video 2 Total views growthيارس - عالقتي بها وثيقة

Before After

427,7360 views

views

Video 3 Total views growthالندكروزر - موجودة لكل الناس

Before After

375,0714,203 views

views

video 4 Total views growth هايلكس - تحدي المصاعب

Before After

374,9360 views

views

11,835,810Impressions

1,439,507Views

Total Ads Performance - Adwords

Total Ads Performance - Adwords

848,615Unique Viewers

70,464Earned Views

107,340Clicks

12.16%View rate

Total Ads Performance - Adwords

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