the power to persuade building knowledge and capacity for policy change seven principles (and a...
Post on 31-Mar-2015
213 Views
Preview:
TRANSCRIPT
The Power to Persuade Building knowledge and Capacity
for Policy Change
Seven principles
(and a really good book)
Jennifer DoggettAugust 2013
Get some perspective
Understand the politics
Solve their
problem (not
yours)
Perfect your pitch
What problem am I solving?
Why is this the best solution?
What does success look like?
Make friend
s
…or at least try to neutralise enemies!
Tell a story
Principles
1. Get some perspective2. Know your audience3. Understand the politics4. Solve their problem5. Perfect your pitch6. Make friends7. Tell a story
top related