social media permission slips for marine conservation

social media permission slips

@rachelannyesrachelweidinger.com

permission slips vs.

policies

Start with a communications

strategy.

•

transparency•

dynamic hub

•

participatocracy•

evangelist support

•

amplify•

witness : preserve

transparency

Openness builds trust. Illustrate ongoing reliability.

Set the default to open.

dynamic hub

Have a There There. Keep the community visible.

Spotlight good content. Create space for vibrant interactions.

participatocracy

To join a community, show up and help. Online or at an annual meeting,

be valued by bringing value.

evangelist support

Have a rabid fan base. Tools for supporters amplify enthusiasm.

Insider access fans the fire.

amplifyTell the good story.

Tell it in a way it can be remembered and passed on.

Long now, long audience, big here.

witness : preserve

Honor with documentation. Shine a light on the good stuff.

Story as vessel for value.

•

transparency•

dynamic hub

•

participatocracy•

evangelist support

•

amplify•

witness : preserve

social media permission slips

@rachelannyesrachelweidinger.com