shareable trust

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Presentation at Ouishare in November 13 in London - what is shareable trust and how can this missing piece of infrastructure kick-start the sharing economy. In part the formation of UKShareCo is an attempt to bring infrastructure to the sharing economy so that new ideas and services can build on what's already out there

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Shareable  Trust  ©TM®  

raj  singh  raj@sooqini.com  

@trajsingh  Ouishare  London  6-­‐11-­‐13  

1

Collaborative consumption

Planet People Profit

2 Shareable Trust ©TM® / raj singh / November 2013

What makes it work?

Need Belief Trust

3 Shareable Trust ©TM® / raj singh / November 2013

What is trust?

Tell the truth, Keep your promises, Do the right thing 4 Shareable Trust ©TM® / raj singh / November 2013

How is trust created?

By trusting

5

“The Internet is not just a series of pipes. Its core architecture embeds an assumption about human nature. It assumes that if individuals are empowered, they will do the right thing the vast majority of the time. Services like eBay, Etsy and Airbnb are built on the assumption that most people are honest. Increasingly w e h ave l e s s c o n fi d e n c e i n established hierarchies. We have come to trust in the network, in the web of connections between people.”

(Brad Burnham, Union Square Ventures) Shareable Trust ©TM® / raj singh / November 2013

Who is trusted?

6 Shareable Trust ©TM® / raj singh / November 2013

Who needs to be trusted – in collcons?

Sharer/giver Sharer/recipient Sharing platform

7 Shareable Trust ©TM® / raj singh / November 2013

But wouldn’t this be better?

Trust 2.0 Trust+ SharedTrust 8 Shareable Trust ©TM® / raj singh / November 2013

Shareable Trust is combined trust

Between people, platforms and

industries

9 Shareable Trust ©TM® / raj singh / November 2013

Bring your ratings and feedback

Opt-in to share Jumpstart on a

new network Don’t ever be a no-star Nellie

again

10 Shareable Trust ©TM® / raj singh / November 2013

A simple number

At first, Shareable Trust will be a single metric, easily shared

11 Shareable Trust ©TM® / raj singh / November 2013

And later, an API set

Ability to check, update and share as

desired

12 Shareable Trust ©TM® / raj singh / November 2013

Example

I’m hot on Sooqini -> I join goCarShare -> I transport my rating to them -> And then to RMI -> And then to…

13 Shareable Trust ©TM® / raj singh / November 2013

Benefits of shareable trust

People: don’t start from zero

Adoption: moves more quickly

Externalities: ???

14

“We always overestimate the change that will occur in the

next two years, and underestimate the change that will occur in ten years. Don’t let

yourselves be lulled into inaction.”

 William H. Gates III

Shareable Trust ©TM® / raj singh / November 2013

Needs one/many Trust Servers

Middle-ware Independent

Non-repudiatable

15 Shareable Trust ©TM® / raj singh / November 2013

UK Share Co. wants to help

Independent body representing UK-

based Sharing Economy

companies

16 Shareable Trust ©TM® / raj singh / November 2013

UK Share Co. focus on outreach

@UKShareCo

Making people aware of Sharing

Economy Regulatory input

Trust infrastructure

17 Shareable Trust ©TM® / raj singh / November 2013

Next steps

Join us in spec’ing

Shareable Trust Be a part of UKShareCo

Spread the word

18 Shareable Trust ©TM® / raj singh / November 2013

Filler

20s breather

19 Shareable Trust ©TM® / raj singh / November 2013

Thank you

Shareable Trust ©TM® / raj singh / November 2013 20

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