tcc case. global sales meeting. cape town

Case

DAKO Global Sales Meeting Cape Town

Case

DAKO GSM

February 2-5

The Cullinan Hotel, Cape Town

CTICC, Cape Town

250 participants from all over the world

Objectives

Introduce the new CEO

Communicate the new business strategy

Communicate the new marketing activities

Motivate the sales force

Strengthen the corporate spirit

Give the participants a great experience in South Africa

TCC solved these tasks

Develop a total concept for the event

Find hotel and meeting facilities in Cape Town

Find venues outside the hotel

Develop and administrate an online registration system

Book and coordinate flights for all the participants

Develop all the AV acitivities

Brand all veneus and develop all information signs

Coordinate all ground transportation

And these….

Develop an opening show / intro of CEO

Develop concepts for 4 evenings – Welcome Party, President’s Dinner, African Dinner and Awards Dinner.

Develop and execute teambuilding activities – Photo safari, High-speed boating, Wine tasting tour, abseiling off Table Mountain, Kirstenbosch Botanical Gardens.

Develop concepts for mini happenings – activities to keep dynamics of meeting.

Develop all entertainment and musicians

Document all activities with photos

Location – Cape Town

Venues – The Culinan Hotel and CTICC

The Cullinan Hotel

Welcome Reception on Top of Table Mountain

Welcome Reception on Top of Table Mountain

Welcome Reception on Top of Table Mountain

Welcome Reception on Top of Table Mountain

Welcome Reception on Top of Table Mountain

Welcome Dinner at Africa Café

Welcome Dinner at Africa Café

Welcome Dinner at Africa Café

Day 1 – Opening Ceremony

Day 1 – Opening Ceremony

Day 1 – Opening Ceremony

Day 1 – CEO Welcome

Day 1 - Work

Coffee Breaks

Break – Networking time

Day 1 – President’s Club Dinner – Club members arrive in vintage cars

Day 1 – President’s Club Dinner at Rhode’s House

Rhode’s House is the former presidential home. Rhode’s House is the former presidential home. All presidents until Nelson Mandela lived here.All presidents until Nelson Mandela lived here.Mandela had several meetings here with Frederik de Klerk. Mandela had several meetings here with Frederik de Klerk.

Rhode’s House is the former presidential home. Rhode’s House is the former presidential home. All presidents until Nelson Mandela lived here.All presidents until Nelson Mandela lived here.Mandela had several meetings here with Frederik de Klerk. Mandela had several meetings here with Frederik de Klerk.

Day 1 – President’s Club Dinner

Day 1 – President’s Club Dinner

Day 1 – President’s Club Dinner

Day 1 – President’s Club Dinner

Day 2 – Teambuilding activities. Abseiling from Table Mountain

Day 2 – Teambuilding activities. Abseiling from Table Mountain

Day 2 – Teambuilding activities. High-speed boating

Day 2 – Teambuilding activities. High-speed boating

Day 2 – Teambuilding activities. Photo safari

Day 2 – Teambuilding activities. Photo safari

Day 2 – Teambuilding activities. Kirstenbosch Botanical Gardens

Day 2 – Teambuilding activities. Wine tasting

Day 2 – Teambuilding activities. WIne tasting

Day 2 – Pre-Dinner Drumming Session

Day 2 – Pre-Dinner Drumming Session

Day 2 – Pre-Dinner Drumming Session

Day 2 – Pre-Dinner Drumming Session

Day 2 – Dining under the Oak Tree at MOYO in Stellenbosch

Day 2 Dinner – MOYO in Stellenbosch

Day 2 – African Dinner at MOYO

Day 2 – Delicious African Dishes

Day 2 Dinner - MOYO

Day 2 Dinner - MOYO

The conference

The conference

The conference

The conference

The conference

Awards Dinner at Groot Constantia Vinyard

Awards Dinner - Cape Malay Ladies

Awards Dinner – Cape Malay Band

Awards Dinner – DAKO staff entering Groot Constantia

Awards Dinner – Pre-dinner Wine Tasting

Awards Dinner

Awards Dinner – Drinks in the Park

Awards Dinner – Seating Plan and Menu

Awards Dinner – At which Table Am I Sitting

Awards Dinner – Tables and room decorated in Cape Malay Style

Awards Dinner

Awards Dinner

Awards Dinner – Top Management – Gum Boot Dancing

Awards Dinner – Winning Team

Awards Dinner – Entertainment by Youth Group

Awards Dinner – a Joyful Evening

Awards Dinner – DAKO Dancing into the Night

Awards Dinner

Winning Team at Lukimbi Safari Lodge

Winning Team at Lukimbi Safari Lodge

Winning Team at Lukimbi Safari Lodge

Winning Team at Lukimbi Safari Lodge

Winning Team at Lukimbi Safari Lodge

Winning Team at Lukimbi Safari Lodge