tipps biz model

Prepared by Daniel for TIPPS Development

TIPPS BizModel

Draft Version 1.0

The Vision & Mission

VISION

“Provision of English

Medium School in

Malaysia with

affordable system

and supporting the

eco-system for

expansion”

MISSION 1. International Standard

2. Funding Platform

3. Managing and Enhancing

School System-Standard

4. Collaborate with

EduPreneurs in establishing

schools in Malaysia

5. Collaborate with

Government

6. Provision of Certified English

Medium Teachers and

Administrator

7. Promotion and recruitment

of students

The Business Model

Value Proposition

1. Affordable English Medium School.

2. Compliant to International Standard

e.g. IB, GCSE

3. Incorporating BM , Mandarin & other

language option

4. Incorporating Creative Discipline

e.g. Music, Arts, Design and Robotic

Science

5. Incorporating Physical Well-Being –

Gymnast, Dance & Martial Arts

The Business Model

Customer

Segments

1. Malaysian Middle Class

that want their children to be educated with English Medium

2. City-Urban resident in Klang Valley & Other Cities

in Malaysia 3. Private-funded Education

Institution

Customer

Relationships

Association Promoter

School & Academic Team

Sales & Marketing Team

Trust Fund Promoter

Co-Op Promoter

Channels

Kindergarten

Website

Social-Media

PR Articles

Social Events

School Open Day

Group-On Promotion

The Business Model

Key Resources

1. Financial Capital via Trust

Funds, Co-Op Funds, Association Funds

2. Board of Committee 3. Management &

Academic Team 4. System Promoter 5. Land & Building Assets

Key Activities

1. Collaboration – Gov,, Int.

Academic Standard, Education Industry

2. Promotion & Recruitment 3. School System & Facilities 4. Academic &

Administration Team

Key Partnership

1. Kindergarten 2. International Academic

Authority – GCSE, IB, Int. Universities

3. Malaysia Private University 4. Insurance Corporations 5. Property Developers

6. NGO – Parents/Children 7. Philanthropy Group 8. MNC – CSR Program

The Business Model

Cost Structures

1. School Building, Land & Facilities

2. Manpower – Academic,

Administration

3. Operation Expenses – Rental –

ICT, School Building

4. Licensing & Certification

5. Government MOE Application

6. Association & Co-Op Admin &

Management Team

Revenue Streams

1. Philanthropy & MNC – CSR

2. Sponsorship & Donation

3. Student Fees

4. International Grants

5. Student Material Mark-Up

6. Holiday Program – Mass Market