social networking: reflecting the light through technology

SOCIAL NETWORKING

Reflecting the light...through technology

Monday, June 4, 12

Today’s topics

Introductions

Why use social media in ministry?

Key social media channels

Tech tips for studying the Bible

Q & A

Monday, June 4, 12

Introductions

Your name

Where you’re from

One thing you hope to gain from the workshop

Monday, June 4, 12

Why use social media?

Speak the language of times

Reach people where they are

Connect and keep in touch

Share news and information

Engage in meaningful conversation

I kept my bearings in Christ—but I entered their world and tried to experience things from their point of view. I've become just about every sort of servant there is in my attempts to lead those I meet into a God-saved life. I did all this because of the Message. I didn't just want to talk about it; I wanted to be in on it!

1 Corinthians 9:22-23

Monday, June 4, 12

http://www.fredcavazza.net/2012/02/22/social-media-landscape-2012/

Monday, June 4, 12

FacebookSocial network where people create profiles, share status, photos and messagesAudience: 800 millionPros: Easy to connect to and update many friends/members at once Cons: Difficult to search previous postsUses: Church news (Facebook page), event coordination, prayer requests, congregational outreach

Like - “thumbs up” on a post or commentTag - identify users in a post or photoTimeline - new chronological layout of postsCover photo - large photo at the top of your timeline; publicly visible in profile searches

Buzz words

Monday, June 4, 12

TwitterMicroblog site that enables 140 character updatesAudience: 100 millionPros: Quick, simple, broach reachCons: Engagement requires timely repliesUses: Real-time updates & announcements; share links to other content

@ - reply to a public messageRT - retweet someone else’s postDM - direct message; only those following you# - hashtags allow you to categorize posts

Buzz words

Monday, June 4, 12

Google+Social network where people create profiles, share status, photos and messages, circles and hangoutsAudience: 62 millionPros: Easily integrates with other Google appsCons: More complicated and difficult to use than other networksUses: Video chats

+1- similar to the Facebook “like” buttonCircle - categories for your contacts (friends, family, etc.)Hangout - video chats with up to 9 peopleGreen/blue - green buttons mean content is public, blue is private

Buzz words

Monday, June 4, 12

PinterestA virtual pinboard to collect, organize and share web pages/imagesAudience: 10.4 million (97% women)*Pros: Visually appealingCons: Not great for non-graphical content sharingUses: Collect ideas for redecoration, recipes

Board - collections of imagesPin - attaching an page/image to a boardRepin - attaching someone else’s page/image to your own board

Buzz words

* http://techcrunch.com/2012/02/11/pinterest-stats/

Monday, June 4, 12

LinkedinBusiness related social network; with a focus on professional connections and profile managementAudience: 161 million Pros: Established and trusted social networkCons: No frills interface; prominent advertisingUses: Clergy and staff can maintain professional profiles and connect with others

Network - the Linkedin connections you’ve agreed to1st , 2nd level connections - think ‘6 degrees of Kevin Bacon’Recommendation - personal / professional reference

Buzz words

Monday, June 4, 12

YouTubeEnormously popular video sharing siteAudience: 490 million unique visitors per monthPros: Broad reach; now upload videos longer than 15 minutesCons: Occasional negative commentersUses: Publish special services or events

Favorite - mark videos you want to view againVideo Editor - online tool within YouTube enabling you to combine videos and add effects

Buzz words

Monday, June 4, 12

DropboxWeb-based file sharingPros: Share files with anyone, even non-Dropbox users; backup filesCons: Pro version pricier than other data backup servicesUses: Share photos, presentations, audio, and more; make available for public download or only to select audiences

Cloud storage - online file storageFile sync - process of updating files keep consistent across various locations

Buzz words

Monday, June 4, 12

SlideShareSlide and document hosting serviceAudience: 29 million monthly usersPros: Easy to share docs, add audio/video, track viewsCons: Prominent advertising on free versionUses: Online education sessions

Zipcast - scheduled or spontaneous online meetings through SlideShareEmbed - share presentation so that it is viewable from another site

Buzz words

Monday, June 4, 12

Instagram

Mobile device application to share photosAudience: 30 millionPros: Easy way to enhance and share photos; post to multiple channels at onceCons: Owned by Facebook which just launched another camera appUses: Share images from events and mission trips

Filter - image enhancements that change photo coloring or apply a vintage lookGeolocation - associates images with a place where you took the shot

Buzz words

Monday, June 4, 12

Caring BridgeWebsite to connect family and friends of loved ones experiencing a crisisPros: Simple way to keep loved ones updatedCons: Some visitors may be offended by requests for site donationsUses: Share thoughts and prayers with loved one and caregivers

Tribute - donation made to site in honor of a loved oneJournal - blog-type entries to give updates to friends and family members

Buzz words

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Tech tips for Bible study

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Monday, June 4, 12

Monday, June 4, 12

Downloadable to most devices

Multiple translations

Searchable

Make notes and journal

Reading plans

Available on audio...

On the go...

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Monday, June 4, 12

Monday, June 4, 12

Why use social media?

Worship God with joy

Grow deeper as followers of Christ

Connect with others in vital relationships

Serve the world that God loves

Invite others to a life-giving relationship with God in Jesus Christ.

“All authority in heaven and on earth has been given to me. Therefore go and make disciples of all nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit, and teaching them to obey everything I have commanded you. And surely I am with you always, to the very end of the age.”

Matthew 28:18-20

Monday, June 4, 12

Connect with me

joyceanndavis@yahoo.comwww.twitter.com/jadintxwww.facebook.com/joyceanndaviswww.linkedin.com/in/jadintx

Monday, June 4, 12

References• Bloch, Ethan. "The Small Business Social Media Cheat Sheet." / Flowtown

(@flowtown). 23 Jan. 2012. Web. 18 Apr. 2012. <http://www.flowtown.com/blog/the-small-business-social-media-cheat-sheet>.

• Carver, Liz. "Social Ministry." Social Ministry. SlideShare, 14 Mar. 2012. Web. 28 May 2012. <http://www.slideshare.net/lcarver1/social-ministry>.

• Cavazza, Fred. "FredCavazza.net." Social Media Landscape 2012. FredCavazza.net, 22 Feb. 2012. Web. 18 Apr. 2012. <http://www.fredcavazza.net/2012/02/22/social-media-landscape-2012/>.

• Constine, Josh. "Where The Ladies At? Pinterest. 2 Million Daily Facebook Users, 97% Of Fans Are Women." TechCrunch. TechCrunch, 11 Feb. 2012. Web. 26 May 2012. <http://techcrunch.com/2012/02/11/pinterest-stats/>.

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