the social lights 2-day social media training bootcamp
Post on 31-Aug-2014
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2-Day Social Media Training Bootcamp
© 2014 The Social Lights® LLC
The Social Lights® Training Institute is pleased to present a 2-day social media training course covering all things content on June 25 & 26, 2014. You’ll leave this program with the knowledge and know-how to build and execute a sustainable social media content strategy for your company.
© 2014 The Social Lights® LLC
TRAINING INSTITUTE
TRAINING INSTITUTE
Social media training with The Social Lights® is unconventional, as the focus is less on theory, with much more hands-on experience. !Our goal is to educate individuals not only on creating quality content, but strategically driving that content toward business goals.
© 2014 The Social Lights®
Strategy Content Creation Creative Assets Management Analytics
TRAINING INSTITUTE
The Social Lights® Training Programs bring together thought leaders in social media and digital marketing across the following focus areas:
All training modules feature subject matter experts as guest lecturers.
DAY 1
© 2014 The Social Lights® LLC
OPENING KEYNOTE SPEAKERTHINK LIKE A NEWS “PREDITOR”
Presented by: Erica Hanna, BringMeTheNews
© 2014 The Social Lights® LLC
© 2014 The Social Lights® LLC
CONTENT STRATEGY I: GETTING THE STORY STRAIGHT
Presented by: Jeff Neidt, Neidt Writer
© 2014 The Social Lights® LLC
CONTENT STRATEGY II CONTENT DEVELOPMENT AND PROMOTION
Presented by: Martha McCarthy, The Social Lights
© 2014 The Social Lights® LLC
SMALL GROUP CHALLENGE
Presented by: Kris Newcomer, The Firefly Sisterhood
!The mission of the Firefly Sisterhood is to foster
connections between women newly diagnosed with breast cancer and those already on the journey.
© 2014 The Social Lights® LLC
DAY 2
© 2014 The Social Lights® LLC
CONTENT DRIVING BRANDS
Presented by: Jim Cuene, GoKart Labs
© 2014 The Social Lights® LLC
A DAY IN THE LIFE OF A COMMUNITY MANAGER
Presented by: Kate Sommers, Hello Cereal Lovers
© 2014 The Social Lights® LLC
MAKING CONTENT MARKETING WORK FOR BUSINESS
Presented by: Gino Giovannelli, Miles Interactive
© 2014 The Social Lights® LLC
COMMUNITY MANAGEMENT: PUTTING IT INTO PRACTICE
A PANEL DISCUSSION
© 2014 The Social Lights® LLC
MEET THE PANELISTS
Angie Sheldon, Betty Crocker Drew Gneiser, Feed My Starving Children Jess Wageness, Nature Valley
Keith Beise, Minnesota Twins David Jungers, Mall of America
JOIN USfor
Social Media Training Bootcamp 2014!
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