timeline of the events_q3

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Timeline HBR Case

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TIMELINE OF THE EVENTS• 1887

The first mechanical duplicator of written pages was put on the market. It was not well received.

• 1900Due to the increasing industrialization compounded with the introduction of telephonic technology provided impetus for mimeograph.

• 1910Sales of mimeographs picked up and reached 1,50,000 while photographic devices were not well received.

• 1930Offset printing was introduced which made a better copy of documents and was well received for office use.

• 1938Chester F. Carlson successfully transferred a message from one paper to another using electro photography

• 1950-1953Mechanized office copying was introduced along with technologies like using heat sensitive paper and dye-transfer technology

• 1959Xerox introduced the first automatic xerographic office copier that can print in ordinary paper. Sales went up to $33 million.

• 1966Xerox attained 227th place in Fortune's 500 largest American industries companies and it was ranked 9th in ratio of profit to sales and 15th in market value. But in October its market value dropped by half, stocks fell from 267.75 to 131.62.

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