smm4: social media management_gestao dos social media 4
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Marketing Management
Social Media Management IV
Mercados e diferentes tipos de plataformas sociais
(Plataformas Jogos)
Manuela Aparicio
Agenda
Games
Game types
Social media games
Social media Top 10
2015 Manuela Aparicio (C) 2
Agenda
Games
Game types
Social media games
Social media Top 10
2015 Manuela Aparicio (C) 3
Social Media Ecologies
Classification by Cavazza (2011)•Publish
•Share
•Discuss
•Commerce
•Location
•Network
•Games
2015/2016 Spring Semester Manuela Aparicio 42015 Manuela Aparicio (C) 4
Social Media Ecologies
Classification by Cavazza (2011)•Publish
•Share
•Discuss
•Commerce
•Location
•Network
•Games
52015 Manuela Aparicio (C) 5
Game Definition
• “Games provide safe ways to experience reality”
(Crawford, 1982)
• “A competitive activity involving skill, chance, or endurance on the part of two or more persons who play according to a set of rules, usually for their own amusement or for that of spectators.”
(2016 Dictionary.com, LLC)
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Games Total Costs
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Game Industry
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Who is Playing?
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Game Satistics
https://youtu.be/gl3eB8oJF6g
Agenda
Games
Game types
Social media games
Social media Top 10
2015 Manuela Aparicio (C) 13
Game Types
1. Massively Multiplayer Online (MMO)
2. Simulations
3. Adventure
4. Real-Time Strategy (RTS)
5. Puzzle
6. Action
7. Stealth Shooter
8. Combat
9. First Person Shooters (FPS)
10. Sports
11. Role-Playing (RPG)
12. Educational
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Agenda
Games
Game types
Social media games
Social media Top 10
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Social Media: Games
Social gamming platforms • Mercado de consumidores de jogos
• “screenagers- Net addicted, losing their social skills, and they have no time for
sports or healthy activities”
• 81% of teens play online games
• Video games also teach young people to work in teams
(Tapscot, 2009)
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Agenda
Games
Game types
Social media games
Social media Top 10
2015 Manuela Aparicio (C) 17
Social Media: Games Top 10
1. Call of Duty: Advanced Warfare2. Madden NFL 153. Destiny4. Grand Theft Auto V5. Minecraft6. Super Smash Bros7. NBA 2K158. Watch Dogs9. FIFA 1510. Call Of Duty: Ghosts
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Social Media|Games|World of Warcraft
World of Warcraft• Create an Avatar • Explore the vast virtual world, • Complete quests, improve skills, and battle monsters• As you succeed, you earn virtual money and other items, gain reputation• http://eu.battle.net/wow/en/
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Social Media|Games|Minecraft
Minecraft• A game about breaking and placing blocks. • Build structures to protect against nocturnal monsters• Players work together to create wonderful, imaginative thing
https://minecraft.net/
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Social Media|Games|Cunter-Strike
Counter Strike• 10,451,389 gamers• http://blog.counter-strike.net/
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Social Media|Games|League of Legends (LOL)
League of legends• A game abouthttp://euw.leagueoflegends.com/
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Social Media|Games|Assasins Creed
Assassins Creed• A game abouthttp://assassinscreed.ubi.com/en-GB/home/index.aspx
2015 Manuela Aparicio (C) 23
Social Media|Games|World of Warcraft
World of Warcraft• A game abouthttp://eu.battle.net/wow/en/
2015 Manuela Aparicio (C) 24
Social Media|Games|Team Fortress
Team Fortress• A game abouthttp://www.teamfortress.com/
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Social Media|Games|Starwars Old Republic
Star Wars-Old Republic• A game abouthttp://www.swtor.com/
2015 Manuela Aparicio (C) 26
Social Media|Games|DCUniverse Online
DC Universe online • A game abouthttps://www.dcuniverseonline.com/
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Social Media|Games|Defense of the Ancients
DOTA• A game abouthttp://www.playdota.com/
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Examples of VR Games
https://youtu.be/bnYg752URcE
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