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Tesla Motors FTC WORKSHOP – Auto Distribution Todd Maron, General Counsel

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Tesla’s Mission

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U.S. Auto Manufacturers

Tesla is Fundamentally Different

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Technology Stores Service

• No Local Sales & Service • Inconvenience • No Vehicle Financing • Limited Choices • Higher Prices • Stifling Technology & Innovation

The World Without Tesla

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Consumers Want Direct Sales

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Los Angeles Times Triangle Business Journal Austin Business Journal

99% 97% 86%

State Laws – Direct Distribution

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States with Tesla Stores Other Permissive States States Not Allowing Tesla

Rest of World

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• Franchised Dealers • General Motors

Opposition is Purely Competitive

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“Unlike some EV customers, Bolt EV customers never have to worry about driving to another state to buy, service or support their vehicles.”

– Mary Barra @ CES

General Motors

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• Consumers • Economists • Legal Experts • Academics • Policy Think Tanks • FTC

Supporters of Direct Sales

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Conclusions

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Consumer Protection Competition/Free Market Innovation