the core of gamification

The  Core  of  Gamifica/on

A  quick  look  at  why  games  are  powerful  and   how  we  can  tap  into  that  power  

in  a  meaningful  way    

Charles  Butler

cb@nith.no

The  Current  Reality  

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“I  don't  fucking  want  innova2on,  you're  not  smarter  than  your  compe2tor.”    

“Just  copy  what  they  do  and  do  it  un2l  you  get  their  numbers.”

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Why?    

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This  is  bowling…  There  are  rules.  

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Mo/va/ons    

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Know  your  customer

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Thanks!

Charles  Butler

cb@nith.no