spca2013 - yammer and sharepoint happily married

Happily Married: Yammer and SharePointDanny BurlageWortellMVP Office 365

“When you give everyone a voice and give people power, the system usually ends up in a really good place.” -- Mark Zuckerberg, Facebook CEO & Founder

By not tweeting, you’re tweeting. You’re sending a message.

Social is no longer optional"Social networking-type applications will become as ubiquitous in the workplace as Microsoft Office tools and will likely replace e-mail as the dominant form of corporate communications." -- Bill Gates

Mass Collaboration:

The ability of large numbers of people, who may have no preexisting connection, to effectively work toward a common goal.

“Defining Social Media: Mass Collaboration is Its Unique Value”by Anthony J. Bradley, blogs.Gartner.com, March 8, 2011

Without the ability to collaborate on a massive scale, we specialize and compartmentalize, which leads to highly structured organizations.

Breaking habits of structured organizations: email

VS

Microsoft’s approach

SEAMLESS CONTEXTUAL

TRUSTED

Make an Impact at Work with Yammer

Yammer Explained

Yammer is an Enterprise Social Network that brings social networking to the business world. Yammer allows employees to: Sign up for and use Yammer for free, and

upgrade to the more powerful enterprise edition at any time.

Collaborate both internally and externally by controlling home and external network access, helping you connect with partners, customers, and vendors.

Manage the growth of the network by controlling who is allowed to invite users. (Enterprise edition only)

Connect to the entire organization with groups, robust search, and integrations with other business applications.

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Yammer is Free and Accessible

Yammer’s business model is best described by the term freemium, which means that you can sign up and use Yammer for free.

Upgrade to the Enterprise version at any time. The Enterprise version includes administrative features, integrations, and

additional services. There is no need to recreate content when you upgrade.

Yammer allows for both internal and external collaboration.

• Signing up with your corporate email address puts you in the home network that corresponds to your email domain.

• Access to home network content is limited to those with the corresponding email domain.

• In the Enterprise version of Yammer, you can combine multiple domains for the same network.

• Home network members can create an external network where the administrator can control who is invited, allowing you to connect with partners, customers, and vendors.

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Employees need internal communication tools that allow them to quickly respond to consumer-driven changes

INTERNAL Audiences

EXTERNAL Audiences

CONNECTED Platform

Active Directory

Empower employees to adapt

A single place to manage your

content across SharePoint and Yammer

Social productivity platformEnable secure conversations with a single social layer across the Office productivity tools people use every day.

Work better together on Office documents with

inline conversations

Connect and discuss in real-time

Your content always stays in

sync with SkyDrive Pro

Post to Yammer right from within

the document preview

Rich document previews

Communicate with multi-party HD

video

Social intranetEvolve your intranet by adding a real-time communication and enabling employee engagement from any device.

Bring your intranet to life with dynamic

conversations

Best-in class web publishing portal

Communicate in

real-time

Kim Abercrombie

Stay connected from any device

Social business processesImprove business processes and connect business applications using a single social layer.

Surface updates in Yammer from siloed business

apps

Make your existing business apps social with in-

context conversations

Search across conversations,

content and business data

Responses to posts show up both in Yammer and the

business app

Easy to use

Easy to use

Out of the box

Users try and adopt Yammer

They invite their colleagues

IT take control and ownership

The social layer: woven into apps you use everyday

LOB Apps

Product Roadmap Themes

Improved communication between Yammer and email, along with enhanced group messaging flexibility

Real-time mobile messaging and updated mobile apps

Seamless Integration with Office 365 services

Updated inbox to make essential information accessible at your fingertips

Redesigned navigation bar optimized for communication

Everything You Need to Get Work Done, All In One Place

Flexible, Real-Time Communication, Wherever You Need It

Yammer and Office 365 Roadmap Update

Summer

TodayOption to replace SharePoint

Newsfeed with Yammer

Yammer app for SharePoint

SharePoint 2013 on-premises guidance

Fall

Tomorrow Coming Up

New user experience

Document Conversations

Office 365 Single sign-on

External Communication

Email Integration

Enhance Messaging

Winter

Connected ExperiencesNew experiences that combine social, collab, email, instant messaging, voice, and video

Weekly Releases Posted on http://success.yammer.com/product/releases/

Move Beyond the Basic Network

Whether it's for teams to collaborate on projects, company-wide collaboration to accelerate your business, or an intranet replacement that connects your enterprise, Yammer provides a variety of plans to meet your needs:

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Yammer Features Basic Network

(Free)

Enterprise Network

SharePoint Online + Yammer

Office 365 + Yammer

Secure Enterprise Social Networking

Group Administrator

Enterprise Administrator

Advanced Controls

Enterprise Integrations

Support and Services

Note that Office 365 + Yammer also includes SharePoint Online. For more details and pricing information, visit Yammer’s website.

Current Integrationo Yammer Enterprise through Office 365

o Replacing the Newsfeed with Yammer

o Yammer SharePoint App

o Search “Integration”

o Sharing Documents from SharePoint to Yammer

o Yammer DirSync

Extending Yammer to other systems

Yammer and the Enterprise Graph

Yammer uses the Open Graph protocol to connect applications to create the Enterprise Graph: a single mapping of people and objects they encounter at work.

The Open Graph protocol provides an efficient framework for understanding data, where an action defines the relationship between a person and an object. With this framework, employees can collaborate on anything within the Enterprise Graph.

Yammer Makes Business Data Social

Yammer helps you pull in activity from across your business applications into a single place where employees can easily discover and collaborate.

1. Ticker

• See activities taking place in real time• Accelerate distribution of information

through your network

2. Universal Search

• Use one search bar to search across Yammer and existing business applications

3. Pages

• View each object shared on Yammer on its own dedicated page

EmbedUse Yammer Embed to add feeds, follows, and likes into any business app

Extending Yammer - https://developer.yammer.com/

Response to the Dynamics CRM activity show up on the Yammer feed

IntegrateUse Open Graph to surface updates in Yammer from any business app

Responses to post show up in Yammer and

CRM

“Richard Dickenson just updated Sales Opportunity in Dynamics.”

“Join the conversation! Add yourquestions and comments here.”

Information from Dynamics CRM appears in the

Yammer Activity Stream

Yammer can easily integrate with…• Online or on-premises applications• Embeddable plug-ins• REST Application Programming Interface (API)• OpenGraph-enabled social apps

LOB Apps

Yammer Embeddable Plug-ins

Yammer’s embeddable plug-ins allow employees to use a single identity and access the same content across all of their business applications.

Yammer Connect Login: Add the Login Button to your business apps so that users can log in with their Yammer accounts.

Embeddable Feeds: Embed any Yammer feeds in your existing business apps.

Like and Follow Buttons: Yammer surfaces more relevant content based on the objects that users Like and Follow.

Yammer App Directory: There are many business apps that connect with Yammer, including the ones listed to the right.

The Yammer REST API

Yammer’s REST API provides a secure HTTP interface that allows you to easily add social services to enterprise applications.

• The REST API helps you easily post messages or activity updates from any platform due to the basic dependencies.

• Using the Data Export API, you can archive content from your Yammer network. This can help meet compliance requirements, or facilitate your own custom analysis of Yammer data.

• Reporting on data such as group memberships can provide useful insight to community managers and for custom reports.

• Social networks have become increasingly important as a way to sign users into applications. Implementing Sign-On with Yammer using OAuth and REST helps you to improve the user experience of your applications.

Development Cycle and roadmap

Innovate quickly

Yammer’s Development Methodology

Appendixes

Yammer’s Customer Success Program

Organizational success with social media is fundamentally a

leadership and management challenge, not a technology implementation.

The Social Organization: How to Use Social Media…

Gartner Research

Purpose

Privacy

Change

Control

MotivationCulture

Non-technical factors that can limit success

What is the Customer Success Program?

Yammer’s Customer Success Program is based on the Yammer philosophy of openness, transparency, and knowledge sharing.

Our goal is to enable customers to enable themselves to be successful.

“Yammer’s Customer Success Program has been excellent, helping us with both the implementation of our network and ways we can use it creatively. The enthusiasm and support has been amazing. They’ve been with our implementation every step of the way.”

Laurie HibbsHuman Resources Director

Start the Social Journey• Focused

• Systematic

• Proven

• Iterative

Focused.

Systematic.

Proven.

Iterative.

What is in the Customer Success Program?

Methodology and Self-guided Resources

Customer Community

Access to Customer Success Managers

Regional Meet Ups and Events

Community-based Learning and Support

Webinars

Yammer Customer Network

The Yammer Customer Network (YCN) is a collaborative environment to learn how to be successful with Enterprise Social. It is a safe place for our customers to learn how to shift to a new way of working, and for Yammer CSMs and other customers to lead by example.

Network Principles:

• No selling or commercial conversations• Work in an open way. Communicate in public groups and encourage dissent• Share success stories and challenges• Continuously learn with others and iterate your approach• Post your conversations to the relevant groups. • Learn how to use Yammer’s features and how they can help create value

We Build Yammer for Everyone

Q&A?

Activating Yammer in Office 365

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