the outlook of the competitiveness of thai software industry
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The Outlook of the Competitiveness of Thai Software Industry
Anukul Tamprasirt
Association of Thai Software Industry
Labor Intensive
Labor Intensive
Firm Strategy, Industry Structure
Related and Supporting
Industry
Market Demand
Supply
Vertical/SpecificIndustry
Vertical/SpecificIndustry
Global Floor
“ISO” Ceiling
Low Cost,Low Value
Trap
Competitiveness
Source: Porter Competitiveness
Niches
Source: Thailand Competitiveness
Software Industry Outlook
AutoAuto FoodFood TourismTourismFashionFashion
PackagingPackaging
LogisticLogistic
SoftwareSoftware
Supportive Industr
ies
…..…..
…..…..
Strategic & Lead ing
Industries
Examples of ServicesExamples of Services
Export Promotion,www.depthai.go.th
•International Trade Strategies using ICT•E-Commerce Facilitator Hub•Online Networking Strategies for Entrepreneurs
Ministry of Finance, www.ThailandOutlook.com
Online InvestmentOpportunityin Thailand
Traceability in Agriculture & Food
E-Commerce in Jewelry
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