the power of visuals

The essential ingredientevery agency needs

MOST AGENCIES ALREADY

THOROUGHLY PER EXISTING MARKETING RECIPES

& ARE PSYCHOLOGICALLY WIRED TO PREFER

IT AS PART OF A HEALTHY SENSORY DIET

of marketers believe visual

material plays a crucial role

in their strategies

DIG IN

PEOPLE MARINATE

of all sensory receptors

dress the EYES

of the information the

senses serve is processed

by the BRAIN

of information sent to

the brain is V I S U A L

VISUALS

FASTER

ARE SOAKED

THAN TEXT

A PINCH OF THIS OR THAT

of what they see

of what they read

of what they hear

Agencies that season posts with images scoop

higher engagement than posts spread with only text

Visual content garnishes 94% more views than nonvisual content

Social media users share visuals 40X more than text

And they share and like infographics 3X more than nonvisual content

94% 40X 3X

Visual-based social media platforms are on the rise

INSTAGRAM, TUMBLR & PINTERESThave increasingly kneaded users, now considered

the fastest-growing social media platforms

FOUNDATION OF ACTIVEUSERS HAS RISEN

PHOTOS ONTO INSTAGRAM DAILY

USERS POUR80 MILLION

Visuals even sweeten agencies’ social interactionson Facebook & Twitter

In the future, visuals will only continue to be themagic ingredient in agencies’ social media recipe

PH

OT

OS

VID

EO

S

TWEETS WITHVISUAL ELEMENTS

VISUAL POSTS

THICKEN

WITH AGENCIES BY

INTERACTION USER

squeezed the largest share of retweets

BY 2018

of communicationsis set to be solely visual

of internet tra�c will bepoached by visual content

TAKE A BITE

WHIP UP

ATWE BELIEVE THAT THE FUTUREBELONGS TO AGENCIES WHO

marketing strategies heavywith visual ingredients

Make a reservation with

Contact Us at ethos3.com

We combineCUSTOMIZED RESEARCH &

PURPOSEFUL NARRATIVES

To produce

with sophisticated design...

COMPELLING & SHAREABLE

INFOGRAPHICS& MOTION GRAPHICS

http://yfsmagazine.com/2015/10/06/5-ways- interact ive- infographics-can-boost-sales/

http://blog.hubspot.com/market ing/visual-content-market ing-strategy

http://www.sl ideshare.net/ethos3/your-business-needsvisualcontent infographicbyethos3-30810350

http://www.massplanner.com/10-types-of-v isual-content-to-use- in-your-content-market ing/

https://blog.k issmetr ics.com/visual-content-you-need-to-use- in-your-market ing-campaign/

http://www.cmocounci l .org/ images/uploads/297.pdf

http://www.inc.com/larry-k im/visual-content-market-

ing-16-eye-popping-stat ist ics-you-need-to-know.html

http://blog. instagram.com/post/129662501137/150922-400mil l ion

SOURCES

ETHOS3 TODAY!

MARK WARNERDirector of Business Development

615.557.2352

mark@ethos3.com

,